Amazon MCF and Buy with Prime and WEBI ‑ LeadForm Order Form COD target vastly different needs within the Shopify ecosystem, despite both falling under the 'Payment options' category. Amazon MCF and Buy with Prime caters to merchants looking to leverage Amazon's existing fulfillment infrastructure for their Shopify orders, especially those already selling on Amazon or those who want to tap into the trust associated with Prime. Its core strength lies in simplifying logistics and potentially increasing conversion rates (in the US) through fast delivery options. Conversely, WEBI ‑ LeadForm Order Form COD is designed for merchants, specifically those utilizing Cash on Delivery (COD) payment methods, seeking to optimize their order forms and streamline COD processes. It emphasizes lead generation, increased AOV, and data collection through features like Google Sheets synchronization, upsells, and pixel integrations. The fundamental distinction lies in their operational focus. Amazon MCF and Buy with Prime addresses fulfillment and utilizes an existing Amazon infrastructure. WEBI ‑ LeadForm Order Form COD, however, focuses on optimizing the customer's checkout experience related to Cash on Delivery payments and marketing efforts. A merchant needing help with warehousing and shipping will look at MCF, while a merchant needing to capture more COD leads will look at LeadForm.
56 reviews
77 reviews
Use Amazon MCF to fulfill your orders
Fully customized COD Form with 10+ Apps in One: Form, Upsells, Pixels, G.sheets, Whatsapp, and mores
| Rating | 4.6/5 | 5/5 |
Rating Amazon MCF and Buy with Prime4.6/5 WEBI ‑ LeadForm Order Form COD5/5 | ||
| Reviews | 56 | 77 |
Reviews Amazon MCF and Buy with Prime56 WEBI ‑ LeadForm Order Form COD77 | ||
| Core Functionality | Amazon Fulfillment Integration | COD Order Form Optimization |
Core Functionality Amazon MCF and Buy with PrimeAmazon Fulfillment Integration WEBI ‑ LeadForm Order Form CODCOD Order Form Optimization | ||
| Target Merchant | Merchants using (or wanting to use) Amazon MCF/Buy with Prime | Merchants using Cash on Delivery payments |
Target Merchant Amazon MCF and Buy with PrimeMerchants using (or wanting to use) Amazon MCF/Buy with Prime WEBI ‑ LeadForm Order Form CODMerchants using Cash on Delivery payments | ||
| Key Differentiator | Buy with Prime integration (US) | Comprehensive COD features (Upsells, Pixels, G.sheets) |
Key Differentiator Amazon MCF and Buy with PrimeBuy with Prime integration (US) WEBI ‑ LeadForm Order Form CODComprehensive COD features (Upsells, Pixels, G.sheets) | ||
| Value Proposition | Simplified logistics and increased conversion through Amazon's network | Increased lead generation, AOV, and data collection for COD businesses |
Value Proposition Amazon MCF and Buy with PrimeSimplified logistics and increased conversion through Amazon's network WEBI ‑ LeadForm Order Form CODIncreased lead generation, AOV, and data collection for COD businesses | ||
| Geographical Focus | Primarily US and UK (Buy with Prime only in the US) | Global (where COD is prevalent) |
Geographical Focus Amazon MCF and Buy with PrimePrimarily US and UK (Buy with Prime only in the US) WEBI ‑ LeadForm Order Form CODGlobal (where COD is prevalent) | ||
For merchants already leveraging Amazon's infrastructure or planning to, and who are primarily located in the US and UK, Amazon MCF and Buy with Prime is the clear choice. The ability to leverage existing inventory and offer fast delivery through the Prime network provides a significant competitive advantage. However, for merchants focusing on Cash on Delivery as their primary payment method, especially in regions where COD is a dominant payment method, WEBI ‑ LeadForm Order Form COD is the more appropriate solution. Its focus on optimizing the COD checkout process and providing features to increase conversion and manage orders is invaluable for COD-centric businesses.
Ultimately, the choice hinges entirely on the merchant's business model and operational needs. If fulfillment efficiency through Amazon is the goal, select Amazon MCF. If optimizing the COD experience is paramount, opt for WEBI LeadForm.
While technically possible, it's unlikely that a single merchant would need both apps. They serve distinct functions. A merchant would only consider using both if they were using MCF but wanted customized COD forms for some transactions (which is an edge case).
According to the app description, Buy with Prime is currently only available in the US as of 2026.
You can still use Amazon MCF even if you don't sell on Amazon through their marketplace. You'll need to send your inventory to Amazon fulfillment centers to utilize the MCF service.
The app description specifically mentions integration with Facebook, TikTok, and Snapchat Pixels. It does not provide any information on other platforms. Consult WEBI’s documentation.
The cost of Amazon MCF depends on several factors, including the size and weight of your products, storage fees, and the shipping destination. Contact Amazon MCF directly for pricing details.
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