BLOY Rewards Program & Loyalty vs Swym Wishlist Plusfor Shopify (2026)
BLOY Rewards Program & Loyalty focuses on comprehensive customer loyalty programs, aiming to increase retention through points, rewards, VIP tiers, and referrals. Its strength lies in providing a complete loyalty solution with features like point redemption, VIP tier management, and 24/7 support. This app is geared towards merchants looking to build a robust, multi-faceted loyalty system. Swym Wishlist Plus, on the other hand, centers on wishlist functionality, allowing shoppers to save favorite items and receive alerts. It emphasizes ease of use, integration with existing themes, and enhancing the shopping experience through wishlists and related features. The core difference lies in their objective. BLOY aims to foster long-term customer loyalty and increase lifetime value through reward systems. Swym focuses on capturing purchase intent and reducing cart abandonment through wishlists, essentially bridging the gap between browsing and buying. While both touch on customer retention, BLOY is proactive in rewarding loyalty, while Swym is reactive in rescuing potentially lost sales. Swym's wishlist sharing and personalized accounts offer additional avenues for boosting engagement, however, they don't replace a full-fledged loyalty program like the one offered by BLOY.
At a Glance
BLOY Rewards Program & Loyalty
267 reviews
Swym Wishlist Plus
1,400 reviews
Detailed Overview
BLOY Rewards Program & Loyalty
Build a loyalty program to increase retention with points, rewards, VIP tiers, membership and POS.
Key Features
- Build and scale a customer loyalty program with points, rewards, and VIP tiers
- Reward purchases and actions with loyalty points customers actually redeem
- Design VIP tiers and memberships to drive higher repeat purchase behavior
- Activate referral rewards to grow retention-led customer acquisition
- Launch and optimize your loyalty program with confidence and 24/7 support
Swym Wishlist Plus
Boost sales with an easy-to-set-up Wishlist for all customer touchpoints. Top integrations included.
Key Features
- Seamlessly integrates with your Shopify theme. Get going in less than 5 mins.
- NEW personalized customer accounts to track wishlists, recent views, offers etc.
- Send email alerts for low-stock, restock and price drops of wishlisted items.
- Share wishlists via email, social media, SMS, or a direct link.
- Reduce cart abandonment by enabling shoppers to save products for later.
Feature Comparison
| Rating | 5/5 | 4.8/5 |
Rating BLOY Rewards Program & Loyalty5/5 Swym Wishlist Plus4.8/5 | ||
| Reviews | 267 | 1400 |
Reviews BLOY Rewards Program & Loyalty267 Swym Wishlist Plus1400 | ||
| Core Functionality | Loyalty Program (Points, Rewards, VIP Tiers) | Wishlist (Save Items, Price Drop Alerts) |
Core Functionality BLOY Rewards Program & LoyaltyLoyalty Program (Points, Rewards, VIP Tiers) Swym Wishlist PlusWishlist (Save Items, Price Drop Alerts) | ||
| Target Merchant | Merchants prioritizing long-term loyalty and retention | Merchants focusing on immediate sales conversion and reducing cart abandonment |
Target Merchant BLOY Rewards Program & LoyaltyMerchants prioritizing long-term loyalty and retention Swym Wishlist PlusMerchants focusing on immediate sales conversion and reducing cart abandonment | ||
| Ease of Use (Implied) | Potentially more complex setup due to extensive features | Simple setup (claimed as < 5 mins) |
Ease of Use (Implied) BLOY Rewards Program & LoyaltyPotentially more complex setup due to extensive features Swym Wishlist PlusSimple setup (claimed as < 5 mins) | ||
| Key Differentiator | Comprehensive Loyalty Program with VIP tiers and referral rewards | Wishlist sharing via email, SMS, and social media |
Key Differentiator BLOY Rewards Program & LoyaltyComprehensive Loyalty Program with VIP tiers and referral rewards Swym Wishlist PlusWishlist sharing via email, SMS, and social media | ||
| Customer Support | 24/7 Support | Not explicitly mentioned in provided data |
Customer Support BLOY Rewards Program & Loyalty24/7 Support Swym Wishlist PlusNot explicitly mentioned in provided data | ||
| Integration Focus | Point of Sale (POS) Integration (Implied) | Email Service Integrations (e.g., for alerts) |
Integration Focus BLOY Rewards Program & LoyaltyPoint of Sale (POS) Integration (Implied) Swym Wishlist PlusEmail Service Integrations (e.g., for alerts) | ||
| Account Management | Loyalty Program Member Accounts | Personalized Customer Accounts Tracking Wishlists and Browsing |
Account Management BLOY Rewards Program & LoyaltyLoyalty Program Member Accounts Swym Wishlist PlusPersonalized Customer Accounts Tracking Wishlists and Browsing | ||
Our Verdict
For merchants seeking a complete customer loyalty program with points, rewards, VIP tiers, and referral systems, BLOY Rewards Program & Loyalty is the better choice. Its comprehensive approach directly addresses customer retention and lifetime value. However, merchants primarily focused on improving sales conversion by capturing purchase intent, reducing cart abandonment, and providing wishlist sharing options should opt for Swym Wishlist Plus.
Ultimately, the best choice depends on the merchant's specific needs and priorities. A store struggling with abandoned carts and immediate sales may benefit more from Swym. A store with existing customer traffic but low repeat purchase rates could be better served by BLOY. It is possible to use both apps in tandem to achieve a greater combined effect.
Common Questions
Which app is easier to set up and use?
Swym Wishlist Plus claims to be easier to set up (less than 5 minutes) and focuses on a single core function. BLOY Rewards Program & Loyalty, with its more extensive features, likely involves a more complex setup process.
Can both apps be used together?
Yes, BLOY Rewards Program & Loyalty and Swym Wishlist Plus can be used together. Swym addresses immediate sales capture, while BLOY fosters long-term loyalty, creating a combined effect.
Which app is better for customer retention?
BLOY Rewards Program & Loyalty is specifically designed for customer retention through loyalty points, rewards, VIP tiers, and referral programs. Swym Wishlist Plus contributes to retention by providing a convenient way for customers to save and track products they're interested in.
Does either app offer analytics and reporting?
Swym Wishlist Plus explicitly states it provides detailed reports on shopper behavior. The description for BLOY Rewards Program & Loyalty indicates optimization is supported, implying some level of analytics, but it's not as explicitly stated.
Which app is more cost-effective for a small business?
The provided data does not include pricing information. A cost comparison would be necessary to determine which app offers better value for a small business's specific needs and budget. It's best to examine the pricing tiers and feature sets of both apps.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store