Axon vs MP ‑ Website Speedyfor Shopify (2026)
Axon and MP ‑ Website Speedy are Shopify apps addressing vastly different aspects of e-commerce success. Axon focuses on customer acquisition through in-app mobile advertising, aiming to tap into a massive audience of over 1 billion daily active users. Its strength lies in providing a new, potentially lucrative channel beyond traditional social media and search marketing, offering a no-code solution for launching dynamic product ads within mobile games. MP ‑ Website Speedy, conversely, targets site optimization, specifically improving website loading speed. It aims to enhance user experience, SEO rankings, and ad ROI by employing techniques to minimize render-blocking resources and optimize performance across devices. The key difference lies in their goals: Axon seeks to broaden a merchant's reach to acquire new customers, while MP ‑ Website Speedy aims to optimize the existing customer experience on the merchant's store. Axon is ideal for merchants looking to aggressively expand their customer base and explore non-traditional marketing channels. MP ‑ Website Speedy caters to merchants concerned about slow loading times impacting conversions, SEO, and user satisfaction, particularly those observing negative performance metrics on Google PageSpeed Insights.
At a Glance
Axon
12 reviews
MP ‑ Website Speedy
9 reviews
Detailed Overview
Axon
Acquire new customers by reaching 1B+ daily active users.
Key Features
- Unlock a new customer acquisition channel beyond social and search
- No manual pixel setup or code integration required
- Reach new customers at massive scale in premium mobile games
- Launch Dynamic Product Ads with real-time Shopify product data
- Track purchases and accurately attribute revenue to your campaigns
MP ‑ Website Speedy
Boost loading speed For Mobile & Desktop | Faster sites = Better SEO & Ads ROI | Improve Engagement
Key Features
- Improve page speed for Mobile & Desktop, even on slower network & older devices
- Reduce CPA, Improve ROAS & ROI on ads, Boost Ad Budget Efficiency & Conversions
- Reduce bounce rate, Improve User Experience , SEO ranking, and Engagement
- Real time before and after performance comparisons with google PageSpeed insight
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Axon5/5 MP ‑ Website Speedy5/5 | ||
| Reviews | 12 | 9 |
Reviews Axon12 MP ‑ Website Speedy9 | ||
| Core Function | Customer Acquisition (Mobile Game Ads) | Website Speed Optimization |
Core Function AxonCustomer Acquisition (Mobile Game Ads) MP ‑ Website SpeedyWebsite Speed Optimization | ||
| Target Merchant | Businesses seeking new customer acquisition channels beyond social and search. | Businesses concerned with slow loading times, SEO ranking, and ad performance. |
Target Merchant AxonBusinesses seeking new customer acquisition channels beyond social and search. MP ‑ Website SpeedyBusinesses concerned with slow loading times, SEO ranking, and ad performance. | ||
| Ease of Use | No-code installation, automatic pixel tracking, product catalog sync | Focuses on automated optimization techniques (asynchronous loading, prefetching, lazy loading) |
Ease of Use AxonNo-code installation, automatic pixel tracking, product catalog sync MP ‑ Website SpeedyFocuses on automated optimization techniques (asynchronous loading, prefetching, lazy loading) | ||
| Value Proposition | Reach 1B+ daily active users, unlock a new acquisition channel, simplify ad creation. | Improve SEO, increase conversion rates, boost ad ROI, enhance user experience. |
Value Proposition AxonReach 1B+ daily active users, unlock a new acquisition channel, simplify ad creation. MP ‑ Website SpeedyImprove SEO, increase conversion rates, boost ad ROI, enhance user experience. | ||
| Primary Benefit | Expanded Reach & Increased Sales | Improved Performance & Customer Satisfaction |
Primary Benefit AxonExpanded Reach & Increased Sales MP ‑ Website SpeedyImproved Performance & Customer Satisfaction | ||
| Pixel Setup | Automatic | Not applicable |
Pixel Setup AxonAutomatic MP ‑ Website SpeedyNot applicable | ||
| SEO Impact | Indirect (through increased sales potential) | Direct (improves SEO ranking) |
SEO Impact AxonIndirect (through increased sales potential) MP ‑ Website SpeedyDirect (improves SEO ranking) | ||
Our Verdict
For merchants prioritizing rapid growth and willing to experiment with innovative advertising channels, Axon presents a compelling option. The potential to reach over a billion daily active users in mobile games offers a unique advantage. However, it's crucial to remember that success hinges on the effectiveness of in-game advertising for a specific product and target audience.
Conversely, MP ‑ Website Speedy is the superior choice for merchants recognizing the detrimental impact of slow website loading times. The app promises tangible improvements in SEO, conversion rates, and ad ROI, directly addressing a fundamental aspect of e-commerce success. It's a foundational tool for any online store striving to provide a seamless user experience and maximize organic search visibility. If the website is already optimized, MP - Website Speedy may have less immediate impact.
Common Questions
Which app is better for a new Shopify store?
MP ‑ Website Speedy is generally more crucial for new stores. Optimizing website speed from the start builds a strong foundation for SEO and user experience.
Does Axon guarantee sales?
No. Axon facilitates access to a large audience, but sales depend on ad effectiveness, product appeal, and targeting.
Can MP ‑ Website Speedy negatively impact my website?
While the app aims to improve performance, improper implementation could lead to unforeseen issues. Thorough testing after installation is always recommended.
Is Axon suitable for all product types?
Some products might be more suited for in-game advertising than others. Products appealing to a younger, mobile-gaming demographic are more likely to see success with Axon.
How can I measure the impact of MP ‑ Website Speedy?
Use Google PageSpeed Insights to track performance improvements and monitor conversion rates and ad ROI before and after implementing the app. The app also provides real-time performance comparisons.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store