ClawCrane: Game & Email Popup vs Happy Birthday Emails by UWfor Shopify (2026)
ClawCrane: Game & Email Popup and Happy Birthday Emails by UW both aim to boost sales and customer engagement, but they employ radically different approaches. ClawCrane focuses on gamified email capture, replacing traditional popups with an interactive claw crane game. This approach targets merchants seeking a novel and engaging way to grow their email list and offer discounts. Conversely, Happy Birthday Emails by UW focuses on personalized birthday greetings and discounts to foster customer loyalty and repeat purchases. It leverages automated birthday emails to build relationships and gather valuable customer data. The apps share the 'Giveaways and contests' category, but their core functionality diverges significantly.
At a Glance
ClawCrane: Game & Email Popup
7 reviews
Happy Birthday Emails by UW
141 reviews
Detailed Overview
ClawCrane: Game & Email Popup
ClawCrane: Fun game & email popup for discounts and email collection in your store.
Key Features
- Fun, challenging game for email capture & growth.
- Configurable in-game items: Anime, Kawaii, Children toys, Upload your own icons.
- Advanced triggers: exit-intent, time- & scroll-on-page, maximum engagement.
- Subtle, effective call to action with a floating icon & shake effect.
- Wide language support & compatibility with desktop and mobile devices.
Happy Birthday Emails by UW
Send a birthday email with a discount to build loyalty and repeat purchases
Key Features
- Send birthday emails with personalised messages and discounts
- Run a birthday loyalty campaign with zero ongoing effort
- Collect birthdays and age data at checkout, POS, or landing pages
- Works with your email platform or sends happy birthday emails for you
- Populates Shopify’s customer birthday metafield
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating ClawCrane: Game & Email Popup5/5 Happy Birthday Emails by UW5/5 | ||
| Reviews | 7 | 141 |
Reviews ClawCrane: Game & Email Popup7 Happy Birthday Emails by UW141 | ||
| Email Capture Method | Gamified (Claw Crane Game) | Birthday-triggered |
Email Capture Method ClawCrane: Game & Email PopupGamified (Claw Crane Game) Happy Birthday Emails by UWBirthday-triggered | ||
| Primary Goal | Email list growth & initial discount incentive | Customer loyalty & repeat purchases |
Primary Goal ClawCrane: Game & Email PopupEmail list growth & initial discount incentive Happy Birthday Emails by UWCustomer loyalty & repeat purchases | ||
| Personalization Level | Generic discount offered through game | Personalized birthday email with discount |
Personalization Level ClawCrane: Game & Email PopupGeneric discount offered through game Happy Birthday Emails by UWPersonalized birthday email with discount | ||
| Data Collection | Email address through game participation | Birthday, age data (optional) |
Data Collection ClawCrane: Game & Email PopupEmail address through game participation Happy Birthday Emails by UWBirthday, age data (optional) | ||
| Target Merchant Type | Merchants seeking fun, engaging email capture method | Merchants prioritizing customer loyalty and relationship building |
Target Merchant Type ClawCrane: Game & Email PopupMerchants seeking fun, engaging email capture method Happy Birthday Emails by UWMerchants prioritizing customer loyalty and relationship building | ||
| Ease of Use | Likely easy to configure game settings and discounts | Likely straightforward setup of automated birthday emails |
Ease of Use ClawCrane: Game & Email PopupLikely easy to configure game settings and discounts Happy Birthday Emails by UWLikely straightforward setup of automated birthday emails | ||
| Value Proposition | Increase conversions and retention through memorable game experience | Build long-term loyalty and generate repeat purchases with birthday discounts |
Value Proposition ClawCrane: Game & Email PopupIncrease conversions and retention through memorable game experience Happy Birthday Emails by UWBuild long-term loyalty and generate repeat purchases with birthday discounts | ||
Our Verdict
For merchants seeking a novel and interactive way to grow their email list and immediately offer discounts, ClawCrane: Game & Email Popup presents an exciting option. However, the low review count suggests a newer app with less established reliability. Happy Birthday Emails by UW is the clear choice for merchants focused on building long-term customer loyalty and driving repeat purchases through personalized birthday greetings. Its significantly higher review count indicates greater adoption and a more proven track record. If immediate list growth and engagement are paramount, ClawCrane is worth considering; however, for a reliable and effective loyalty-building solution, Happy Birthday Emails by UW is the stronger choice.
Common Questions
Which app is better for a new store trying to build an email list?
ClawCrane: Game & Email Popup may be better for initial email list growth because it provides immediate engagement through a fun game. Happy Birthday Emails by UW requires collecting birthdays first, making it less effective for initial list building.
Which app is better for building long-term customer loyalty?
Happy Birthday Emails by UW is designed specifically for building customer loyalty through personalized birthday discounts. ClawCrane focuses on initial engagement but doesn't inherently foster long-term loyalty.
Which app requires more ongoing management?
Both apps aim to be relatively hands-off once configured. However, ClawCrane may require periodic updates to the game's items or settings to maintain engagement, while Happy Birthday Emails by UW primarily requires ensuring accurate birthday data collection.
Does ClawCrane offer any targeting options beyond exit-intent, time, and scroll?
Based on the provided information, ClawCrane's targeting options are limited to exit-intent, time-on-page, and scroll-on-page. The description doesn't mention other advanced targeting features.
Can Happy Birthday Emails by UW send emails through my existing email marketing platform?
Yes, Happy Birthday Emails by UW integrates with your existing email platform or can send emails directly. The key features description explicitly mentions 'Works with your email platform or sends happy birthday emails for you'.
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