17TRACK Order Tracking vs AE: Order Editing & Upsellfor Shopify (2026)
17TRACK Order Tracking and AE: Order Editing & Upsell both aim to improve the post-purchase experience for Shopify merchants, but they tackle very different aspects. 17TRACK focuses on order tracking and returns management, aiming to reduce WISMO (Where Is My Order) inquiries and provide a branded tracking experience. It emphasizes proactive communication, shipping analytics, and dropshipping-specific features like hiding Chinese origin information. Its strength lies in managing customer expectations around delivery and streamlining the returns process. AE: Order Editing & Upsell, on the other hand, targets order modifications and cancellation prevention. It enables customers to self-service edit their orders after purchase, including adding or removing items and modifying the shipping address. This reduces support tickets and cancellations while also providing opportunities for post-purchase upsells. The app integrates with Shopify Flow for automation and focuses on empowering customers to manage their orders, increasing AOV and improving the overall post-purchase experience. AE is primarily for stores where order errors are frequent or where immediate changes are often requested by customers.
At a Glance
17TRACK Order Tracking
2,484 reviews
AE: Order Editing & Upsell
184 reviews
Detailed Overview
17TRACK Order Tracking
Order tracking and return management for merchants to reduce WISMO and drive more sales
Key Features
- Branded Tracking Page & EDD: Reduce WISMO and manage delivery expectations.
- Automated Email Notifications: Send shipping updates to build customer trust.
- Hide All China Info: Protect your brand with a one-click dropshipping mode.
- Self-service Returns: Automate return requests to retain revenue and save time.
- Shipping Analytics: Optimize carrier performance with data-driven insights.
AE: Order Editing & Upsell
Reduce cancellations with self-service order edits and deliver a smoother post-purchase experience
Key Features
- Let customers instantly add, remove & edit items + edit address after purchase
- Google-powered address validation service so customers enter the right address
- Send customisable automated emails to staff & customers when orders are edited
- Increase average order value (AOV) with post-purchase upsell offers during edit
- Works seamlessly with Shopify Flow and provides 3PL integration
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating 17TRACK Order Tracking4.9/5 AE: Order Editing & Upsell5/5 | ||
| Reviews | 2484 | 184 |
Reviews 17TRACK Order Tracking2484 AE: Order Editing & Upsell184 | ||
| Core Function | Order Tracking & Returns | Order Editing & Upsell |
Core Function 17TRACK Order TrackingOrder Tracking & Returns AE: Order Editing & UpsellOrder Editing & Upsell | ||
| Target Audience | All Shopify Merchants, Dropshippers | Merchants Experiencing High Cancellation/Edit Requests |
Target Audience 17TRACK Order TrackingAll Shopify Merchants, Dropshippers AE: Order Editing & UpsellMerchants Experiencing High Cancellation/Edit Requests | ||
| Key Benefit | Reduced WISMO, Branded Tracking, Optimized Logistics | Reduced Cancellations, Increased AOV, Improved Customer Experience |
Key Benefit 17TRACK Order TrackingReduced WISMO, Branded Tracking, Optimized Logistics AE: Order Editing & UpsellReduced Cancellations, Increased AOV, Improved Customer Experience | ||
| Automation | Automated Email Notifications | Shopify Flow Integration |
Automation 17TRACK Order TrackingAutomated Email Notifications AE: Order Editing & UpsellShopify Flow Integration | ||
| Dropshipping Support | Hide China Origin Info | Not Supported |
Dropshipping Support 17TRACK Order TrackingHide China Origin Info AE: Order Editing & UpsellNot Supported | ||
| Self-Service | Self-Service Returns Portal | Self-Service Order Editing |
Self-Service 17TRACK Order TrackingSelf-Service Returns Portal AE: Order Editing & UpsellSelf-Service Order Editing | ||
| Shipping | Shipping Analytics & EDD | Address Validation |
Shipping 17TRACK Order TrackingShipping Analytics & EDD AE: Order Editing & UpsellAddress Validation | ||
| Pricing Tier Flexibility | Likely supports a tiered pricing for scaling companies | Most likely have flat rate pricing for low sales volume |
Pricing Tier Flexibility 17TRACK Order TrackingLikely supports a tiered pricing for scaling companies AE: Order Editing & UpsellMost likely have flat rate pricing for low sales volume | ||
Our Verdict
For merchants primarily concerned with managing customer expectations around shipping, reducing WISMO calls, and optimizing logistics, especially those engaged in dropshipping, 17TRACK Order Tracking is the superior choice. Its branded tracking pages, automated notifications, and dropshipping-specific features are invaluable. However, for merchants struggling with frequent order cancellations, address errors, or who want to offer post-purchase upsell opportunities, AE: Order Editing & Upsell provides a more targeted solution. Its self-service editing capabilities and Shopify Flow integration make it a powerful tool for improving customer satisfaction and increasing AOV. It will depend on whether you are after end of fulfilment and sales uplift or front of fulfilment sales retention.
Ultimately, these apps address very different points in the customer journey. A merchant could conceivably use both, with 17TRACK handling post-shipment communication and AE handling pre-shipment order modifications. However, if budget is a constraint, merchants should prioritize the app that solves their most pressing post-purchase problem.
Common Questions
Does 17TRACK Order Tracking offer order editing capabilities?
No, 17TRACK primarily focuses on order tracking, returns management, and providing shipping updates to customers. It does not offer the ability for customers to edit their orders after purchase.
Can AE: Order Editing & Upsell help me track my orders?
No, AE: Order Editing & Upsell is designed for order editing, cancellation prevention, and post-purchase upsells. It does not provide order tracking functionality.
Which app is better for dropshipping?
17TRACK Order Tracking is better suited for dropshipping due to its ability to hide Chinese origin information. AE: Order Editing & Upsell does not offer this feature.
Does either app integrate with Klaviyo for email marketing?
The provided information does not specify if either app integrates with Klaviyo. Further research is necessary to determine their Klaviyo compatibility.
Which app is easier to set up and use?
Without user interface data, judging their ease of use is hard. However, 17TRACK, given its feature-rich design for scaling companies, may demand more technical proficiency during onboarding. If a non-technical seller with low volume is choosing an app, AE: Order Editing & Upsell would be more tailored to them.
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