Aftersell Post Purchase Upsell and AOV Bundles Volume Discounts are both Shopify apps designed to increase Average Order Value (AOV) through upselling and cross-selling, but they approach this goal differently. Aftersell focuses specifically on post-purchase upsells, targeting customers immediately after a purchase to add additional items. AOV Bundles Volume Discounts, on the other hand, offers a broader range of bundling and discount strategies implemented during the shopping process. AOV Bundles aims to incentivize customers to purchase more at the initial checkout, while Aftersell aims to capture impulse buys immediately after the sale. AOV Bundles Volume Discounts positions itself as a comprehensive solution for bundle creation, volume discounts, and AI-powered recommendations. Its strength lies in its versatility, allowing merchants to create fixed bundles, mix-and-match options, and build-your-own kits. Aftersell's strength lies in its focus on the potentially high-converting post-purchase upsell. The "Frequently Bought Together" functionality is a common feature, but the degree of customization and how each app presents it is likely different. The AI powered aspect of AOV could assist merchants in creating the most effective bundles. Both claim ease of use and 24/7 support.
669 reviews
292 reviews
Create seamless bundle offers and smart volume discounts that encourage customers to buy more
| Rating | 4.8/5 | 5/5 |
Rating Aftersell Post Purchase Upsell4.8/5 AOV Bundles Volume Discounts5/5 | ||
| Reviews | 669 | 292 |
Reviews Aftersell Post Purchase Upsell669 AOV Bundles Volume Discounts292 | ||
| Focus | Post-Purchase Upsells | Bundles & Volume Discounts (Pre-Purchase) |
Focus Aftersell Post Purchase UpsellPost-Purchase Upsells AOV Bundles Volume DiscountsBundles & Volume Discounts (Pre-Purchase) | ||
| Bundle Types | Not explicitly stated | Fixed Sets, Mix-and-Match, Build-Your-Own |
Bundle Types Aftersell Post Purchase UpsellNot explicitly stated AOV Bundles Volume DiscountsFixed Sets, Mix-and-Match, Build-Your-Own | ||
| AI-Powered Recommendations | Not explicitly stated | AI-Recommended Bundle Types, Frequently Bought Together |
AI-Powered Recommendations Aftersell Post Purchase UpsellNot explicitly stated AOV Bundles Volume DiscountsAI-Recommended Bundle Types, Frequently Bought Together | ||
| Customization | Not explicitly stated | Fully Customizable Widget |
Customization Aftersell Post Purchase UpsellNot explicitly stated AOV Bundles Volume DiscountsFully Customizable Widget | ||
| Target Merchant | Those prioritizing immediate, post-purchase upsell opportunities | Those wanting diverse bundling options and higher AOV on initial order |
Target Merchant Aftersell Post Purchase UpsellThose prioritizing immediate, post-purchase upsell opportunities AOV Bundles Volume DiscountsThose wanting diverse bundling options and higher AOV on initial order | ||
| Ease of Use | Not explicitly stated | Build and launch in a few clicks, no coding |
Ease of Use Aftersell Post Purchase UpsellNot explicitly stated AOV Bundles Volume DiscountsBuild and launch in a few clicks, no coding | ||
| Value Proposition | Capitalize on impulse buys after purchase. | Increase AOV with strategic bundling and discounts. |
Value Proposition Aftersell Post Purchase UpsellCapitalize on impulse buys after purchase. AOV Bundles Volume DiscountsIncrease AOV with strategic bundling and discounts. | ||
For merchants primarily interested in leveraging the impulse purchase behavior immediately *after* a customer completes an order, Aftersell Post Purchase Upsell is likely the better choice. It specializes in that specific area and has amassed a larger number of reviews, suggesting wider adoption. However, AOV Bundles Volume Discounts is more suitable for merchants looking for a broader, more comprehensive solution to increase AOV through various bundling and discount strategies *during* the shopping experience. Its AI-powered recommendations and diverse bundle types offer greater flexibility, making it a strong contender for stores with a wide range of products and customers. Because of the perfect 5 star rating and AI support, AOV appears slightly better in 2026.
AOV Bundles Volume Discounts claims a setup in just a few clicks with no coding required, implying a user-friendly interface. While Aftersell doesn't explicitly state ease of setup, both apps generally aim for simplicity to attract a wide range of users.
AOV Bundles Volume Discounts offers more flexibility for *pre-purchase* upsell opportunities with its diverse bundle options (fixed, mix-and-match, build-your-own). Aftersell focuses on *post-purchase* so is more constrained.
AOV Bundles Volume Discounts might be advantageous for stores with large catalogs, as its AI-powered recommendations can help create relevant and appealing bundles. The AI may be needed to effectively manage recommendations.
While both can indirectly contribute to loyalty through a positive shopping experience, AOV Bundles Volume Discounts, with its personalized offers and customizable bundles, may have a slight edge in fostering loyalty by making customers feel like they are getting a tailored deal.
Yes, some customers may find post-purchase upsells annoying or intrusive, potentially leading to cart abandonment or a negative perception of the brand if not implemented carefully. It's crucial to ensure a seamless and non-disruptive experience.
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