Cartly Abandoned Cart Recovery vs Notifications by Modd Appsfor Shopify (2026)
Cartly Abandoned Cart Recovery and Notifications by Modd Apps serve distinctly different purposes for Shopify merchants. Cartly is laser-focused on recovering abandoned carts and enhancing customer engagement through email marketing, push notifications, and gamified discounts. Its primary strength lies in its simplicity and direct approach to recovering lost revenue and building an email list. It's aimed at merchants seeking an easy-to-implement solution for abandoned cart recovery and basic email marketing automation. Notifications by Modd Apps, on the other hand, is a highly customizable workflow automation tool. It's designed for merchants who need to automate complex processes based on various shop events. Its strength is its flexibility and ability to trigger actions beyond just customer communication, such as updating store objects (tags, metafields) and sending files to vendors. It's suitable for merchants who require advanced automation and customization options, including conditional logic and integration with external systems via FTP.
At a Glance
Cartly Abandoned Cart Recovery
243 reviews
Notifications by Modd Apps
35 reviews
Detailed Overview
Cartly Abandoned Cart Recovery
Abandoned cart recovery email automation & email popup to recover abandoned cart, abandoned checkout
Key Features
- Abandoned Cart Email Recovery - Start tracking & targeting all carts in minutes.
- Email pop up for Subscriptions - Collect email subscriptions with email popups.
- Recover Abandoned Orders - Deliver BFCM discount code & Spin to win.
- Order Follow Up - Thank You emails on orders & Win-back Email to old customers
- Email Campaigns - email campaigns automation to boost sales & customer relations
Notifications by Modd Apps
Send custom emails, upload files, add tags and much more, trigger by any shop event!
Key Features
- Send customizable emails, files and more when specific events occur in your shop
- Automatically add tags, notes, metafields and more with complex logic
- Extensive customization of emails and logic with HTML and Liquid
- Send files via FTP, for example to the vendors of the products ordered
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Cartly Abandoned Cart Recovery4.9/5 Notifications by Modd Apps5/5 | ||
| Reviews | 243 | 35 |
Reviews Cartly Abandoned Cart Recovery243 Notifications by Modd Apps35 | ||
| Core Function | Abandoned Cart Recovery & Email Marketing | Workflow Automation based on Shop Events |
Core Function Cartly Abandoned Cart RecoveryAbandoned Cart Recovery & Email Marketing Notifications by Modd AppsWorkflow Automation based on Shop Events | ||
| Customization | Limited to pre-built email campaigns and popup designs | Extensive, using HTML and Liquid |
Customization Cartly Abandoned Cart RecoveryLimited to pre-built email campaigns and popup designs Notifications by Modd AppsExtensive, using HTML and Liquid | ||
| Target Merchant | Merchants prioritizing ease of use and quick abandoned cart recovery | Merchants needing complex, event-driven automation across their business |
Target Merchant Cartly Abandoned Cart RecoveryMerchants prioritizing ease of use and quick abandoned cart recovery Notifications by Modd AppsMerchants needing complex, event-driven automation across their business | ||
| Ease of Use | Likely easier to set up and use due to its specific focus | Potentially steeper learning curve due to its complexity |
Ease of Use Cartly Abandoned Cart RecoveryLikely easier to set up and use due to its specific focus Notifications by Modd AppsPotentially steeper learning curve due to its complexity | ||
| Value Proposition | Recover lost revenue through automated cart recovery and email marketing | Automate complex business processes and integrate with external systems |
Value Proposition Cartly Abandoned Cart RecoveryRecover lost revenue through automated cart recovery and email marketing Notifications by Modd AppsAutomate complex business processes and integrate with external systems | ||
| Email Popups | Yes | No, focuses on event-driven email |
Email Popups Cartly Abandoned Cart RecoveryYes Notifications by Modd AppsNo, focuses on event-driven email | ||
Our Verdict
If your primary goal is to reduce abandoned carts and implement basic email marketing with minimal effort, Cartly Abandoned Cart Recovery is the better choice. Its pre-built campaigns, email popups, and focus on discount codes provide a quick and straightforward solution for recovering lost revenue.
However, if you need to automate more complex workflows, such as sending files to vendors, updating customer tags based on spending habits, or triggering actions based on specific order conditions, Notifications by Modd Apps is the superior option. Its extensive customization options and ability to integrate with external systems make it a powerful tool for automating a wide range of business processes, though it requires a greater investment of time and technical expertise.
Common Questions
Does Cartly Abandoned Cart Recovery offer integrations with external email marketing platforms?
The description doesn't explicitly state integrations. Its value lies in its built-in email automation tools.
Can Notifications by Modd Apps be used for abandoned cart recovery?
Yes, but it would require more configuration and custom logic than Cartly. It's not its primary strength, and Cartly would likely be easier for that specific task.
Which app is better for merchants with limited technical skills?
Cartly Abandoned Cart Recovery is likely easier to use for merchants with limited technical skills due to its more focused and simplified approach.
Does Cartly offer the ability to send files to vendors based on product orders?
No, Cartly focuses on customer-facing email marketing and cart recovery. Notifications by Modd Apps is the solution for sending files via FTP.
How do the apps handle customer segmentation?
Cartly seems to offer basic segmentation via email campaigns. Notifications by Modd Apps allows for very sophisticated segmentation using customer tags and complex Liquid logic.
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