AR: Google Shopping Feed Pro vs FeedFix | Custom XML Feedsfor Shopify (2026)
AR: Google Shopping Feed Pro and FeedFix | Custom XML Feeds are both highly-rated (5/5) Shopify apps in the product feed category, but cater to slightly different merchant needs. AR: Google Shopping Feed Pro focuses primarily on Google Shopping, providing robust support for multi-language, multi-currency, and local inventory ads, primarily for merchants selling globally through Google. Its strength lies in its advanced mapping capabilities, including metafields, metaobjects, and tags, offering granular control over feed data for optimization. FeedFix | Custom XML Feeds, on the other hand, positions itself as a comprehensive feed management solution for multiple platforms beyond Google, encompassing Meta, Akakce, and many others. The key difference lies in platform support and customization. While AR: Google Shopping Feed Pro excels with its deep focus on Google Shopping with features like local inventory feeds, FeedFix emphasizes broader market reach and easier initial setup with marketplace templates. FeedFix is designed for merchants looking for a more turn-key solution across multiple channels and easier importing and filtering of product data, whereas AR Google Shopping Feed Pro prioritizes meticulous control and optimization specifically within the Google ecosystem and supporting merchants with advanced data enrichment through tags, metafields and metaobjects. The difference in review counts (247 vs 80) may reflect either a longer lifespan or a larger user base for AR: Google Shopping Feed Pro, though FeedFix still holds a strong rating.
At a Glance
AR: Google Shopping Feed Pro
247 reviews
FeedFix | Custom XML Feeds
80 reviews
Detailed Overview
AR: Google Shopping Feed Pro
We deliver Google Shopping XML feed. Support for multi language, multi currency, and local ads feed.
Key Features
- Multiple countries, languages and currencies.
- Metafields and metaobjects mapping. Use tags for data enrichment.
- Local inventory and regional inventory feeds.
- Use XML for Bing and Meta/Facebook + feeds for other platforms and marketplaces.
- Advanced mapping of options, filters (collection, price, title), feed optimizer.
FeedFix | Custom XML Feeds
Create & manage feeds: Export to Google, Meta, use Markets to create or import into your shop!
Key Features
- Export & import product feeds effortlessly to grow on every sales channel!
- Simplify feed creation with marketplace templates and flexible custom options!
- Personalize imported products with powerful data filtering & customization!
- Export feeds with multi-currency, multi-language, and multi-market support!
- Keep control with manual sync for export and import feeds whenever needed!
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating AR: Google Shopping Feed Pro5/5 FeedFix | Custom XML Feeds5/5 | ||
| Reviews | 247 | 80 |
Reviews AR: Google Shopping Feed Pro247 FeedFix | Custom XML Feeds80 | ||
| Primary Focus | Google Shopping | Multiple Marketplaces (Google, Meta, etc.) |
Primary Focus AR: Google Shopping Feed ProGoogle Shopping FeedFix | Custom XML FeedsMultiple Marketplaces (Google, Meta, etc.) | ||
| Platform Support | Google only (Bing and Meta via XML) | Google, Meta, Akakce, Cimri, Klaviyo, Awin, TikTok, Glami, Heureka, eMAG, Skroutz, Zbozi and more |
Platform Support AR: Google Shopping Feed ProGoogle only (Bing and Meta via XML) FeedFix | Custom XML FeedsGoogle, Meta, Akakce, Cimri, Klaviyo, Awin, TikTok, Glami, Heureka, eMAG, Skroutz, Zbozi and more | ||
| Data Enrichment | Metafields, metaobjects, and tags | Powerful data filtering and customization for import/export |
Data Enrichment AR: Google Shopping Feed ProMetafields, metaobjects, and tags FeedFix | Custom XML FeedsPowerful data filtering and customization for import/export | ||
| Target Merchant | Global merchants heavily invested in Google Shopping and needing fine-grained data control | Merchants seeking broad marketplace reach with simplified feed creation and data management |
Target Merchant AR: Google Shopping Feed ProGlobal merchants heavily invested in Google Shopping and needing fine-grained data control FeedFix | Custom XML FeedsMerchants seeking broad marketplace reach with simplified feed creation and data management | ||
| Ease of Use | Potentially steeper learning curve due to advanced mapping options | Simplified feed creation with marketplace templates |
Ease of Use AR: Google Shopping Feed ProPotentially steeper learning curve due to advanced mapping options FeedFix | Custom XML FeedsSimplified feed creation with marketplace templates | ||
| Value Proposition | Advanced control and optimization for Google Shopping feeds | Broad marketplace coverage with ease of feed management |
Value Proposition AR: Google Shopping Feed ProAdvanced control and optimization for Google Shopping feeds FeedFix | Custom XML FeedsBroad marketplace coverage with ease of feed management | ||
Our Verdict
For Shopify merchants whose primary advertising channel is Google Shopping and require detailed control over data enrichment and optimization, AR: Google Shopping Feed Pro is the superior choice. Its advanced mapping and support for regional and local inventory ads cater specifically to this use case. However, if the goal is to expand product visibility across multiple marketplaces with a less technical approach to feed creation and management, FeedFix | Custom XML Feeds offers a more streamlined experience. It provides broader reach and might be more suitable for merchants exploring different sales channels beyond Google.
Ultimately, both apps are highly rated and effective within their niches. The decision hinges on the merchant's strategic focus: deep Google Shopping optimization or broader marketplace presence and easier feed management.
Common Questions
Which app is better for a store selling exclusively in the US?
While both could work, FeedFix's easier feed creation and potentially wider selection of US-focused marketplaces (beyond just Google) may be more immediately beneficial, though AR: Google Shopping Feed Pro could be advantageous if the store is heavily invested in Google Shopping in the US.
Does AR: Google Shopping Feed Pro support Facebook Catalog?
According to the description, AR: Google Shopping Feed Pro only offers XML for Meta/Facebook feeds, while FeedFix offers more direct support for Facebook (Meta).
Which app is easier to set up for a beginner?
FeedFix, with its marketplace templates and simpler data filtering options, is likely easier for beginners. AR: Google Shopping Feed Pro's advanced mapping features may require more technical understanding.
Can both apps handle multiple currencies?
Yes, both apps explicitly mention support for multiple currencies.
Which app offers better support?
AR: Google Shopping Feed Pro mentions limited support to Google issues only. FeedFix doesn't specify details about support.
Which app provides better support for Local Inventory Ads on Google?
AR: Google Shopping Feed Pro specifically mentions support for Local Inventory Ads feeds and regional inventory feeds, suggesting stronger capabilities in this area. FeedFix doesn't explicitly mention it.
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