CP24 Advanced Wishlist and E! ‑ Loyalty Program & Rewards both aim to enhance the customer experience on Shopify stores, but they approach it from different angles. CP24 Advanced Wishlist focuses on enabling customers to save desired products for later purchase, leveraging features like guest wishlists, multiple wishlists, and web push marketing to remind customers of their saved items and encourage them to return. Its strength lies in capturing potential sales by engaging customers interested in specific products, particularly through price drop and low stock notifications, and works by enabling Web Push Marketing to capture opt-ins from customers and visitors, allowing the shop owner to engage these people using campaigns. E! ‑ Loyalty Program & Rewards, on the other hand, emphasizes building long-term customer loyalty through points-based reward systems, referral programs, and VIP tiers. It aims to convert first-time shoppers into repeat customers by incentivizing engagement and purchases. Its core value proposition is creating a fun and rewarding experience that fosters customer loyalty and increases lifetime value. The app includes multi-language support. E! ‑ Loyalty Program & Rewards has considerably more reviews, which can indicate a wider user base and more established presence in the Shopify ecosystem.
6 reviews
275 reviews
Let your customer bookmark their loved items & reach them using web push marketing.
Create a fun, customizable loyalty and rewards program with points, referrals program, VIP tiers
| Rating | 5/5 | 5/5 |
Rating CP24 Advanced Wishlist5/5 E! ‑ Loyalty Program & Rewards5/5 | ||
| Reviews | 6 | 275 |
Reviews CP24 Advanced Wishlist6 E! ‑ Loyalty Program & Rewards275 | ||
| Core Function | Wishlist Management & Web Push Marketing | Loyalty & Rewards Program |
Core Function CP24 Advanced WishlistWishlist Management & Web Push Marketing E! ‑ Loyalty Program & RewardsLoyalty & Rewards Program | ||
| Key Feature 1 | Guest Wishlist | Points-based Loyalty Program |
Key Feature 1 CP24 Advanced WishlistGuest Wishlist E! ‑ Loyalty Program & RewardsPoints-based Loyalty Program | ||
| Key Feature 2 | Price Drop Notifications | Referral Program |
Key Feature 2 CP24 Advanced WishlistPrice Drop Notifications E! ‑ Loyalty Program & RewardsReferral Program | ||
| Target Merchant | Merchants wanting to recapture customer interest via reminders and marketing | Merchants focused on long-term customer retention |
Target Merchant CP24 Advanced WishlistMerchants wanting to recapture customer interest via reminders and marketing E! ‑ Loyalty Program & RewardsMerchants focused on long-term customer retention | ||
| Marketing Focus | Web Push Campaigns | Points, Rewards and VIP tiers |
Marketing Focus CP24 Advanced WishlistWeb Push Campaigns E! ‑ Loyalty Program & RewardsPoints, Rewards and VIP tiers | ||
| Analytics | Detailed Wishlist Analytics | Smart Tracking and Analytics |
Analytics CP24 Advanced WishlistDetailed Wishlist Analytics E! ‑ Loyalty Program & RewardsSmart Tracking and Analytics | ||
| Language Support | Fully manageable front-store text | Multi language translation |
Language Support CP24 Advanced WishlistFully manageable front-store text E! ‑ Loyalty Program & RewardsMulti language translation | ||
For merchants primarily concerned with recovering potentially lost sales and engaging customers through reminders and targeted web push campaigns based on product interest, CP24 Advanced Wishlist is the better option. It's particularly useful for stores with high product turnover or frequent price changes. However, due to the lower number of reviews, it's worth investigating the app's support and recent updates.
If the primary goal is building a strong, loyal customer base through rewards, referrals, and VIP programs, E! ‑ Loyalty Program & Rewards is the more suitable choice. Its higher number of reviews suggests a more established and reliable solution. While both apps contribute to customer loyalty, E! ‑ Loyalty Program & Rewards takes a broader approach focused on rewarding overall engagement and repeat purchases.
Without user reviews explicitly detailing the setup process for CP24 Advanced Wishlist, it's difficult to definitively say. E! ‑ Loyalty Program & Rewards may have a more intuitive setup process given the higher review count and description of it being an 'Essential' program. Further research is recommended for CP24 Advanced Wishlist.
Yes, theoretically you could use both. CP24 Advanced Wishlist would handle wishlists and reminders, while E! ‑ Loyalty Program & Rewards manages loyalty points and VIP tiers. However, consider the potential for overwhelming customers with too many incentives. Carefully plan your strategy.
E! ‑ Loyalty Program & Rewards might be slightly more advantageous for a new store aiming to build a customer base from scratch. A loyalty program can be a strong incentive for initial purchases and repeat visits. CP24 Advanced Wishlist can be helpful but relies on customers already showing interest in specific products.
CP24 Advanced Wishlist potentially increases sales by reminding customers about products they've shown interest in, particularly when prices drop or stock is low. E! ‑ Loyalty Program & Rewards encourages repeat purchases and higher spending through its rewards system and referral program.
E! ‑ Loyalty Program & Rewards claims to have 'Friendly 24/7 support'. No explicit claim is made about customer support quality for CP24 Advanced Wishlist. Given this, E! ‑ Loyalty Program & Rewards likely provides better support, at least in terms of availability. It also has a larger user base, indicating more resources likely dedicated to support.
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