Catalog Maker by EasyCatalog vs ReelUp‑Shoppable Videos+ Reelsfor Shopify (2026)
Catalog Maker by EasyCatalog and ReelUp‑Shoppable Videos+ Reels address vastly different needs within the Shopify ecosystem. Catalog Maker targets merchants, particularly those in B2B or wholesale retail, requiring tools to create and distribute product catalogs, line sheets, and price lists. Its core value proposition lies in automating the creation of PDF catalogs with features like variant tables, metafields, and even Canva integration, facilitating offline and wholesale sales. In contrast, ReelUp‑Shoppable Videos+ Reels is geared toward merchants looking to leverage the power of video, specifically short-form video content reminiscent of TikTok and Instagram Reels, to enhance product discovery and drive conversions. While both apps fall under the 'Images and media' category, their focus and functionality are distinct. Catalog Maker centers on catalog creation and management, offering features such as wholesale pricing, order forms within catalogs, and integration with wholesale channels. ReelUp, on the other hand, emphasizes video integration, showcasing user-generated content (UGC) and shoppable videos within the online store to improve engagement and SEO. ReelUp boasts features like optimized video widgets for fast loading and multi-currency support, aiming to create a dynamic shopping experience, whereas Catalog Maker focuses on providing static, but information-rich PDF catalogs.
At a Glance
Catalog Maker by EasyCatalog
171 reviews
ReelUp‑Shoppable Videos+ Reels
228 reviews
Detailed Overview
Catalog Maker by EasyCatalog
Catalog Maker for Digital/PDF Wholesale & Retail catalogs, Line sheets, Price lists with order form!
Key Features
- Automation first PDF wholesale/retail catalog maker, line sheets, inventory list
- Unique wholesale channel. Use catalog as wholesale order form & wholesale prices
- Show variants in atable or as separate product - A4/Letter Auto Table of content
- Metafeilds, QR/Barcodes, shapes... Import products from catalogs & price-lists
- *NEW CANVA integration & SYNC data, images & prices in PDF catalog in a few mins
ReelUp‑Shoppable Videos+ Reels
Boost conversions with TikTok shop like shoppable videos, Instagram reels, Stories,UGC video gallery
Key Features
- Google insights & GT-Metrix tested: Video widgets that won't affect store speed
- Natively embeds videos in autoplay mode across all devices, similar to TikTok.
- Import your existing UGC videos from Instagram and TikTok with a single click.
- Seamlessly integrates with Shopify multi-currency and Geolocation app.
- Increase time spent by users on your online store, which ultimately improves SEO
Feature Comparison
| Rating | 4.6/5 | 5/5 |
Rating Catalog Maker by EasyCatalog4.6/5 ReelUp‑Shoppable Videos+ Reels5/5 | ||
| Reviews | 171 | 228 |
Reviews Catalog Maker by EasyCatalog171 ReelUp‑Shoppable Videos+ Reels228 | ||
| Primary Function | PDF Catalog Creation & Management | Shoppable Video Integration |
Primary Function Catalog Maker by EasyCatalogPDF Catalog Creation & Management ReelUp‑Shoppable Videos+ ReelsShoppable Video Integration | ||
| Target Merchant | B2B & Wholesale Retailers | D2C Brands, e-commerce stores focused on social media |
Target Merchant Catalog Maker by EasyCatalogB2B & Wholesale Retailers ReelUp‑Shoppable Videos+ ReelsD2C Brands, e-commerce stores focused on social media | ||
| Key Feature 1 | Automated PDF Catalog Creation | Shoppable Video Embedding (TikTok/Instagram) |
Key Feature 1 Catalog Maker by EasyCatalogAutomated PDF Catalog Creation ReelUp‑Shoppable Videos+ ReelsShoppable Video Embedding (TikTok/Instagram) | ||
| Key Feature 2 | Wholesale Order Form Functionality | UGC Video Gallery |
Key Feature 2 Catalog Maker by EasyCatalogWholesale Order Form Functionality ReelUp‑Shoppable Videos+ ReelsUGC Video Gallery | ||
| Value Proposition | Facilitates offline and wholesale sales | Increases engagement and conversions through video |
Value Proposition Catalog Maker by EasyCatalogFacilitates offline and wholesale sales ReelUp‑Shoppable Videos+ ReelsIncreases engagement and conversions through video | ||
| Reporting Analytics | Not explicitly mentioned | Google Insights & GT-Metrix tested |
Reporting Analytics Catalog Maker by EasyCatalogNot explicitly mentioned ReelUp‑Shoppable Videos+ ReelsGoogle Insights & GT-Metrix tested | ||
- Conversion Audit
- Speed Audit
- SEO Audit
Conversion Audit
Our Verdict
The choice between Catalog Maker and ReelUp depends heavily on the merchant's business model and marketing strategy. Catalog Maker is the superior option for B2B or wholesale retailers who rely on catalogs, line sheets, and price lists for sales. Its focus on PDF creation, wholesale pricing, and order form functionality makes it ideal for this specific need.
Conversely, ReelUp is the better choice for D2C brands and e-commerce stores that prioritize visual marketing and want to leverage the popularity of short-form video content. If the goal is to increase engagement, improve SEO through video, and create a dynamic shopping experience similar to TikTok or Instagram, ReelUp is the clear winner. Although ReelUp has a higher rating and more reviews, a higher rating alone does not mean it is right for every merchant.
Common Questions
Which app is easier to use?
Based on their descriptions, ReelUp might have a slightly simpler initial setup due to its focus on importing existing videos. However, Catalog Maker's Canva integration could streamline catalog design. Overall, perceived ease of use is user-dependent and requires trying each app.
Which app is better for increasing wholesale sales?
Catalog Maker is explicitly designed to increase wholesale sales by providing tools to create and distribute catalogs with wholesale pricing and order forms.
Which app is better for improving SEO?
ReelUp directly addresses SEO by claiming to increase time spent on the store, and embedding videos. Catalog Maker doesn't have a direct SEO claim.
Does Catalog Maker work with multiple currencies?
The information provided doesn't mention multi-currency support for Catalog Maker. In contrast, ReelUp seamlessly integrates with multi-currency apps.
Which app offers better reporting and analytics?
ReelUp specifically mentions Google Insights & GT-Metrix testing. There are no specific analytics claims mentioned for Catalog Maker in the app description, although general sales reporting will be available through Shopify.
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