Easy Short Link vs Shogun ‑ A/B Testingfor Shopify (2026)
Easy Short Link and Shogun ‑ A/B Testing, while sharing the 'Site optimization - Other' Shopify category, cater to distinctly different needs. Easy Short Link focuses on attributing revenue and orders to specific short links, providing granular tracking for marketing efforts across various channels. Its primary strength lies in its ability to precisely measure the performance of individual links used in social media, influencer collaborations, and advertising campaigns. This makes it valuable for merchants seeking to understand the ROI of their external marketing activities. Its ease of use is likely a key selling point given its focused functionality. Shogun ‑ A/B Testing, on the other hand, is a comprehensive conversion rate optimization tool. Its core value lies in its A/B testing capabilities across themes, templates, pages, and even product prices. Shogun ‑ A/B Testing is built for merchants looking to rigorously test and optimize their Shopify store's design, UX, and pricing strategies. The app offers segmentation capabilities, allowing merchants to tailor tests to specific audience segments, and provides analytics to track goal achievement. Although both apps aim to improve site performance, Easy Short Link achieves this through external link tracking and Shogun ‑ A/B Testing focuses on in-store element testing. The higher review count for Shogun ‑ A/B Testing (12 vs 1) suggests it's been used and reviewed more extensively, implying a longer history in the Shopify ecosystem and perhaps broader adoption. While both have 5/5 star ratings, the higher review volume for Shogun adds weight to its rating.
At a Glance
Easy Short Link
1 reviews
Shogun ‑ A/B Testing
12 reviews
Detailed Overview
Easy Short Link
Turn Every Link Into Trackable Sales with Easy Short Link
Key Features
- Smart Short Links That Actually Track Sales
- Revenue & Orders Per Link Tracking
- Conversion Rate Per Short Link
Shogun ‑ A/B Testing
Maximize Profits with Smarter A/B Testing: Themes, Templates, Pages, Prices and More.
Key Features
- Page and Template Tests – Create variants for important pages and templates
- Theme Testing – Run storewide tests to optimize branding, UX and site flows
- Price Testing- Test different product prices to optimize your revenue and profit
- Audience Segmentation – Segment based on location, customer behavior and more
- Goals & Analytics – Set goals for key metrics like conversion rate
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Easy Short Link5/5 Shogun ‑ A/B Testing5/5 | ||
| Reviews | 1 | 12 |
Reviews Easy Short Link1 Shogun ‑ A/B Testing12 | ||
| Core Functionality | Short Link Tracking & Attribution | A/B Testing (Theme, Pages, Prices) |
Core Functionality Easy Short LinkShort Link Tracking & Attribution Shogun ‑ A/B TestingA/B Testing (Theme, Pages, Prices) | ||
| Target Merchant | Merchants heavily reliant on social media, influencers, or paid ads needing granular link performance data. | Merchants focused on data-driven store optimization, A/B testing, and improving conversion rates. |
Target Merchant Easy Short LinkMerchants heavily reliant on social media, influencers, or paid ads needing granular link performance data. Shogun ‑ A/B TestingMerchants focused on data-driven store optimization, A/B testing, and improving conversion rates. | ||
| Ease of Use (Inferred) | Potentially High (focus on single use case) | Potentially Medium (wider feature set, more complex configurations) |
Ease of Use (Inferred) Easy Short LinkPotentially High (focus on single use case) Shogun ‑ A/B TestingPotentially Medium (wider feature set, more complex configurations) | ||
| Value Proposition | Precise tracking of revenue and orders from individual short links. | Maximize profits through A/B testing of various store elements. |
Value Proposition Easy Short LinkPrecise tracking of revenue and orders from individual short links. Shogun ‑ A/B TestingMaximize profits through A/B testing of various store elements. | ||
| Focus | External Marketing Performance | Internal Store Optimization |
Focus Easy Short LinkExternal Marketing Performance Shogun ‑ A/B TestingInternal Store Optimization | ||
Our Verdict
For merchants primarily concerned with understanding the ROI of their marketing efforts across external channels like social media, influencers, and ads, Easy Short Link is the more suitable choice. Its granular tracking capabilities provide valuable insights into which links are driving revenue. In contrast, Shogun ‑ A/B Testing is the better option for merchants who prioritize data-driven store optimization through rigorous A/B testing of various store elements, including themes, pages, product prices, and audience segmentation. The latter is a more holistic conversion rate optimization tool. Although both apps address site performance, they do it in fundamentally different ways, making them appropriate for different strategic goals.
Common Questions
Which app is easier to set up and use?
Based on their descriptions, Easy Short Link is likely easier to set up and use, as it focuses on a single function: short link tracking. Shogun ‑ A/B Testing, with its broader feature set and A/B testing configurations, might require a steeper learning curve.
Which app is more suitable for a beginner Shopify merchant?
Easy Short Link is probably more appropriate for a beginner. It addresses a specific need (tracking link performance) without requiring extensive knowledge of A/B testing methodologies.
Which app offers more comprehensive analytics?
Shogun ‑ A/B Testing, while not focusing solely on marketing link analytics, likely provides more comprehensive analytics related to overall store performance, conversion rates, and the impact of A/B test variations. Easy Short Link's analytics are centered on link-specific performance metrics.
Can these apps be used together effectively?
Yes, these apps can complement each other. Easy Short Link can be used to drive traffic to specific product pages, and Shogun ‑ A/B Testing can be used to optimize those product pages for conversion. Easy Short Link helps in driving relevant traffic while Shogun helps to convert the traffic to customers.
Which app is better for optimizing product pricing?
Shogun ‑ A/B Testing is specifically designed for testing different product prices to optimize revenue and profit. Easy Short Link does not have this functionality.
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