1Click Popups – Email Pop Ups vs Essential Announcement Barfor Shopify (2026)
1Click Popups – Email Pop Ups and Essential Announcement Bar both aim to improve conversions and engagement on Shopify stores, but they employ drastically different strategies. 1Click Popups focuses on growing email and SMS lists through interactive popups, embedded forms, and incentives like spin-the-wheel discounts, leveraging the Shop app integration for increased lead capture. It targets merchants looking to actively build their subscriber base and personalize marketing communications. Essential Announcement Bar, on the other hand, concentrates on broadcasting promotions and key information through highly visible, dynamic announcement bars. Its strength lies in providing a variety of visually appealing announcement styles (scrolling, rotating, sticky) to immediately grab the customer's attention and drive traffic to specific pages. This app is more suitable for merchants prioritizing immediate sales boosts and quick announcements rather than long-term list building. The high review count with a perfect rating indicates a reliable and well-received solution for its specific purpose. While both apps fall under the 'Notifications' category on Shopify, their core functionalities and target audiences differ significantly. Choosing the right app depends heavily on the merchant's overall marketing strategy and immediate business needs.
At a Glance
1Click Popups – Email Pop Ups
223 reviews
Essential Announcement Bar
948 reviews
Detailed Overview
1Click Popups – Email Pop Ups
Grow your email & SMS list with email popups, embedded forms, spin wheel, and discount pop ups.
Key Features
- Build popups, forms, and announcements with a visual editor
- Capture sign ups with email popups, discount pop ups, and spin wheels
- Collect leads from Shop’s 100M+ users for faster checkout
- Generate unique discount codes and auto-apply them at checkout
- Sync to Shopify Email, Klaviyo, Mailchimp & enable double opt-in
Essential Announcement Bar
Sell more with these announcement bar banner types: carousel, scrolling, sliding, rotating & sticky!
Key Features
- Sticky Announcement Bar: Create a fixed position announcement header bar
- Scrolling Announcement Bar: Create moving banner announcement bar (Marquee)
- Rotating Announcement Bar: Create multiple sliding announcement bars
- Animated Announcement Bar: Scrolling banner, sliding & marquee announcement bars
- Create multi announcement discount bars and promote flash sale
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating 1Click Popups – Email Pop Ups4.9/5 Essential Announcement Bar5/5 | ||
| Reviews | 223 | 948 |
Reviews 1Click Popups – Email Pop Ups223 Essential Announcement Bar948 | ||
| Primary Goal | Email & SMS List Growth | Promotion & Announcement Display |
Primary Goal 1Click Popups – Email Pop UpsEmail & SMS List Growth Essential Announcement BarPromotion & Announcement Display | ||
| Main Feature | Interactive Popups & Forms | Dynamic Announcement Bars |
Main Feature 1Click Popups – Email Pop UpsInteractive Popups & Forms Essential Announcement BarDynamic Announcement Bars | ||
| Integration | Shop, Shopify Email, Klaviyo, Mailchimp | None explicitly stated |
Integration 1Click Popups – Email Pop UpsShop, Shopify Email, Klaviyo, Mailchimp Essential Announcement BarNone explicitly stated | ||
| Target Merchant | Building email lists and personalized marketing | Focusing on immediate sales and promotions |
Target Merchant 1Click Popups – Email Pop UpsBuilding email lists and personalized marketing Essential Announcement BarFocusing on immediate sales and promotions | ||
| Ease of Use (Inferred) | Visual Editor suggests user-friendliness | Likely straightforward, given focus on simple announcements |
Ease of Use (Inferred) 1Click Popups – Email Pop UpsVisual Editor suggests user-friendliness Essential Announcement BarLikely straightforward, given focus on simple announcements | ||
| Value Proposition | Grow list, capture more signups, and integrate with marketing tools. | Drive traffic to promotions, increase sales through visibility. |
Value Proposition 1Click Popups – Email Pop UpsGrow list, capture more signups, and integrate with marketing tools. Essential Announcement BarDrive traffic to promotions, increase sales through visibility. | ||
Our Verdict
For merchants whose primary goal is building a robust email and SMS list for long-term marketing, 1Click Popups is the clear choice. Its interactive popups, Shop app integration, and seamless synchronization with leading email marketing platforms provide a comprehensive solution for lead capture and nurturing. The visual editor also suggests a more user-friendly customization experience.
However, if the immediate objective is to promote sales, discounts, or important announcements effectively, Essential Announcement Bar is the superior option. The variety of dynamic announcement bar styles, combined with its proven track record indicated by a perfect rating and high review count, make it a reliable and effective tool for driving traffic and boosting sales in the short term.
Common Questions
Which app is easier to set up and use?
While both apps aim for ease of use, Essential Announcement Bar likely offers a simpler setup process. 1Click Popups, with its visual editor and wider range of features, including integrations, may require a slightly steeper learning curve, but it offers greater customization.
Can both apps be used simultaneously on a Shopify store?
Yes, both apps can be used simultaneously, but careful consideration is needed to avoid overwhelming visitors with too many popups and announcements. Coordinating their use is crucial for a positive user experience.
Does 1Click Popups offer A/B testing for its popups?
The provided description does not explicitly mention A/B testing for 1Click Popups. Merchants should consult the app documentation or contact the developer for confirmation.
Is Essential Announcement Bar mobile-responsive?
While the description doesn't explicitly state mobile responsiveness, modern Shopify apps are typically designed to be mobile-friendly. Reviewing the app's preview on different devices before installation is recommended to confirm its responsiveness.
Which app offers better long-term value for a new Shopify store?
1Click Popups offers better long-term value if the store's strategy involves actively building an email list and engaging in email marketing. Essential Announcement Bar provides more immediate value for short-term promotions and announcements, which can be crucial for generating initial sales.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store