Easify Custom Product Options vs G: Combined Listings & Variantfor Shopify (2026)

Easify Custom Product Options and G: Combined Listings & Variant, while both operating within the custom products and product variants categories on Shopify, cater to distinct merchant needs. Easify focuses heavily on enabling product personalization and customization directly on the product page, offering features like file uploads, text fields with live previews, and custom dimensions. Its strength lies in providing a rich customization experience for customers, making it ideal for businesses selling personalized goods. G: Combined Listings & Variant, on the other hand, concentrates on streamlining variant management and enhancing product discovery through combined listings and variant grouping. Its strengths lie in efficient variant organization and improved SEO, targeting merchants with large product catalogs and complex variant structures. Easify emphasizes individual product customization with a strong focus on the customer-facing experience of personalization. It provides diverse input options, conditional logic for option display, and integration with price and product add-ons. G: Combined Listings & Variant prioritizes back-end organization and efficient presentation of numerous variants, bypassing Shopify's limitations and improving SEO performance for variants. G: Combined Listings & Variant emphasizes the grouping and management of product variants at scale, while Easify highlights the in-depth customization of individual products.

Easify Custom Product Options and G: Combined Listings & Variant, while both operating within the custom products and product variants categories on Shopify, cater to distinct merchant needs. Easify focuses heavily on enabling product personalization and customization directly on the product page, offering features like file uploads, text fields with live previews, and custom dimensions. Its strength lies in providing a rich customization experience for customers, making it ideal for businesses selling personalized goods. G: Combined Listings & Variant, on the other hand, concentrates on streamlining variant management and enhancing product discovery through combined listings and variant grouping. Its strengths lie in efficient variant organization and improved SEO, targeting merchants with large product catalogs and complex variant structures. Easify emphasizes individual product customization with a strong focus on the customer-facing experience of personalization. It provides diverse input options, conditional logic for option display, and integration with price and product add-ons. G: Combined Listings & Variant prioritizes back-end organization and efficient presentation of numerous variants, bypassing Shopify's limitations and improving SEO performance for variants. G: Combined Listings & Variant emphasizes the grouping and management of product variants at scale, while Easify highlights the in-depth customization of individual products.