Clay: B2B Wholesale Pricing vs Podbase: Print on Demandfor Shopify (2026)
In 2026, Shopify merchants choosing between Clay: B2B Wholesale Pricing and Podbase: Print on Demand face a decision between very different business models. Clay focuses on enabling wholesale pricing structures, catering to businesses selling in bulk to other businesses. Podbase, on the other hand, facilitates print-on-demand services, targeting merchants wanting to sell custom products without holding inventory. Both apps boast perfect 5-star ratings, suggesting high customer satisfaction within their respective niches.
At a Glance
Clay: B2B Wholesale Pricing
81 reviews
Podbase: Print on Demand
71 reviews
Detailed Overview
Podbase: Print on Demand
Create high-quality print-on-demand products. Custom designs will help you target customer niches.
Key Features
- Easy-to-use product designer and catalog builder
- Fast 24-hour printing with quick delivery to the USA and EU
- Fully automated fulfilment, shipping, and profit tracking
- Maximize earnings with one of the highest profit margins in the market
- 24/7 live chat support to help you anytime
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Clay: B2B Wholesale Pricing5/5 Podbase: Print on Demand5/5 | ||
| Reviews | 81 | 71 |
Reviews Clay: B2B Wholesale Pricing81 Podbase: Print on Demand71 | ||
| Business Model | B2B Wholesale | Print on Demand (POD) |
Business Model Clay: B2B Wholesale PricingB2B Wholesale Podbase: Print on DemandPrint on Demand (POD) | ||
| Inventory Management | Merchant Managed | No Inventory (POD fulfillment) |
Inventory Management Clay: B2B Wholesale PricingMerchant Managed Podbase: Print on DemandNo Inventory (POD fulfillment) | ||
| Target Products | Any (with wholesale pricing) | Phone cases, MacBook covers, AirPods accessories, etc. |
Target Products Clay: B2B Wholesale PricingAny (with wholesale pricing) Podbase: Print on DemandPhone cases, MacBook covers, AirPods accessories, etc. | ||
| Fulfillment | Merchant Managed | Automated Fulfillment & Shipping |
Fulfillment Clay: B2B Wholesale PricingMerchant Managed Podbase: Print on DemandAutomated Fulfillment & Shipping | ||
| Pricing Control | Wholesale pricing managed by the merchant | Profit margins managed within Podbase |
Pricing Control Clay: B2B Wholesale PricingWholesale pricing managed by the merchant Podbase: Print on DemandProfit margins managed within Podbase | ||
| Key Benefit | Streamline B2B sales | Start selling custom products without upfront costs |
Key Benefit Clay: B2B Wholesale PricingStreamline B2B sales Podbase: Print on DemandStart selling custom products without upfront costs | ||
Our Verdict
The choice between Clay and Podbase hinges entirely on the merchant's business model. Clay is ideal for established businesses that already manage their inventory and are looking to implement wholesale pricing strategies for B2B customers. Podbase is perfect for entrepreneurs or existing stores looking to diversify their product offerings by selling custom-designed products without needing to invest in inventory or manage fulfillment. If a merchant is focused on B2B, Clay is the clear winner. If the goal is to quickly launch a print-on-demand business, Podbase is the superior choice.
Common Questions
Which app is better for a new Shopify store?
Podbase is typically the better choice for a brand new store, as it eliminates the need for upfront investment in inventory and handles fulfillment. Clay is geared towards established businesses ready to do wholesale.
Can I use both apps together?
Potentially, if you have both B2B wholesale customers and want to offer POD products. However, you need a business strategy that supports both sales models.
Which app is easier to use?
Based on the descriptions, Podbase emphasizes its easy-to-use product designer and catalog builder, suggesting a simpler initial setup. Clay's ease of use would depend on the complexity of the merchant's wholesale pricing structure.
Which app offers better customer support?
Podbase explicitly mentions 24/7 live chat support. Clay's app description doesn't provide details about its support options, making Podbase seemingly stronger in this area.
Which app provides more control over product branding?
Both apps allow for some level of product customization. Podbase allows for custom designs for the product itself. Clay allows the user to add wholesale pricing to existing products, thereby maintaining their existing product branding.
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