Data Export IO: Reports vs Propel Replay, Survey, Heatmapfor Shopify (2026)
Data Export IO: Reports and Propel Replay, Survey, Heatmap both offer analytics capabilities for Shopify stores and share the 'Operations' and 'Analytics' categories. However, they cater to significantly different needs. Data Export IO: Reports focuses on providing in-depth, pre-made, and customizable reports on various store data points like sales, inventory, and customer information. It excels in data extraction, manipulation, and scheduling exports in multiple formats. Propel Replay, Survey, Heatmap, on the other hand, emphasizes user behavior analytics through session replays, surveys, and heatmaps. The primary difference lies in their approach to analytics. Data Export IO: Reports is for merchants seeking comprehensive financial and operational reporting, enabling them to understand past performance and make data-driven decisions through structured reports. Propel Replay, Survey, Heatmap is geared towards understanding customer behavior, identifying usability issues, and improving the user experience through visual analytics and direct feedback. While both apps have positive ratings, Data Export IO: Reports boasts a considerably higher number of reviews, suggesting broader adoption or a longer market presence.
At a Glance
Data Export IO: Reports
1,835 reviews
Propel Replay, Survey, Heatmap
415 reviews
Detailed Overview
Data Export IO: Reports
Helpful pre-made and detailed reporting for all store data. Easily filter, export, and send reports.
Key Features
- Pre-made Reports: Various reports for Sales, Products, Payouts, POS, and more
- Advanced Filters: Add multiple conditions to limit which records are needed
- Column Management: Freeze, filter, rename, sort, clone, and hide fields
- Export Friendly: Generate reports using CSV, Excel, and PDF formats
- Password Protected: Add a layer of password security to limit access
Feature Comparison
| Rating | 4.9/5 | 4.9/5 |
Rating Data Export IO: Reports4.9/5 Propel Replay, Survey, Heatmap4.9/5 | ||
| Reviews | 1835 | 415 |
Reviews Data Export IO: Reports1835 Propel Replay, Survey, Heatmap415 | ||
| Focus | Data Reporting & Export | User Behavior Analytics |
Focus Data Export IO: ReportsData Reporting & Export Propel Replay, Survey, HeatmapUser Behavior Analytics | ||
| Key Feature 1 | Pre-made Reports | Session Replays |
Key Feature 1 Data Export IO: ReportsPre-made Reports Propel Replay, Survey, HeatmapSession Replays | ||
| Key Feature 2 | Scheduled Exports | Surveys |
Key Feature 2 Data Export IO: ReportsScheduled Exports Propel Replay, Survey, HeatmapSurveys | ||
| Target Merchant | Merchants needing detailed financial and operational reports. | Merchants focused on improving user experience and conversion rates. |
Target Merchant Data Export IO: ReportsMerchants needing detailed financial and operational reports. Propel Replay, Survey, HeatmapMerchants focused on improving user experience and conversion rates. | ||
| Data Type | Sales, Inventory, Customer Data | User Interactions, Feedback |
Data Type Data Export IO: ReportsSales, Inventory, Customer Data Propel Replay, Survey, HeatmapUser Interactions, Feedback | ||
| Value Proposition | Actionable insights from structured reports. | Understand user behavior and improve website usability. |
Value Proposition Data Export IO: ReportsActionable insights from structured reports. Propel Replay, Survey, HeatmapUnderstand user behavior and improve website usability. | ||
Our Verdict
For Shopify merchants requiring in-depth financial, sales, and inventory reports with advanced filtering and export options, Data Export IO: Reports is the superior choice. Its focus on structured reporting and data manipulation caters to businesses needing to track performance metrics and automate reporting processes. On the other hand, Propel Replay, Survey, Heatmap is better suited for merchants prioritizing user experience optimization and seeking to understand how customers interact with their website. If you need heatmaps, session recordings, and user surveys, this app provides valuable insights into user behavior. It's less about reporting on past performance and more about improving future interactions.
Common Questions
What type of data does Data Export IO: Reports provide?
It offers reports on Sales, Taxes, Inventory, POS, Payouts, Orders, Customers, Refunds, and more. It provides detailed line item details and customization options.
What does Propel Replay, Survey, Heatmap tell me about my store?
It reveals how users interact with your website, where they click, what they struggle with, and what they think through surveys.
Can I automate report generation with Data Export IO: Reports?
Yes, you can schedule reports to be sent via email, FTP, and Google Sheets/Drive on basic or advanced schedules.
Is Propel Replay, Survey, Heatmap suitable for analyzing mobile user behavior?
While the description doesn't explicitly mention mobile, user behavior analytics tools typically support mobile website analysis.
Which app is better for understanding my store's profitability?
Data Export IO: Reports is the better option for understanding profitability as it allows for detailed reports on sales, costs, and payouts, enabling comprehensive profit analysis.
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