Donation Pop | Pop‑up in cart vs Swish (formerly Wishlist King)for Shopify (2026)
Donation Pop | Pop-up in cart and Swish (formerly Wishlist King) are both Shopify apps aimed at enhancing the customer experience, but they address fundamentally different needs. Donation Pop directly solicits charitable donations within the checkout flow, catering to mission-driven businesses wanting to easily integrate fundraising. Its strength lies in its simplicity and focused approach. Swish, on the other hand, provides a robust wishlist solution, aimed at driving customer engagement and increasing sales by allowing shoppers to save desired items and receive personalized notifications. Swish targets brands seeking to improve customer retention and gain insights into customer preferences through advanced analytics and integrations with marketing platforms like Klaviyo, GA4, and Meta. Its comprehensive feature set and free setup/customization service suggest it is designed for merchants willing to invest time in maximizing its capabilities. Donation Pop is the quick and easy pick for businesses needing a simple way to collect donations. The two apps address entirely distinct objectives: one focuses on donations, the other on wishlists and broader customer engagement.
At a Glance
Donation Pop | Pop‑up in cart
11 reviews
Swish (formerly Wishlist King)
273 reviews
Detailed Overview
Donation Pop | Pop‑up in cart
Donation Pop gives your customers the option to add a donation to their order before checkout.
Key Features
- Before checkout, the customer will be shown a donation pop-up.
- Donation amounts can be customized or be a flat dollar amount.
- All content on the donation pop-up and the design of it can be customized.
Swish (formerly Wishlist King)
Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.
Key Features
- Allow customers to Wishlist items throughout their entire shopping journey.
- Gain meaningful insights with advanced analytics and wishlist curation.
- Integrates with all themes to seamlessly match your stores aesthetic.
- Free setup & customisation service ensures everything looks and works perfectly.
- Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.
Feature Comparison
| Rating | 4.9/5 | 5/5 |
Rating Donation Pop | Pop‑up in cart4.9/5 Swish (formerly Wishlist King)5/5 | ||
| Reviews | 11 | 273 |
Reviews Donation Pop | Pop‑up in cart11 Swish (formerly Wishlist King)273 | ||
| Core Function | Donation collection pop-up in cart | Wishlist functionality |
Core Function Donation Pop | Pop‑up in cartDonation collection pop-up in cart Swish (formerly Wishlist King)Wishlist functionality | ||
| Target Merchant | Mission-driven businesses supporting charitable causes | Brands aiming to boost sales and customer engagement through wishlists |
Target Merchant Donation Pop | Pop‑up in cartMission-driven businesses supporting charitable causes Swish (formerly Wishlist King)Brands aiming to boost sales and customer engagement through wishlists | ||
| Customization | Customizable pop-up content and design | Fully customizable with free setup and customization service |
Customization Donation Pop | Pop‑up in cartCustomizable pop-up content and design Swish (formerly Wishlist King)Fully customizable with free setup and customization service | ||
| Integrations | None explicitly stated | Klaviyo, GA4, Meta integrations |
Integrations Donation Pop | Pop‑up in cartNone explicitly stated Swish (formerly Wishlist King)Klaviyo, GA4, Meta integrations | ||
| Data & Analytics | Not mentioned | Advanced analytics and wishlist curation insights |
Data & Analytics Donation Pop | Pop‑up in cartNot mentioned Swish (formerly Wishlist King)Advanced analytics and wishlist curation insights | ||
| Primary Goal | Facilitating charitable donations | Driving sales and increasing customer satisfaction |
Primary Goal Donation Pop | Pop‑up in cartFacilitating charitable donations Swish (formerly Wishlist King)Driving sales and increasing customer satisfaction | ||
Our Verdict
For businesses prioritizing charitable donations and needing a simple, direct solution, Donation Pop | Pop-up in cart is the clear choice. Its ease of use and straightforward functionality allow for quick implementation. However, if the primary goal is to enhance customer engagement, gain insights into customer preferences, and drive sales through a feature-rich wishlist system, Swish (formerly Wishlist King) is the superior option. While it may require more initial setup, its comprehensive features, integrations, and customization options offer significantly more value for businesses focused on long-term growth and customer retention. Donation Pop solves a specific pain point; Swish offers a more holistic approach to customer relationship building.
Common Questions
Which app is easier to set up and use?
Donation Pop is likely easier to set up and use due to its focused functionality. Swish, with its advanced features and customization options, may require more time and effort to configure properly.
Which app provides better data insights?
Swish provides better data insights with its advanced analytics and wishlist curation features. Donation Pop does not explicitly mention any data insights capabilities.
Which app is more suitable for a small business with limited resources?
Donation Pop would likely be a more suitable starting point for a small business with limited resources due to its simplicity and ease of use. Swish, while offering a free setup service, might require more ongoing management to fully leverage its capabilities.
Do these apps integrate with other marketing tools?
Donation Pop doesn't explicitly mention integrations with other marketing tools. Swish offers integrations with Klaviyo, GA4, and Meta, allowing for more comprehensive marketing strategies.
Which app is more focused on increasing revenue directly?
While Donation Pop can indirectly increase revenue by improving brand perception, Swish is more directly focused on increasing revenue through wishlist reminders and personalized offers based on customer preferences.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store