Bigblue ‑ All in one logistics vs ShipBob Fulfillmentfor Shopify (2026)
Bigblue - All in one logistics and ShipBob Fulfillment both offer third-party logistics (3PL) solutions for Shopify merchants. Bigblue positions itself as a customer-centric fulfillment solution, emphasizing branded post-purchase experiences and customized unboxings, aiming to boost sales through enhanced customer satisfaction. ShipBob Fulfillment, on the other hand, is a more established player with a significantly larger user base, suggesting broader appeal and possibly a more mature infrastructure. While both handle fulfillment and returns, Bigblue highlights features like same-day fulfillment, delivery badges, and B2B fulfillment, suggesting a focus on providing a premium and customizable fulfillment experience for various sales channels. The main differences lie in the scale and focus. ShipBob has a substantial number of reviews, indicating wider adoption and experience across various merchants. Bigblue, despite a perfect rating, has very few reviews, implying it might be a newer entrant or cater to a more niche market. Bigblue explicitly promotes customized unboxing experiences and branded post-purchase communication, appealing to brands that prioritize brand consistency throughout the customer journey. ShipBob's description is less specific on these aspects based solely on the provided data, implying a more generalized fulfillment approach. Bigblue seems focused on offering a white-glove service, while ShipBob may emphasize scalability and general fulfillment efficiency, although more feature comparison would be needed to confirm this.
At a Glance
Bigblue ‑ All in one logistics
12 reviews
ShipBob Fulfillment
277 reviews
Detailed Overview
Bigblue ‑ All in one logistics
Bigblue is the fulfillment solution for customer-centric brands that boosts your sales.
Key Features
- We package and ship your orders with same-day fulfillment.
- Unique unboxings: Use your own packaging, add flyers, samples, and gift notes.
- Display a delivery badge on your product page and estimated dates at checkout.
- Easily setup your customer experience: from branded tracking emails to returns.
- B2B fulfillment for your marketplaces, Amazon FBA orders, retail stores, etc.
Feature Comparison
| Rating | 5/5 | 4.6/5 |
Rating Bigblue ‑ All in one logistics5/5 ShipBob Fulfillment4.6/5 | ||
| Reviews | 12 | 277 |
Reviews Bigblue ‑ All in one logistics12 ShipBob Fulfillment277 | ||
| Focus | Customer-centric, Branded Experience | General Fulfillment |
Focus Bigblue ‑ All in one logisticsCustomer-centric, Branded Experience ShipBob FulfillmentGeneral Fulfillment | ||
| Key Feature: Unboxing | Customized Packaging, Flyers, Notes | Not specified in the data |
Key Feature: Unboxing Bigblue ‑ All in one logisticsCustomized Packaging, Flyers, Notes ShipBob FulfillmentNot specified in the data | ||
| Speed | Same-day Fulfillment | Not specified in the data |
Speed Bigblue ‑ All in one logisticsSame-day Fulfillment ShipBob FulfillmentNot specified in the data | ||
| B2B Fulfillment | Yes, for marketplaces, Amazon FBA, retail stores | Not specified in the data |
B2B Fulfillment Bigblue ‑ All in one logisticsYes, for marketplaces, Amazon FBA, retail stores ShipBob FulfillmentNot specified in the data | ||
| Target Merchant Type | Brands prioritizing customer experience & brand consistency | General Shopify merchants needing fulfillment |
Target Merchant Type Bigblue ‑ All in one logisticsBrands prioritizing customer experience & brand consistency ShipBob FulfillmentGeneral Shopify merchants needing fulfillment | ||
| Value Proposition | Boost sales through enhanced customer satisfaction and brand experience. | Streamlined fulfillment operations. |
Value Proposition Bigblue ‑ All in one logisticsBoost sales through enhanced customer satisfaction and brand experience. ShipBob FulfillmentStreamlined fulfillment operations. | ||
Our Verdict
If brand consistency and a highly customized post-purchase experience are critical, and you are willing to potentially work with a newer provider, Bigblue ‑ All in one logistics could be a good fit. The same-day fulfillment and B2B capabilities are also differentiating factors to consider. However, the limited number of reviews introduces some uncertainty.
ShipBob Fulfillment, with its significantly larger user base and established rating, is likely a safer choice for merchants seeking a reliable and scalable fulfillment solution. While specific branding features aren't highlighted in the provided data, its maturity and broader adoption suggest a more battle-tested operation. If you need a general fulfillment solution without highly customized unboxing experiences, ShipBob is likely the better choice, given its wider use. More thorough research would need to be performed beyond the provided information to know specifics such as cost, integration quality, or ease of use for both apps to make a fully informed decision.
Common Questions
What is the main difference in focus between Bigblue and ShipBob?
Bigblue focuses on creating a customer-centric, branded fulfillment experience with features like customized unboxings, while ShipBob focuses on general and scalable fulfillment operations.
Which app is better for B2B fulfillment?
Based on the provided data, Bigblue explicitly mentions B2B fulfillment for marketplaces, Amazon FBA, and retail stores. ShipBob's description does not specify B2B fulfillment capabilities.
Which app is likely more expensive?
The provided data does not provide information on pricing. It is not possible to make an accurate determination on which app would cost more to use. More thorough research would need to be performed to know specifics such as cost.
Should a new Shopify store choose Bigblue or ShipBob?
A new store that prioritizes building a strong brand and unique customer experience might lean towards Bigblue. However, a new store seeking a reliable and established fulfillment partner with a larger user base might prefer ShipBob. More research is needed into pricing, setup time, and ease of integration before making a final decision.
Does the higher rating of Bigblue mean it's better?
Not necessarily. While Bigblue has a perfect 5/5 rating, it's based on only 12 reviews. ShipBob's 4.6/5 rating is based on 277 reviews, making it a more statistically significant and potentially reliable indicator of overall satisfaction. A small sample size, such as Bigblue's, can be easily skewed.
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