AR: Google Shopping Feed Pro vs SyncWith Google Sheets, Lookerfor Shopify (2026)
AR: Google Shopping Feed Pro and SyncWith Google Sheets, Looker address distinct needs within a Shopify merchant's business. AR: Google Shopping Feed Pro positions itself as a comprehensive solution for merchants aiming to expand their reach through Google Shopping. Its strength lies in its robust support for multi-language, multi-currency, and regional inventory feeds, making it ideal for businesses operating globally. It offers advanced mapping capabilities and optimization features specifically for Google Shopping, but notably lacks support for other advertising platforms. In contrast, SyncWith Google Sheets, Looker caters to merchants focused on data analysis and reporting. SyncWith Google Sheets, Looker focuses on empowering merchants to leverage Google Sheets and Looker Studio for in-depth business insights. It offers features like custom report building, inventory tracking, discount code analysis, and ROI tracking for ad spend across various platforms, including Facebook and Google Ads. While it integrates with Google tools for data analysis, it doesn't directly create or manage product feeds for advertising platforms like AR: Google Shopping Feed Pro does. Therefore, a merchant's primary goal – expanding through shopping feeds or gaining better analytics insights – will largely determine which app is more appropriate.
At a Glance
AR: Google Shopping Feed Pro
247 reviews
SyncWith Google Sheets, Looker
11 reviews
Detailed Overview
AR: Google Shopping Feed Pro
We deliver Google Shopping XML feed. Support for multi language, multi currency, and local ads feed.
Key Features
- Multiple countries, languages and currencies.
- Metafields and metaobjects mapping. Use tags for data enrichment.
- Local inventory and regional inventory feeds.
- Use XML for Bing and Meta/Facebook + feeds for other platforms and marketplaces.
- Advanced mapping of options, filters (collection, price, title), feed optimizer.
SyncWith Google Sheets, Looker
Sales, inventory, order export, data, analytics, custom reports in Google Sheets & Looker Studio
Key Features
- Build marketing reports, report on sales by day, store or product & more
- Export discount code usage data for marketing analysis
- Track inventory and forecast when to restock popular items
- Track ROI of ad spend by correlating UTM tags against Shopify order volume
- Report on marketing efforts and track ROAS from Facebook (Meta) & Google Ads
Feature Comparison
| Rating | 5/5 | 4.2/5 |
Rating AR: Google Shopping Feed Pro5/5 SyncWith Google Sheets, Looker4.2/5 | ||
| Reviews | 247 | 11 |
Reviews AR: Google Shopping Feed Pro247 SyncWith Google Sheets, Looker11 | ||
| Focus | Google Shopping Feed Management | Data Analysis & Reporting (Google Sheets & Looker) |
Focus AR: Google Shopping Feed ProGoogle Shopping Feed Management SyncWith Google Sheets, LookerData Analysis & Reporting (Google Sheets & Looker) | ||
| Target Audience | Merchants selling internationally on Google Shopping | Merchants needing detailed sales, inventory, & marketing reports |
Target Audience AR: Google Shopping Feed ProMerchants selling internationally on Google Shopping SyncWith Google Sheets, LookerMerchants needing detailed sales, inventory, & marketing reports | ||
| Platform Support | Primarily Google Shopping, limited Bing/Meta | Shopify data to Google Sheets/Looker, tracks ROAS from Facebook (Meta) & Google Ads |
Platform Support AR: Google Shopping Feed ProPrimarily Google Shopping, limited Bing/Meta SyncWith Google Sheets, LookerShopify data to Google Sheets/Looker, tracks ROAS from Facebook (Meta) & Google Ads | ||
| Ease of Use (Inferred) | Potentially complex due to advanced feed optimization | Potentially easier for those familiar with spreadsheets |
Ease of Use (Inferred) AR: Google Shopping Feed ProPotentially complex due to advanced feed optimization SyncWith Google Sheets, LookerPotentially easier for those familiar with spreadsheets | ||
| Value Proposition | Increased visibility and sales through optimized Google Shopping feeds | Data-driven decision making through custom reports and analytics |
Value Proposition AR: Google Shopping Feed ProIncreased visibility and sales through optimized Google Shopping feeds SyncWith Google Sheets, LookerData-driven decision making through custom reports and analytics | ||
| Key Feature: Inventory Management | Regional and Local Inventory Feeds | Track Inventory and Restock Forecasting |
Key Feature: Inventory Management AR: Google Shopping Feed ProRegional and Local Inventory Feeds SyncWith Google Sheets, LookerTrack Inventory and Restock Forecasting | ||
| Key Feature: Data Enrichment | Metafields and metaobjects mapping, Use tags | UTM Tag Tracking for ROI |
Key Feature: Data Enrichment AR: Google Shopping Feed ProMetafields and metaobjects mapping, Use tags SyncWith Google Sheets, LookerUTM Tag Tracking for ROI | ||
Our Verdict
For merchants prioritizing global reach and dedicated Google Shopping feed optimization, AR: Google Shopping Feed Pro is the clear winner. Its robust support for multiple languages, currencies, and inventory types makes it a powerful tool for expanding into international markets. However, merchants who need comprehensive data analysis, custom reports, and a broader view of their marketing efforts across platforms like Facebook and Google Ads should opt for SyncWith Google Sheets, Looker.
Ultimately, the choice depends on the specific needs and goals of the business. If a merchant requires a dedicated Google Shopping feed management solution, AR: Google Shopping Feed Pro is a strong choice. If the need centers on data analytics and building reports, then SyncWith Google Sheets, Looker will likely provide greater value. It's also possible for larger organizations to use both, with AR: Google Shopping Feed Pro for Google Shopping and SyncWith Google Sheets, Looker for deeper business intelligence.
Common Questions
Can AR: Google Shopping Feed Pro create reports like SyncWith Google Sheets, Looker?
No, AR: Google Shopping Feed Pro focuses on creating and optimizing Google Shopping feeds. It doesn't provide custom reporting features like SyncWith Google Sheets, Looker.
Does SyncWith Google Sheets, Looker manage Google Shopping feeds?
No, SyncWith Google Sheets, Looker does not manage Google Shopping feeds directly. It tracks the performance of Google Ads through ROI and ROAS reporting, but it doesn't create or modify the feed itself.
Which app is easier to use for beginners?
It depends on the user's familiarity. SyncWith Google Sheets, Looker may be more intuitive for users comfortable with spreadsheets and Google's tools. AR: Google Shopping Feed Pro, while powerful, might require more technical knowledge for feed optimization.
Can I use both apps together?
Yes, you can use both apps. AR: Google Shopping Feed Pro would manage your Google Shopping feeds, while SyncWith Google Sheets, Looker would analyze your business data and track your marketing performance.
Which app is better for a small business with limited resources?
It depends on their immediate needs. If their primary focus is to get their products listed on Google Shopping, AR: Google Shopping Feed Pro is more direct. However, if understanding sales trends and tracking ad ROI are more pressing, then SyncWith Google Sheets, Looker would be more beneficial. Understanding the user's capabilities to use a spread sheet is also important to consider.
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