ClawCrane: Game & Email Popup vs Lury: Make an Offerfor Shopify (2026)
Both ClawCrane: Game & Email Popup and Lury: Make an Offer are Shopify apps focused on improving conversions and engagement, but they employ fundamentally different strategies. ClawCrane uses gamification to transform the email popup experience, offering a fun claw crane game to incentivize email collection and offer discounts. This positions it as a customer acquisition tool, appealing to merchants looking to make the lead generation process more engaging and memorable. The target audience is likely brands that want to create a unique and playful brand experience and capture leads with a creative approach. The primary value proposition is turning a traditionally intrusive popup into a fun, interactive element that encourages customer engagement and boosts email list growth. Lury, on the other hand, focuses on directly impacting sales by allowing customers to make offers on products. Its strength lies in its negotiation automation through customizable rules, simplifying the bargaining process for merchants. It is geared towards merchants who want to increase conversions on existing traffic and those who are open to negotiation as a sales strategy. The app's value proposition revolves around increasing revenue through customer-initiated price negotiations and recovering potentially lost sales with exit-intent offers. Lury aims to turn price-conscious browsers into buyers by providing them with a flexible purchasing experience. While both apps boast perfect ratings, the slightly higher review count of ClawCrane indicates somewhat more established usage, though both are relatively new.
At a Glance
ClawCrane: Game & Email Popup
7 reviews
Lury: Make an Offer
6 reviews
Detailed Overview
ClawCrane: Game & Email Popup
ClawCrane: Fun game & email popup for discounts and email collection in your store.
Key Features
- Fun, challenging game for email capture & growth.
- Configurable in-game items: Anime, Kawaii, Children toys, Upload your own icons.
- Advanced triggers: exit-intent, time- & scroll-on-page, maximum engagement.
- Subtle, effective call to action with a floating icon & shake effect.
- Wide language support & compatibility with desktop and mobile devices.
Lury: Make an Offer
Boost sales by letting customers make you an offer. Set up rules to auto accept, decline and counter
Key Features
- Instantly closes the customer offer based on the acceptable price you set.
- Exit intent popup to invite for their price before they leave.
- Capture email & phone leads for all the offers.
- Add negotiation for only certain products or entire collections.
- Support for multiple languages.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating ClawCrane: Game & Email Popup5/5 Lury: Make an Offer5/5 | ||
| Reviews | 7 | 6 |
Reviews ClawCrane: Game & Email Popup7 Lury: Make an Offer6 | ||
| Primary Function | Gamified Email Popup for Lead Generation | Customer Offer System for Increased Sales |
Primary Function ClawCrane: Game & Email PopupGamified Email Popup for Lead Generation Lury: Make an OfferCustomer Offer System for Increased Sales | ||
| Engagement Style | Interactive Game (Claw Crane) | Price Negotiation |
Engagement Style ClawCrane: Game & Email PopupInteractive Game (Claw Crane) Lury: Make an OfferPrice Negotiation | ||
| Automation | Advanced triggers (exit-intent, time- & scroll-on-page) | Automatic offer acceptance/decline based on defined rules |
Automation ClawCrane: Game & Email PopupAdvanced triggers (exit-intent, time- & scroll-on-page) Lury: Make an OfferAutomatic offer acceptance/decline based on defined rules | ||
| Value Proposition | Funneling Customer Engagement Into Email List Growth | Converting Price-Sensitive Browsers Into Buyers |
Value Proposition ClawCrane: Game & Email PopupFunneling Customer Engagement Into Email List Growth Lury: Make an OfferConverting Price-Sensitive Browsers Into Buyers | ||
| Target Merchant | Brands prioritizing unique customer experience and creative lead generation | Brands open to negotiation strategies to increase conversions |
Target Merchant ClawCrane: Game & Email PopupBrands prioritizing unique customer experience and creative lead generation Lury: Make an OfferBrands open to negotiation strategies to increase conversions | ||
| Type of discount | Predefined discounts for game winners. | Customer defined with potential for flexible adjustments. |
Type of discount ClawCrane: Game & Email PopupPredefined discounts for game winners. Lury: Make an OfferCustomer defined with potential for flexible adjustments. | ||
Our Verdict
Choosing between ClawCrane and Lury depends heavily on your specific business goals. If your primary focus is on building a robust email list with a memorable brand experience, ClawCrane is the better choice. Its gamified approach can significantly enhance engagement and make email signup more appealing. Conversely, if your priority is to directly increase sales conversions by empowering customers to make offers and you're comfortable with price negotiation, Lury is the more suitable option. It allows for flexible pricing and can capture sales that might otherwise be lost due to perceived price barriers.
For businesses that heavily rely on visual branding and want to create a playful, interactive experience, ClawCrane will likely provide a better return. For those primarily concerned with immediate sales uplift and are willing to entertain customer-driven pricing, Lury will be the stronger choice. Brands focusing on building an email list, particularly in competitive niches where standing out is important, may prefer ClawCrane. Brands with products with flexible margins or dealing with overstocked items would likely benefit more from Lury.
Common Questions
Which app is better for building an email list?
ClawCrane is specifically designed for email list growth using a gamified popup. Lury captures email leads but is primarily focused on enabling offer negotiation.
Which app is better for increasing sales?
Lury is designed to increase sales by allowing customers to make offers, thus enabling direct price negotiation and potentially converting browsers who might otherwise abandon their carts.
Which app is easier to set up and manage?
Both apps seem to offer relatively straightforward setups. Lury relies on defining rules for offer acceptance, which requires some planning. ClawCrane focuses on setting up the game and its rewards, offering more visual customization of the game itself.
Do both apps work on mobile?
ClawCrane explicitly states compatibility with desktop and mobile devices. Lury doesn't explicitly mention it, but it is implied to be responsive.
Which app offers more control over the discounts offered?
Lury offers more control because discounts are determined through a negotiation process, whereas ClawCrane is more reliant on preset discounts tied to the game's outcome.
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