Both Backup Labs and BackupMaster: Backup & Copy position themselves as automatic Shopify backup solutions, offering data protection and recovery capabilities. However, they cater to different segments of the Shopify merchant population. Backup Labs emphasizes data security through its Switzerland-based storage, targeting merchants who prioritize data sovereignty and have potentially higher sensitivity regarding data location. BackupMaster, on the other hand, focuses on scalability and enterprise-grade security, evidenced by its unlimited cloud storage and SOC 2 certification. It also appeals to merchants needing advanced features like scheduled downloads and Google Drive integration. The key differentiator lies in BackupMaster's focus on a more comprehensive feature set and broader appeal due to its SOC 2 certification, while Backup Labs offers a compelling solution for merchants prioritizing Swiss data residency.
8 reviews
109 reviews
Protect your store with automatic backups. Easily restore and duplicate your data.
Automatically back up your store. Restore, download, or duplicate data when you need it.
| Rating | 5/5 | 5/5 |
Rating Backup Labs5/5 BackupMaster: Backup & Copy5/5 | ||
| Reviews | 8 | 109 |
Reviews Backup Labs8 BackupMaster: Backup & Copy109 | ||
| Data Storage Location | Switzerland | Unlimited Cloud Storage |
Data Storage Location Backup LabsSwitzerland BackupMaster: Backup & CopyUnlimited Cloud Storage | ||
| Security Certification | Not specified | SOC 2 |
Security Certification Backup LabsNot specified BackupMaster: Backup & CopySOC 2 | ||
| Advanced Features | None explicitly mentioned | Scheduled downloads, Google Drive sync, Store duplication |
Advanced Features Backup LabsNone explicitly mentioned BackupMaster: Backup & CopyScheduled downloads, Google Drive sync, Store duplication | ||
| Backup Scope | Products, orders, themes, images and more... | Products, themes, orders, files, metafields, metaobjects, and more |
Backup Scope Backup LabsProducts, orders, themes, images and more... BackupMaster: Backup & CopyProducts, themes, orders, files, metafields, metaobjects, and more | ||
| Target Merchant Type | Merchants prioritizing data residency | Merchants needing scalability and enterprise-grade security |
Target Merchant Type Backup LabsMerchants prioritizing data residency BackupMaster: Backup & CopyMerchants needing scalability and enterprise-grade security | ||
| Value Proposition | Secure, easy-to-use backup solution with data sovereignty | Comprehensive backup and recovery solution with advanced features and compliance |
Value Proposition Backup LabsSecure, easy-to-use backup solution with data sovereignty BackupMaster: Backup & CopyComprehensive backup and recovery solution with advanced features and compliance | ||
BackupMaster: Backup & Copy is the better choice for most Shopify merchants in 2026, especially larger stores or those with complex data requirements and compliance obligations. The SOC 2 certification provides a higher level of assurance, and the optional features enhance flexibility. Backup Labs is suitable for smaller stores or those where data sovereignty is a primary concern, and the Switzerland-based storage offers peace of mind for those merchants. However, the significantly lower number of reviews suggests BackupMaster has a larger user base and is a more established solution.
Both apps claim secure data storage. Backup Labs emphasizes Switzerland-based storage, appealing to merchants with data residency concerns. BackupMaster has SOC 2 certification, demonstrating adherence to stringent security and compliance standards. The 'more secure' option depends on the merchant's specific needs and trust in certifications versus geographic locations.
Both apps claim easy restoration with one-click options. Without hands-on experience, it's hard to determine which is easier. However, Backup Labs' simpler feature set might imply a less complex user interface.
Value depends on individual needs and pricing (which is not provided). BackupMaster offers more features like Google Drive sync and store duplication, which could justify a higher price if those features are needed. Backup Labs' simpler feature set might make it a more cost-effective option for basic backup needs.
Both apps back up common Shopify data types: products, orders, themes, and more. BackupMaster explicitly mentions files, metafields, and metaobjects, suggesting a more comprehensive backup scope. Backup Labs mentions images.
BackupMaster explicitly lists 'Duplicate your store for staging, testing, or expansion' as a key feature, making it the clear choice for merchants who need to create staging stores.
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