ABConvert: A/B Testing vs Craftybase Inventoryfor Shopify (2026)
ABConvert: A/B Testing and Craftybase Inventory, while both appearing in the 'Pricing' and 'Pricing optimization' categories on Shopify, serve fundamentally different purposes and cater to distinct merchant needs. ABConvert focuses on Conversion Rate Optimization (CRO) through A/B testing various store elements like pricing, shipping, and design. It's designed to help merchants identify strategies that improve conversion rates and boost profits by optimizing the customer experience. Craftybase, conversely, is an inventory and production management system designed for small-batch manufacturers. It aims to streamline inventory tracking, manage production processes, and accurately calculate the cost of goods sold (COGS).
At a Glance
ABConvert: A/B Testing
64 reviews
Craftybase Inventory
24 reviews
Detailed Overview
ABConvert: A/B Testing
Easily run price tests and A/B test shipping, templates, and themes for CRO and boosting profits.
Key Features
- A/B Tests: Prices, Shipping Rates & Product Content/Template/Theme & Checkout
- Free Shipping Thresholds & Flat Rate Experiments: To maximize your AOV & CVR
- LIVE Traffic Splitting: Real-time split test results with low speed impacts
- Price Tests: Displays different price based on UTM sources or by country
- Analytics: Monitor results in real-time to determine statistical significance
Craftybase Inventory
Automatically update inventory from your manufacturing and material activities: all in one place.
Key Features
- Track raw materials, components, and products in real time across workflows
- Manage production with batch and lot tracking, schedules, and expiry dates
- Sync stock automatically to sales channels from your real-time inventory
- Build multi-stage Bills of Materials to map complex production processes
- Set smart prices with built-in guidance based on real production costs
Feature Comparison
| Rating | 4.8/5 | 4.4/5 |
Rating ABConvert: A/B Testing4.8/5 Craftybase Inventory4.4/5 | ||
| Reviews | 64 | 24 |
Reviews ABConvert: A/B Testing64 Craftybase Inventory24 | ||
| Primary Function | A/B Testing and CRO | Inventory & Production Management |
Primary Function ABConvert: A/B TestingA/B Testing and CRO Craftybase InventoryInventory & Production Management | ||
| Target Merchant | Merchants focused on conversion rate optimization | Small-batch manufacturers |
Target Merchant ABConvert: A/B TestingMerchants focused on conversion rate optimization Craftybase InventorySmall-batch manufacturers | ||
| Pricing Optimization | A/B testing for optimal price points and shipping strategies | Calculating COGS and setting informed prices based on production costs |
Pricing Optimization ABConvert: A/B TestingA/B testing for optimal price points and shipping strategies Craftybase InventoryCalculating COGS and setting informed prices based on production costs | ||
| Key Features | Price testing, Shipping rate A/B tests, Theme A/B tests, Live traffic splitting, Real-time analytics | Real-time inventory tracking, Bill of Materials, Batch production tracking, Automatic stock syncing, COGS calculation |
Key Features ABConvert: A/B TestingPrice testing, Shipping rate A/B tests, Theme A/B tests, Live traffic splitting, Real-time analytics Craftybase InventoryReal-time inventory tracking, Bill of Materials, Batch production tracking, Automatic stock syncing, COGS calculation | ||
| Ease of Use (implied) | Easy-to-use A/B testing tool | Designed to simplify inventory and help you scale |
Ease of Use (implied) ABConvert: A/B TestingEasy-to-use A/B testing tool Craftybase InventoryDesigned to simplify inventory and help you scale | ||
| Value Proposition | Boost conversion rates and profits through data-driven optimization | Streamline production, manage inventory effectively, and calculate accurate COGS |
Value Proposition ABConvert: A/B TestingBoost conversion rates and profits through data-driven optimization Craftybase InventoryStreamline production, manage inventory effectively, and calculate accurate COGS | ||
Our Verdict
For merchants primarily concerned with optimizing their store's conversion rates through A/B testing of pricing, shipping, and design elements, ABConvert: A/B Testing is the clear choice. Its features are directly geared towards improving the customer experience and boosting profits through data-driven insights. On the other hand, Craftybase Inventory is the preferred solution for merchants who are small-batch manufacturers needing to manage their inventory, track production processes, and calculate the cost of goods sold. Its features are specifically designed to streamline these aspects of manufacturing businesses, making it a powerful tool for those who need it.
Common Questions
Which app is better for optimizing shipping rates?
ABConvert: A/B Testing allows you to A/B test different shipping rates and free shipping thresholds to maximize average order value (AOV) and conversion rate (CVR). Craftybase Inventory does not offer features directly related to shipping rate optimization.
Which app is better for managing raw materials?
Craftybase Inventory offers features to track raw materials, components, and products in real-time. ABConvert: A/B Testing focuses on A/B testing and does not have inventory management capabilities.
Does ABConvert: A/B Testing offer analytics?
Yes, ABConvert: A/B Testing offers real-time analytics and dashboards to monitor the results of your A/B tests and determine statistical significance.
Can Craftybase Inventory integrate with Shopify?
Yes, Craftybase Inventory can automatically sync real-time shop floor stock levels to your Shopify storefront and import orders and fees.
Which app helps me understand the cost of my products?
Craftybase Inventory helps you build multi-stage Bills of Materials to map complex production processes and provides built-in guidance based on real production costs to set smart prices. ABConvert doesn't offer any features related to cost tracking.
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