Camouflage: Hide Sold Variants vs Fontify: Google & Custom Fontsfor Shopify (2026)
Camouflage: Hide Sold Variants and Fontify: Google & Custom Fonts are both Shopify apps aiming to improve the storefront experience, but target vastly different aspects. Camouflage addresses inventory management and customer frustration by offering tools to hide or modify sold-out product variants. It caters to merchants who want to prevent customers from selecting unavailable items and improving the overall shopping experience by showcasing available products. Fontify, on the other hand, focuses on visual design, providing tools to manage and implement custom or Google fonts across the store. It appeals to merchants who are brand-conscious and looking to enhance their store's aesthetics without needing to code, while also ensuring GDPR compliance through local font hosting.
At a Glance
Camouflage: Hide Sold Variants
233 reviews
Fontify: Google & Custom Fonts
743 reviews
Detailed Overview
Camouflage: Hide Sold Variants
Easily hide/disable sold-out or unavailable or any other variants with Camouflage.
Key Features
- Hide, Disable, Strike-through sold out variants; or apply your own style to them
- Hide any specific variants regardless of inventory level. No need to delete them
- Hide ay variants based on countries, customer tags and various conditions
- Hide variants when inventory qty is less than x or any condition you like
- Works with even the customised theme and many popular apps
Fontify: Google & Custom Fonts
Visually apply Google & custom fonts, audit font health, and host fonts locally for GDPR compliance.
Key Features
- Apply Google Fonts visually and host them locally for GDPR compliance
- Upload and manage custom brand fonts without editing theme code
- Click any page element to apply fonts without CSS knowledge
- Run font health checks to find unused fonts and performance issues
- Apply different fonts by language or device for better localization
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating Camouflage: Hide Sold Variants5/5 Fontify: Google & Custom Fonts4.9/5 | ||
| Reviews | 233 | 743 |
Reviews Camouflage: Hide Sold Variants233 Fontify: Google & Custom Fonts743 | ||
| Primary Function | Hides/modifies sold-out product variants | Manages and applies Google & custom fonts |
Primary Function Camouflage: Hide Sold VariantsHides/modifies sold-out product variants Fontify: Google & Custom FontsManages and applies Google & custom fonts | ||
| Target Merchant | Merchants with large inventories and frequent stockouts | Merchants focused on brand aesthetics and GDPR compliance |
Target Merchant Camouflage: Hide Sold VariantsMerchants with large inventories and frequent stockouts Fontify: Google & Custom FontsMerchants focused on brand aesthetics and GDPR compliance | ||
| Coding Required | Little to No Coding | Little to No Coding |
Coding Required Camouflage: Hide Sold VariantsLittle to No Coding Fontify: Google & Custom FontsLittle to No Coding | ||
| Value Proposition | Reduces customer frustration & improves conversion rates | Enhances brand identity & ensures legal compliance |
Value Proposition Camouflage: Hide Sold VariantsReduces customer frustration & improves conversion rates Fontify: Google & Custom FontsEnhances brand identity & ensures legal compliance | ||
| Inventory Focus | Yes - Direct Inventory Management | No - Visual Design Emphasis |
Inventory Focus Camouflage: Hide Sold VariantsYes - Direct Inventory Management Fontify: Google & Custom FontsNo - Visual Design Emphasis | ||
| Customization | Style sold out variants or hide based on conditions | Apply fonts visually to specific page elements |
Customization Camouflage: Hide Sold VariantsStyle sold out variants or hide based on conditions Fontify: Google & Custom FontsApply fonts visually to specific page elements | ||
| GDPR Compliance | No mention of GDPR Compliance | Hosts fonts locally for GDPR Compliance |
GDPR Compliance Camouflage: Hide Sold VariantsNo mention of GDPR Compliance Fontify: Google & Custom FontsHosts fonts locally for GDPR Compliance | ||
Our Verdict
The choice between Camouflage and Fontify depends entirely on the merchant's needs. Camouflage is the clear winner for merchants struggling with inventory visibility and wanting to optimize the user experience by hiding or modifying sold-out variants. It directly addresses a common pain point in e-commerce. Fontify is ideal for merchants heavily invested in branding and design, especially those concerned with GDPR compliance. While Fontify has more reviews suggesting wider adoption, the higher rating of Camouflage indicates higher satisfaction amongst its user base, though the user bases differ. For stores experiencing inventory issues and user frustration, Camouflage is the better choice; for visual branding and legal compliance, Fontify excels.
Common Questions
Which app requires more technical expertise?
Both apps aim to be user-friendly and require minimal coding knowledge. Fontify allows font application to elements without CSS, while Camouflage offers condition-based hiding/disabling of variants without code editing.
Can both apps be used together?
Yes, both apps address different areas of the storefront. Camouflage manages inventory display, while Fontify manages visual design. Using them together could enhance both user experience and brand aesthetics.
Which app offers a free trial?
The provided data doesn't mention if either app offers a free trial. Merchants should check the Shopify App Store listing for the most up-to-date information.
Which app is better for SEO?
Fontify hosting fonts locally can improve page load speed, which indirectly benefits SEO. Camouflage could potentially improve SEO by preventing users from landing on unavailable product pages and then leaving the site.
Which app is better for stores with a low product count?
Fontify would likely be more beneficial for stores with low product counts as the benefit from inventory management is less. The visual branding aspects offered by Fontify would be universally beneficial.
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