In 2026, when choosing a Shopify wishlist app between BH Simple Wishlist and Wishlist by Square, the data strongly favors Wishlist by Square. BH Simple Wishlist has no ratings or reviews, indicating either a very new app or a lack of user adoption and satisfaction. Wishlist by Square, on the other hand, boasts a perfect 5/5 rating based on 11 reviews and focuses on ease of use by working 'out of the box' without requiring customer accounts, making it appealing to merchants seeking a seamless integration. It positions itself as a tool to boost sales by allowing shoppers to save favorite products and track buying intent. Wishlist by Square also emphasizes customization with flexible design settings and multi-language support, making it suitable for a wider range of merchants. Its tracking capabilities, allowing merchants to monitor top saved products, Wishlist value, and shopper activity, provides valuable insights into customer preferences. These features are absent from the information available about BH Simple Wishlist. The contrast in available information suggests Wishlist by Square is a more mature and feature-rich option at this time.
0 reviews
11 reviews
Boost sales with Wishlist features - let shoppers save favorites in a personal wish list
| Rating | 0/5 | 5/5 |
Rating BH Simple Wishlist0/5 Wishlist by Square5/5 | ||
| Reviews | 0 | 11 |
Reviews BH Simple Wishlist0 Wishlist by Square11 | ||
| Account Creation Required | Unknown | No |
Account Creation Required BH Simple WishlistUnknown Wishlist by SquareNo | ||
| Customization Options | Unknown | Text, Colors, Icons, Placement |
Customization Options BH Simple WishlistUnknown Wishlist by SquareText, Colors, Icons, Placement | ||
| Analytics & Tracking | Unknown | Saved Products, Wishlist Value, Shopper Interest |
Analytics & Tracking BH Simple WishlistUnknown Wishlist by SquareSaved Products, Wishlist Value, Shopper Interest | ||
| Language Support | Unknown | 15 Languages |
Language Support BH Simple WishlistUnknown Wishlist by Square15 Languages | ||
| Ease of Use | Unknown | Works 'out of the box' |
Ease of Use BH Simple WishlistUnknown Wishlist by SquareWorks 'out of the box' | ||
| Value Proposition | Unknown | Boost sales by letting shoppers save favorites |
Value Proposition BH Simple WishlistUnknown Wishlist by SquareBoost sales by letting shoppers save favorites | ||
Based on the available data, Wishlist by Square is the clear choice for most Shopify merchants in 2026. Its perfect rating, multiple positive reviews, and described feature set – especially the 'out of the box' operation, customization options, and robust analytics – make it a more attractive and reliable option. It suits merchants who want an easy-to-implement and feature-rich wishlist solution to boost sales and understand customer buying intent.
BH Simple Wishlist, with its lack of ratings and reviews, presents a high risk. Unless a merchant is specifically looking for a very basic or extremely niche wishlist app (and willing to be an early adopter with potential bugs), Wishlist by Square is the superior and safer choice.
Wishlist by Square is described as working 'out of the box,' suggesting a simpler setup process compared to BH Simple Wishlist, which has no setup information available.
Wishlist by Square allows customization of text, colors, icons, and placement. The customization options for BH Simple Wishlist are unknown.
Wishlist by Square tracks saved products, Wishlist value, and shopper interest. The analytics capabilities of BH Simple Wishlist are unknown.
Wishlist by Square works without customer accounts. It is unknown whether BH Simple Wishlist requires accounts.
Wishlist by Square is likely more reliable due to its positive reviews and demonstrated user base, while BH Simple Wishlist lacks reviews and evidence of user adoption.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store