Clay: B2B Wholesale Pricing vs Easy Wholesale Lock for B2Bfor Shopify (2026)
Clay: B2B Wholesale Pricing and Easy Wholesale Lock for B2B both cater to Shopify merchants looking to implement wholesale functionality, but they approach the problem from different angles. Clay, with its perfect 5/5 rating from 81 reviews, is likely focused on managing and displaying wholesale pricing structures. Easy Wholesale Lock for B2B, on the other hand, focuses heavily on access control, allowing merchants to restrict content and prices based on customer criteria. Its slightly lower rating of 4.2/5, along with a higher review count (199 reviews), suggests a broader user base that might encounter more varied use cases and potential pain points. Easy Wholesale Lock for B2B's strength lies in its granular access control features, including locking pages, products, collections, blogs, and the cart. It can restrict access based on the number of orders, money spent, or even membership status, allowing for highly customized experiences. While Clay's features aren't as explicitly detailed, its high rating suggests it excels in providing a straightforward and reliable solution for managing wholesale prices, likely prioritizing ease of use and a seamless pricing display. Clay's ideal user is likely a merchant who values simplicity in pricing, whereas Easy Wholesale Lock is geared towards those needing advanced customer segmentation for a more personalized experience.
At a Glance
Clay: B2B Wholesale Pricing
81 reviews
Easy Wholesale Lock for B2B
199 reviews
Detailed Overview
Easy Wholesale Lock for B2B
Access management tool for your store: restrict access to any page, hide price, wholesale page locks
Key Features
- Limit access to any type of content: Pages, Products, Collections, Blogs, Cart
- Grant access to any group of customers by the number of orders, money spent
- Add more precise access rules with any combination of customer information
- Specify the products you would like to lock or exclude instead using tags
- Hide your prices from general public with "Login to see price" feature
Feature Comparison
| Rating | 5/5 | 4.2/5 |
Rating Clay: B2B Wholesale Pricing5/5 Easy Wholesale Lock for B2B4.2/5 | ||
| Reviews | 81 | 199 |
Reviews Clay: B2B Wholesale Pricing81 Easy Wholesale Lock for B2B199 | ||
| Focus | Wholesale Pricing | Access Management/Content Restriction |
Focus Clay: B2B Wholesale PricingWholesale Pricing Easy Wholesale Lock for B2BAccess Management/Content Restriction | ||
| Key Feature: Access Control | Not Explicitly Mentioned | Detailed: Pages, Products, Collections, Cart |
Key Feature: Access Control Clay: B2B Wholesale PricingNot Explicitly Mentioned Easy Wholesale Lock for B2BDetailed: Pages, Products, Collections, Cart | ||
| Granularity of Restriction | Likely focused on user groups (wholesale vs. retail) | High: Based on orders, spend, customer information combinations |
Granularity of Restriction Clay: B2B Wholesale PricingLikely focused on user groups (wholesale vs. retail) Easy Wholesale Lock for B2BHigh: Based on orders, spend, customer information combinations | ||
| Merchant Type | Merchants prioritizing ease of pricing management | Merchants requiring granular control over customer access and content |
Merchant Type Clay: B2B Wholesale PricingMerchants prioritizing ease of pricing management Easy Wholesale Lock for B2BMerchants requiring granular control over customer access and content | ||
| Ease of Use (Inferred) | Likely high, based on rating | Potentially lower, due to complexity of features |
Ease of Use (Inferred) Clay: B2B Wholesale PricingLikely high, based on rating Easy Wholesale Lock for B2BPotentially lower, due to complexity of features | ||
| Value Proposition | Simple and effective wholesale pricing | Advanced access control and personalized customer experiences |
Value Proposition Clay: B2B Wholesale PricingSimple and effective wholesale pricing Easy Wholesale Lock for B2BAdvanced access control and personalized customer experiences | ||
Our Verdict
If you're primarily concerned with efficiently displaying and managing wholesale prices for pre-defined customer groups, Clay: B2B Wholesale Pricing seems like the stronger choice given its perfect rating. It likely offers a streamlined experience focused solely on pricing accuracy and presentation. However, if you need to implement complex access control rules, such as restricting access to specific products or content based on customer order history, spending habits, or other criteria, Easy Wholesale Lock for B2B is the more appropriate solution, despite the slightly lower rating. Its granular control gives you significant flexibility to customize the shopping experience for different customer segments. For merchants who value simplicity in pricing display, Clay is the better option; for those needing advanced access management, Easy Wholesale Lock is the better fit.
Common Questions
Which app is easier to set up?
Based on the information, Clay: B2B Wholesale Pricing likely offers a simpler setup process due to its focus on pricing. Easy Wholesale Lock for B2B's extensive feature set suggests a more complex configuration.
Which app is better for hiding prices from the general public?
Easy Wholesale Lock for B2B explicitly mentions a "Login to see price" feature, making it the better choice for hiding prices until customers log in. Clay's capabilities in this area are not explicitly stated.
Which app is better for a small business just starting with wholesale?
Clay: B2B Wholesale Pricing is likely a better fit for smaller businesses due to its presumed simplicity and focus on pricing, allowing them to get started quickly without needing complex access controls.
Can either app restrict access to blog content?
Easy Wholesale Lock for B2B explicitly states that it can limit access to blogs, while Clay does not mention blog content restriction capabilities.
Which app is more likely to have hidden costs?
Without pricing information, it's impossible to determine which app has hidden costs. App pricing models vary, so comparing plans is essential before deciding.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store