COD Toolkit by Breeze and Essential Upsell & Cross Sell both aim to improve the Shopify checkout experience, but cater to fundamentally different needs. COD Toolkit focuses on refining the Cash on Delivery (COD) payment method, offering merchants granular control over its availability and presentation. It's tailored for stores actively using COD and seeking to minimize risks associated with it. Essential Upsell & Cross Sell, on the other hand, is designed to boost Average Order Value (AOV) by implementing upsell and cross-sell strategies throughout the customer journey, from product pages to the cart and even post-purchase. While both apps fall under the 'Checkout' category, their functionalities and target audiences diverge significantly. The most striking difference lies in user adoption and validation. Essential Upsell & Cross Sell boasts over 1000 reviews, signaling broad usage and established reliability, whereas COD Toolkit has only 14 reviews. Both apps currently maintain a 5/5 rating, however, this is easier to achieve with a smaller sample size. Therefore, the volume of reviews with Essential Upsell & Cross Sell provides a more reliable indicator of overall user satisfaction. The feature sets reflect these different focuses: COD Toolkit provides granular rule-based COD management, while Essential Upsell & Cross Sell offers comprehensive upsell and cross-sell functionalities throughout the buyer journey.
14 reviews
1,004 reviews
COD Toolkit helps merchants manage and customize the Cash on Delivery option with flexible rules.
One click upsell and cross sell. Show frequently bought together product upsell & related products.
| Rating | 5/5 | 5/5 |
Rating COD Toolkit by Breeze5/5 Essential Upsell & Cross Sell5/5 | ||
| Reviews | 14 | 1004 |
Reviews COD Toolkit by Breeze14 Essential Upsell & Cross Sell1004 | ||
| Primary Function | COD Payment Management | Upselling & Cross-selling |
Primary Function COD Toolkit by BreezeCOD Payment Management Essential Upsell & Cross SellUpselling & Cross-selling | ||
| Key Feature 1 | Block COD by Rules | Frequently Bought Together Products |
Key Feature 1 COD Toolkit by BreezeBlock COD by Rules Essential Upsell & Cross SellFrequently Bought Together Products | ||
| Key Feature 2 | Customizable COD Payment Name | Post Purchase Upsell |
Key Feature 2 COD Toolkit by BreezeCustomizable COD Payment Name Essential Upsell & Cross SellPost Purchase Upsell | ||
| Target Merchant | Stores using COD | Stores looking to increase AOV |
Target Merchant COD Toolkit by BreezeStores using COD Essential Upsell & Cross SellStores looking to increase AOV | ||
| Ease of Use | Likely Moderate (rule-based setup) | Likely Moderate (strategy-focused setup) |
Ease of Use COD Toolkit by BreezeLikely Moderate (rule-based setup) Essential Upsell & Cross SellLikely Moderate (strategy-focused setup) | ||
| Value Proposition | Reduce COD risks, tailored experience | Increase AOV, boost conversions |
Value Proposition COD Toolkit by BreezeReduce COD risks, tailored experience Essential Upsell & Cross SellIncrease AOV, boost conversions | ||
The choice between COD Toolkit and Essential Upsell & Cross Sell depends heavily on your business needs. If you actively offer Cash on Delivery and want to optimize its use by minimizing risks and creating a branded experience, COD Toolkit is the better choice. However, if your primary goal is to increase your Average Order Value through upselling and cross-selling techniques, Essential Upsell & Cross Sell is the clear winner. It has substantial social proof due to the high number of reviews and offers a wider range of features focused on driving sales. Merchants who do not offer COD payment option do not need to consider the COD Toolkit app.
COD Toolkit is the better choice for preventing fraudulent orders, but only as it relates to cash-on-delivery. It allows you to block COD based on customer location, order value, and other criteria, potentially reducing the risk of non-payment or returns. Essential Upsell & Cross Sell does not directly address fraud prevention.
Essential Upsell & Cross Sell offers more customization options within its domain of upselling and cross-selling. Merchants can customize the appearance and positioning of upsell offers, tailor recommendations based on product relationships, and A/B test different strategies. COD Toolkit's customization is primarily focused on the COD payment method's name and availability rules.
Based on the descriptions, it's difficult to definitively say which app is easier. COD Toolkit may be simpler initially as it focuses on a single payment method. However, Essential Upsell & Cross Sell's interface may be intuitive for setting up upsell strategies. User reviews, especially those addressing ease of use, would provide better insight.
Yes, you can use both apps simultaneously, as they address different aspects of the checkout process. COD Toolkit manages COD payments, while Essential Upsell & Cross Sell focuses on increasing order value. They are not mutually exclusive.
Essential Upsell & Cross Sell is likely more beneficial for a new Shopify store. Focus early on increasing AOV rather than granular control of COD. However, if COD is a key payment option for your target market, COD Toolkit may be useful to implement early on to minimize risk and provide a tailored experience.
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store