CoWish ‑ Collection Wishlist vs Wishlist by Squarefor Shopify (2026)
CoWish ‑ Collection Wishlist and Wishlist by Square both aim to enhance the customer shopping experience through wishlist functionality, but they cater to distinct needs. CoWish positions itself as a unique wishlist app focusing on entire *collections*, alerting users about product updates like restocks or sales within those collections. This caters to merchants who sell collections or brands and want to encourage repeat purchases. Wishlist by Square, on the other hand, offers a more standard wishlist experience, letting shoppers save individual products for later purchase, with a focus on ease of use and data-driven insights for merchants.
At a Glance
CoWish ‑ Collection Wishlist
0 reviews
Wishlist by Square
11 reviews
Detailed Overview
CoWish ‑ Collection Wishlist
Why wishlist single product when you can wishlist complete collection & receive alerts for products
Key Features
- Easy to install, easily add Wishlist buttons and icons to collection pages
- User can easily Wishlist whole collection and get reminder for related products
- Multi-Language Switcher, Highly Customizable, Share Wishlist, Email Reminders
- Analytics, Reports, Drawer Mode, Floating icon and much more
Wishlist by Square
Boost sales with Wishlist features - let shoppers save favorites in a personal wish list
Key Features
- Let shoppers save products for later with a one-click Wishlist button
- Works without customer accounts — saves and tracks products automatically
- Customers manage saved items and add to cart from the Wishlist page
- Customize text, colors, icons, and placement to match your brand store
- Track saved products, Wishlist value, and shopper interest with insights
Feature Comparison
| Rating | 0/5 | 5/5 |
Rating CoWish ‑ Collection Wishlist0/5 Wishlist by Square5/5 | ||
| Reviews | 0 | 11 |
Reviews CoWish ‑ Collection Wishlist0 Wishlist by Square11 | ||
| Wishlist Type | Collection-based | Product-based |
Wishlist Type CoWish ‑ Collection WishlistCollection-based Wishlist by SquareProduct-based | ||
| Notification Feature | Email alerts for collection product updates (restock, sale, low stock) | None explicitly stated |
Notification Feature CoWish ‑ Collection WishlistEmail alerts for collection product updates (restock, sale, low stock) Wishlist by SquareNone explicitly stated | ||
| Analytics | Analytics, Reports | Track saved products, Wishlist value, and shopper interest |
Analytics CoWish ‑ Collection WishlistAnalytics, Reports Wishlist by SquareTrack saved products, Wishlist value, and shopper interest | ||
| Customer Account Requirement | Not stated | Works without customer accounts |
Customer Account Requirement CoWish ‑ Collection WishlistNot stated Wishlist by SquareWorks without customer accounts | ||
| Customization | Multi-Language Switcher, Highly Customizable | Customize text, colors, icons, and placement |
Customization CoWish ‑ Collection WishlistMulti-Language Switcher, Highly Customizable Wishlist by SquareCustomize text, colors, icons, and placement | ||
| Ease of Installation | Easy to install | Works out of the box |
Ease of Installation CoWish ‑ Collection WishlistEasy to install Wishlist by SquareWorks out of the box | ||
| Core Value Proposition | Track favorite collections and related product updates | Save favorite products for later and track shopper interest |
Core Value Proposition CoWish ‑ Collection WishlistTrack favorite collections and related product updates Wishlist by SquareSave favorite products for later and track shopper interest | ||
Our Verdict
Wishlist by Square appears to be the safer choice for most merchants, due to its established 5-star rating and existing user base, suggesting a reliable and user-friendly experience. Its focus on ease of use and data-driven insights for individual products is appealing for general Shopify stores. CoWish ‑ Collection Wishlist offers a niche but potentially powerful solution for brands that heavily curate collections and want to capitalize on product restocks and sales within those collections. However, the lack of reviews makes it a riskier choice; early adopters should proceed with caution.
Common Questions
Which app is easier to set up?
Wishlist by Square claims to work "out of the box," suggesting easier initial setup compared to CoWish, which may require more configuration given its advanced features.
Which app is better for tracking product restocks?
CoWish ‑ Collection Wishlist is specifically designed to notify users when products within their wishlisted collections come back in stock or go on sale, a feature Wishlist by Square doesn't explicitly offer.
Which app is more suitable for a store selling curated collections?
CoWish ‑ Collection Wishlist is tailor-made for stores that heavily feature curated collections, as it allows customers to wishlist entire collections and receive notifications about product updates within them.
Does Wishlist by Square require customers to create an account?
No, Wishlist by Square explicitly states that it works without requiring customer accounts, saving and tracking products automatically. CoWish does not explicitly state whether it requires an account or not.
Which app has analytics capabilities?
Both apps offer analytics. CoWish provides 'Analytics' and 'Reports'. Wishlist by Square offers 'Track saved products, Wishlist value, and shopper interest with insights'.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store