Camouflage: Hide Sold Variants and Essential Trust Badges & Icons both boast a perfect 5/5 rating on the Shopify App Store as of 2026, but cater to distinct needs within the 'Design elements' category. Camouflage focuses on improving the customer experience by managing the visibility of product variants, specifically addressing the frustration of encountering sold-out items. It allows merchants to hide, disable, or style sold-out variants, preventing customer disappointment and streamlining the browsing process. Its target audience is merchants selling products with multiple variants who wish to avoid annoying customers. Essential Trust Badges & Icons, on the other hand, centers on building trust and increasing conversions through visual cues. It offers a library of badges, icons, and banners designed to highlight guarantees, payment options, and other trust signals. This app is geared towards merchants seeking to enhance their website's credibility and build consumer confidence. While both contribute to the overall shopping experience, Camouflage tackles product availability issues, while Essential Trust Badges & Icons addresses consumer trust and visual branding. Essential Trust Badges also allows for complete customization with a banner and icon library.
233 reviews
554 reviews
Easily hide/disable sold-out or unavailable or any other variants with Camouflage.
Show features & guarantees with product badge icons, trust badges banners, stickers & product labels
| Rating | 5/5 | 5/5 |
Rating Camouflage: Hide Sold Variants5/5 Essential Trust Badges & Icons5/5 | ||
| Reviews | 233 | 554 |
Reviews Camouflage: Hide Sold Variants233 Essential Trust Badges & Icons554 | ||
| Core Function | Hiding/Managing Sold-Out Variants | Displaying Trust Badges and Icons |
Core Function Camouflage: Hide Sold VariantsHiding/Managing Sold-Out Variants Essential Trust Badges & IconsDisplaying Trust Badges and Icons | ||
| Primary Goal | Improving User Experience | Building Trust and Credibility |
Primary Goal Camouflage: Hide Sold VariantsImproving User Experience Essential Trust Badges & IconsBuilding Trust and Credibility | ||
| Customization | Styling Sold-Out Variants | Banner, Icon, and Badge Customization (size, font, color, custom uploads) |
Customization Camouflage: Hide Sold VariantsStyling Sold-Out Variants Essential Trust Badges & IconsBanner, Icon, and Badge Customization (size, font, color, custom uploads) | ||
| Target Merchant | Businesses with multiple product variants | Businesses focused on boosting conversions through trust signals |
Target Merchant Camouflage: Hide Sold VariantsBusinesses with multiple product variants Essential Trust Badges & IconsBusinesses focused on boosting conversions through trust signals | ||
| Ease of Use (Implied) | Likely simpler setup due to focused function | May require more configuration due to customization options |
Ease of Use (Implied) Camouflage: Hide Sold VariantsLikely simpler setup due to focused function Essential Trust Badges & IconsMay require more configuration due to customization options | ||
| Value Proposition | Prevents customer frustration, potentially increasing sales | Enhances brand perception and builds customer confidence |
Value Proposition Camouflage: Hide Sold VariantsPrevents customer frustration, potentially increasing sales Essential Trust Badges & IconsEnhances brand perception and builds customer confidence | ||
Choosing between Camouflage and Essential Trust Badges & Icons hinges on your specific needs. If your primary concern is managing the visibility of sold-out variants and preventing customer frustration, Camouflage is the clear choice. It directly addresses a common pain point in the online shopping experience.
However, if you're looking to boost conversions by establishing trust and credibility, Essential Trust Badges & Icons is the better option. It allows you to showcase guarantees, payment options, and other trust signals, potentially increasing customer confidence and driving sales. While both apps improve the customer experience, they do so in different ways, so identifying your most pressing need is crucial.
Both apps can improve the mobile experience, but in different ways. Camouflage streamlines the browsing process by hiding unavailable variants, preventing frustration. Essential Trust Badges builds trust, which is crucial for mobile conversions.
Yes, both apps can be used together. Camouflage improves product browsing, while Essential Trust Badges enhances trust and credibility. They address different aspects of the customer journey.
Based on their descriptions, Camouflage is likely easier to set up due to its singular function. Essential Trust Badges offers more customization options, which might require more time and effort.
Neither app description explicitly mentions A/B testing. You would need to check the app's documentation or contact the developers for more information.
The long-term value depends on your business needs. If variant management is a persistent challenge, Camouflage offers consistent value. If building trust is a long-term goal, Essential Trust Badges provides lasting benefits.
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