AOV Bundles Volume Discounts and EasySell COD Form & Upsells are both Shopify apps in the Upsell and Cross-sell category, but they address different aspects of sales optimization. AOV Bundles focuses on increasing Average Order Value (AOV) through strategic bundling and volume discounts, targeting merchants who want to encourage customers to purchase more items per order. Its key strength lies in its AI-powered recommendations, customizable bundle options, and seamless integration with store branding. It promises ease of use with a no-code setup and 24/7 support. EasySell, on the other hand, concentrates on simplifying the Cash on Delivery (COD) payment process and recovering potentially lost sales. It caters particularly to businesses offering COD as a payment option, common in dropshipping. Its strengths are in providing a customizable COD form, automated Google Sheets integration for order management, and fraud prevention measures like phone number verification. Moreover, it incorporates upsells, downsells, and cart recovery features to boost conversions and AOV. While both apps aim to increase AOV, AOV Bundles does so through bundle mechanics, while EasySell does so primarily through upsells and conversion optimization related to COD orders.
292 reviews
312 reviews
Create seamless bundle offers and smart volume discounts that encourage customers to buy more
Add 1-Click COD Form for Dropshipping & boost your Conversions and AOV with Upsells, Offers, OTP ...
| Rating | 5/5 | 4.9/5 |
Rating AOV Bundles Volume Discounts5/5 EasySell COD Form & Upsells4.9/5 | ||
| Reviews | 292 | 312 |
Reviews AOV Bundles Volume Discounts292 EasySell COD Form & Upsells312 | ||
| Primary Focus | Bundling and Volume Discounts | COD Optimization and Upsells |
Primary Focus AOV Bundles Volume DiscountsBundling and Volume Discounts EasySell COD Form & UpsellsCOD Optimization and Upsells | ||
| Target Merchant | All Shopify Merchants | Merchants using Cash on Delivery |
Target Merchant AOV Bundles Volume DiscountsAll Shopify Merchants EasySell COD Form & UpsellsMerchants using Cash on Delivery | ||
| Key Feature - Sales Optimization | AI-Powered Bundle Recommendations | 1-Click COD Form |
Key Feature - Sales Optimization AOV Bundles Volume DiscountsAI-Powered Bundle Recommendations EasySell COD Form & Upsells1-Click COD Form | ||
| Integration | Focus on Brand Integration | Integration with Google Sheets and Tracking Pixels |
Integration AOV Bundles Volume DiscountsFocus on Brand Integration EasySell COD Form & UpsellsIntegration with Google Sheets and Tracking Pixels | ||
| Fraud Prevention | Not Mentioned | Phone Number Verification (OTP), IP Blocking, Postal Code Limits |
Fraud Prevention AOV Bundles Volume DiscountsNot Mentioned EasySell COD Form & UpsellsPhone Number Verification (OTP), IP Blocking, Postal Code Limits | ||
| AOV Boost Method | Bundles and Volume Discounts | Upsells, Downsells, Quantity Offers |
AOV Boost Method AOV Bundles Volume DiscountsBundles and Volume Discounts EasySell COD Form & UpsellsUpsells, Downsells, Quantity Offers | ||
If you are primarily looking to boost your AOV through strategic product bundling and volume discounts across all payment methods, AOV Bundles Volume Discounts is the better choice. Its AI-powered recommendations and customizable bundle options are designed to create enticing offers that encourage customers to buy more. Its broad applicability suits most Shopify merchants.
However, if your business relies heavily on Cash on Delivery, particularly in dropshipping, and you need a streamlined COD process with fraud prevention measures and upsell opportunities, EasySell COD Form & Upsells is the stronger option. Its COD-specific features, Google Sheets integration, and focus on conversion optimization make it ideal for merchants prioritizing COD sales.
AOV Bundles emphasizes ease of use with a no-code setup and 24/7 support, suggesting a simpler initial configuration. EasySell, while potentially straightforward, involves configuring COD settings and integrations like Google Sheets, which could be slightly more complex.
EasySell provides explicit fraud prevention features such as phone number verification via OTP, IP address blocking, and postal code limitations, which are absent in AOV Bundles' description.
Neither description explicitly mentions mobile optimization. However, both would likely be optimized given the mobile-first landscape of 2026.
AOV Bundles mentions monitoring customer response and adjusting bundles based on results, implying some level of reporting on bundle performance. EasySell focuses on tracking events with Facebook, TikTok, Snapchat, and Google, which provide data about conversions, but less directly about the performance of the upsells/downsells inside of EasySell.
While technically possible, there might be some overlap in functionality. Using both might be redundant. You'd need to carefully configure them to avoid conflicting offers or user experiences. If you rely heavily on COD, start with EasySell, then evaluate if Bundles offers additional value.
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