Affiliate Marketing ReferrLy vs Rave: Referral, Affiliate, UGCfor Shopify (2026)
Affiliate Marketing ReferrLy and Rave: Referral, Affiliate, UGC are both Shopify apps aimed at boosting sales through affiliate and referral programs, but they cater to different merchant needs. ReferrLy focuses on a comprehensive affiliate management system with detailed control over commissions, tracking, and affiliate onboarding, making it suitable for merchants wanting a traditional, highly customizable affiliate marketing setup. Rave, on the other hand, positions itself as a modern solution that leverages cash rewards, free items, and user-generated content to incentivize referrals and affiliate activities, targeting merchants seeking a more engaging and gamified approach.
At a Glance
Affiliate Marketing ReferrLy
786 reviews
Rave: Referral, Affiliate, UGC
14 reviews
Detailed Overview
Affiliate Marketing ReferrLy
Affiliate program & Referral marketing tool to drive sales via ambassadors and influencers marketing
Key Features
- Seamless Affiliate Onboarding. Custom signup domain & form fields.
- Set Commission rules by affiliates, products, collections & achievements & more
- Automatically creates Referral links & Coupon Codes for affiliates
- Post Purchase Pop-Ups. Ask your customers to join as affiliates on order pages
- Track referral sales using both referral links and coupon codes.
Rave: Referral, Affiliate, UGC
No more boring incentives! Maximize your referral, affiliate, and UGC efforts with cash + free items
Key Features
- Cash rewards + free gifts for successful referrals
- Gamified and ladder based referral and affiliate incentives
- Touch points throughout the entire user journey increase sharing
- End-to-end UGC collection and management
- Simple configuration + robust reporting
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Affiliate Marketing ReferrLy5/5 Rave: Referral, Affiliate, UGC5/5 | ||
| Reviews | 786 | 14 |
Reviews Affiliate Marketing ReferrLy786 Rave: Referral, Affiliate, UGC14 | ||
| Core Focus | Affiliate and Referral Marketing | Referral, Affiliate, and UGC |
Core Focus Affiliate Marketing ReferrLyAffiliate and Referral Marketing Rave: Referral, Affiliate, UGCReferral, Affiliate, and UGC | ||
| Incentive Type | Commission Rules, Referral Links, Coupon Codes | Cash Rewards, Free Gifts, Gamification |
Incentive Type Affiliate Marketing ReferrLyCommission Rules, Referral Links, Coupon Codes Rave: Referral, Affiliate, UGCCash Rewards, Free Gifts, Gamification | ||
| Affiliate Onboarding | Seamless, Custom Signup Domain & Form Fields | Simple configuration |
Affiliate Onboarding Affiliate Marketing ReferrLySeamless, Custom Signup Domain & Form Fields Rave: Referral, Affiliate, UGCSimple configuration | ||
| Sales Tracking | Referral links and coupon codes | Robust Reporting |
Sales Tracking Affiliate Marketing ReferrLyReferral links and coupon codes Rave: Referral, Affiliate, UGCRobust Reporting | ||
| Merchant Type | Merchants needing detailed affiliate management & tracking. | Merchants wanting engaging rewards (cash/gifts) & UGC integration. |
Merchant Type Affiliate Marketing ReferrLyMerchants needing detailed affiliate management & tracking. Rave: Referral, Affiliate, UGCMerchants wanting engaging rewards (cash/gifts) & UGC integration. | ||
| Ease of use | Moderate (due to customisation options) | High (simple configuration) |
Ease of use Affiliate Marketing ReferrLyModerate (due to customisation options) Rave: Referral, Affiliate, UGCHigh (simple configuration) | ||
| Value Proposition | Comprehensive affiliate program with detailed tracking and control. | Engaging referral program with cash/gifts & UGC capabilities. |
Value Proposition Affiliate Marketing ReferrLyComprehensive affiliate program with detailed tracking and control. Rave: Referral, Affiliate, UGCEngaging referral program with cash/gifts & UGC capabilities. | ||
Our Verdict
For merchants who require a highly configurable affiliate marketing program with granular control over commissions, affiliate onboarding, and sales tracking using traditional methods like referral links and coupon codes, Affiliate Marketing ReferrLy is the stronger choice. The high number of positive reviews also suggests a more established and reliable platform. Conversely, if a merchant is looking for a more modern, engaging approach that leverages cash rewards, free gifts, and user-generated content to boost referrals and affiliate activity, especially if ease of use is a priority, then Rave: Referral, Affiliate, UGC is likely a better fit. However, the significantly lower number of reviews should be considered.
Common Questions
Which app is easier to set up and use?
Rave: Referral, Affiliate, UGC emphasizes simple configuration and automation, suggesting it's easier to set up than Affiliate Marketing ReferrLy, which offers more customization options that might require more effort.
Which app provides more granular control over commission structures?
Affiliate Marketing ReferrLy explicitly mentions setting commission rules by affiliates, products, collections, and achievements, indicating more detailed control compared to Rave.
Which app incorporates User Generated Content (UGC) features?
Rave: Referral, Affiliate, UGC includes end-to-end UGC collection and management, while Affiliate Marketing ReferrLy doesn't mention UGC capabilities.
Which app is more popular based on reviews?
Affiliate Marketing ReferrLy has significantly more reviews (786) compared to Rave: Referral, Affiliate, UGC (14), suggesting a larger user base and potentially more established platform.
Which app focuses more on traditional affiliate marketing versus modern incentive methods?
Affiliate Marketing ReferrLy focuses on traditional affiliate marketing using referral links and coupon codes, while Rave: Referral, Affiliate, UGC leverages cash rewards and free gifts for a more modern approach.
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