BLOY Rewards Program & Loyalty vs CP24 Advanced Wishlistfor Shopify (2026)
BLOY Rewards Program & Loyalty and CP24 Advanced Wishlist, while both falling under the 'Customer loyalty' category on Shopify, cater to vastly different needs and approaches. BLOY focuses on building comprehensive loyalty programs centered around points, rewards, VIP tiers, and referral programs, aiming to increase customer retention and repeat purchases through structured incentives. Their emphasis is on creating a holistic loyalty experience with features designed to increase customer lifetime value and supported by 24/7 assistance. CP24 Advanced Wishlist, on the other hand, centers around improving the shopping experience and driving sales through wishlists and push notifications. It allows customers to bookmark items, receive reminders (price drops, low stock), and be re-engaged through web push marketing. CP24 emphasizes enhancing the user experience and providing targeted communication to convert wishlisted items into sales. Both apps have achieved a 5/5 rating, but BLOY boasts a significantly larger number of reviews, indicating a wider user base and longer track record.
At a Glance
BLOY Rewards Program & Loyalty
267 reviews
CP24 Advanced Wishlist
6 reviews
Detailed Overview
BLOY Rewards Program & Loyalty
Build a loyalty program to increase retention with points, rewards, VIP tiers, membership and POS.
Key Features
- Build and scale a customer loyalty program with points, rewards, and VIP tiers
- Reward purchases and actions with loyalty points customers actually redeem
- Design VIP tiers and memberships to drive higher repeat purchase behavior
- Activate referral rewards to grow retention-led customer acquisition
- Launch and optimize your loyalty program with confidence and 24/7 support
CP24 Advanced Wishlist
Let your customer bookmark their loved items & reach them using web push marketing.
Key Features
- Wishlist including guest wishlist, multiple wishlists, synced across all device.
- Low stock and price drop reminders for wishlisted items & detailed analytics.
- Shows Wishlisted count on the product with Add to Wishlist button.
- Fully configurable, all devices compatible and support all language.
- Web push allows store customers and visitors to opt-in to receive notifications.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating BLOY Rewards Program & Loyalty5/5 CP24 Advanced Wishlist5/5 | ||
| Reviews | 267 | 6 |
Reviews BLOY Rewards Program & Loyalty267 CP24 Advanced Wishlist6 | ||
| Core Functionality | Full Loyalty Program (Points, Rewards, VIP Tiers) | Advanced Wishlist with Push Notifications |
Core Functionality BLOY Rewards Program & LoyaltyFull Loyalty Program (Points, Rewards, VIP Tiers) CP24 Advanced WishlistAdvanced Wishlist with Push Notifications | ||
| Target Merchant | Merchants seeking comprehensive loyalty solution to drive retention | Merchants looking to improve shopping experience and convert wishlisted items to sales |
Target Merchant BLOY Rewards Program & LoyaltyMerchants seeking comprehensive loyalty solution to drive retention CP24 Advanced WishlistMerchants looking to improve shopping experience and convert wishlisted items to sales | ||
| Key Feature Differential | VIP tiers and referral rewards for long term engagement | Web push marketing for immediate engagement |
Key Feature Differential BLOY Rewards Program & LoyaltyVIP tiers and referral rewards for long term engagement CP24 Advanced WishlistWeb push marketing for immediate engagement | ||
| Customer Support | 24/7 support | Not specified |
Customer Support BLOY Rewards Program & Loyalty24/7 support CP24 Advanced WishlistNot specified | ||
| Language Support | Not specified | Supports Non-English languages |
Language Support BLOY Rewards Program & LoyaltyNot specified CP24 Advanced WishlistSupports Non-English languages | ||
| Focus | Long-term customer retention and loyalty program building | Short-term sales conversion through wishlist reminders |
Focus BLOY Rewards Program & LoyaltyLong-term customer retention and loyalty program building CP24 Advanced WishlistShort-term sales conversion through wishlist reminders | ||
| Data Analytics | Not specified | Detailed analytics on wishlist usage |
Data Analytics BLOY Rewards Program & LoyaltyNot specified CP24 Advanced WishlistDetailed analytics on wishlist usage | ||
Our Verdict
For merchants prioritizing a structured, comprehensive loyalty program to improve customer retention and increase lifetime value, BLOY Rewards Program & Loyalty is the superior choice. Its points, rewards, and VIP tier systems, coupled with robust support, offer a full-fledged solution. However, merchants focused on boosting immediate sales by providing a better shopping experience for their customers may benefit more from CP24 Advanced Wishlist. Its emphasis on wishlist functionality and web push marketing can provide timely reminders and incentives to convert customer interest into sales.
Ultimately, the better app depends on your specific business goals. A large store looking to create a loyalty program will likely be better served by BLOY given it's higher number of reviews, and its long-term customer retention features. A smaller store focusing on driving immediate sales might prefer CP24 Advanced Wishlist to increase short term revenue.
Common Questions
Which app is easier to set up and manage?
While both claim user-friendliness, BLOY's 24/7 support likely makes it easier for new users to navigate its more complex loyalty program features. CP24's more focused functionality around wishlists might present a quicker initial setup, but without specified support, complex setups could be more difficult.
Can both apps be used together?
Potentially, but with careful planning. CP24 can enhance the shopping experience with wishlists and reminders, while BLOY can provide a structured loyalty program based on purchases and other actions. However, you'd need to avoid redundant or conflicting notifications and promotions to ensure a seamless customer experience. Integration would likely need to be custom built.
Which app is more scalable for a growing business?
BLOY Rewards Program & Loyalty appears to be more scalable, as its features are designed to support customer retention and increased lifetime value as the business grows. CP24's focus on wishlist-based sales conversion is useful, but less directly tied to long-term scalability. BLOY's large number of reviews might indicate it's been battle tested in larger shops.
Does CP24 Advanced Wishlist work with all Shopify themes?
The description mentions responsiveness and compatibility, but it's important to confirm compatibility with your specific theme. Check the app's documentation or contact the developer to confirm if the app integrates seamlessly with your current theme. BLOY's description mentions 'modern Shopify stores', which also warrants investigating theme support for your store.
Which App provides a better return on investment?
It depends on your store's priorities. If you are looking to increase long term customer retention and reward those customers, BLOY is the better investment. If you are looking to increase short term revenue through cart recovery and push notifications, then CP24 Wishlist provides better ROI. Both apps need data tracking in order to truly determine what is best for your specific store.
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