Easy Wholesale Lock for B2B vs Wishlist ‑ Wishifyfor Shopify (2026)
Easy Wholesale Lock for B2B and Wishlist ‑ Wishify, while both categorized under Customer Loyalty on Shopify, cater to vastly different needs and target distinct merchant types. Easy Wholesale Lock is positioned as an access management tool, focusing on controlling which customers can view specific content within a Shopify store. Its strength lies in its ability to restrict access to pages, products, and prices based on various customer criteria such as order history or subscription status, making it ideal for merchants engaged in B2B sales or offering exclusive content to specific customer segments. Conversely, Wishlist ‑ Wishify is a customer engagement tool designed to enhance the shopping experience by allowing customers to save favorite products to a wishlist for later purchase. Its strength is facilitating easier sharing and purchase of desired products.
At a Glance
Easy Wholesale Lock for B2B
199 reviews
Wishlist ‑ Wishify
212 reviews
Detailed Overview
Easy Wholesale Lock for B2B
Access management tool for your store: restrict access to any page, hide price, wholesale page locks
Key Features
- Limit access to any type of content: Pages, Products, Collections, Blogs, Cart
- Grant access to any group of customers by the number of orders, money spent
- Add more precise access rules with any combination of customer information
- Specify the products you would like to lock or exclude instead using tags
- Hide your prices from general public with "Login to see price" feature
Wishlist ‑ Wishify
Allow customers to save favorite products to their Wishlist and view them later anytime.
Key Features
- Unleash the power of Wishlist to increase sales and conversion.
- Easily share Wishlist with friends on Facebook, WhatsApp, Twitter, and more.
- Fully customize Wishlist button, icon, and email reminders
- Automated email reminders to recover lost sales
- Add-to-Cart from Wishlist for faster checkout
Feature Comparison
| Rating | 4.2/5 | 5/5 |
Rating Easy Wholesale Lock for B2B4.2/5 Wishlist ‑ Wishify5/5 | ||
| Reviews | 199 | 212 |
Reviews Easy Wholesale Lock for B2B199 Wishlist ‑ Wishify212 | ||
| Core Functionality | Content Access Restriction | Wishlist Creation & Sharing |
Core Functionality Easy Wholesale Lock for B2BContent Access Restriction Wishlist ‑ WishifyWishlist Creation & Sharing | ||
| Target Merchant | B2B, Wholesale, Membership Sites | General E-commerce Stores |
Target Merchant Easy Wholesale Lock for B2BB2B, Wholesale, Membership Sites Wishlist ‑ WishifyGeneral E-commerce Stores | ||
| Key Benefit | Controlled access, Price Hiding | Increased Conversion, Customer Engagement |
Key Benefit Easy Wholesale Lock for B2BControlled access, Price Hiding Wishlist ‑ WishifyIncreased Conversion, Customer Engagement | ||
| Customer Segmentation | Advanced (Orders, Spend, Subscription) | Basic (Guest vs. Logged-in) |
Customer Segmentation Easy Wholesale Lock for B2BAdvanced (Orders, Spend, Subscription) Wishlist ‑ WishifyBasic (Guest vs. Logged-in) | ||
| Email Marketing | Implied (Related to Lockdown) | Automated Reminders |
Email Marketing Easy Wholesale Lock for B2BImplied (Related to Lockdown) Wishlist ‑ WishifyAutomated Reminders | ||
| Price visibility | Hides price for certain customers | Does not change price visibility |
Price visibility Easy Wholesale Lock for B2BHides price for certain customers Wishlist ‑ WishifyDoes not change price visibility | ||
Our Verdict
For merchants running B2B operations, wholesale programs, or membership sites requiring restricted access and price control, Easy Wholesale Lock for B2B is the clear choice. Its feature set is specifically designed to manage access and tailor the shopping experience for different customer segments. On the other hand, general e-commerce stores looking to improve customer engagement, reduce cart abandonment through wishlist reminders, and facilitate social sharing will find Wishlist ‑ Wishify to be the more suitable solution. Wishlistify is focused on improving the shopping experience by letting users save and share product lists with friends.
Common Questions
Which app is easier to set up and use?
While both aim for usability, Wishlist - Wishify is likely easier for general e-commerce stores, due to its focus on wishlist creation and sharing. Easy Wholesale Lock for B2B, with its advanced access rules, might require a steeper learning curve.
Does either app offer a free plan?
The data provided does not specify whether either app has a free plan. Merchants should check the app listings on the Shopify App Store for the most up-to-date pricing information.
Can I use both apps together?
Potentially, but it might not be ideal. While Wishlist - Wishify focuses on customer engagement, Easy Wholesale Lock for B2B manages access. Running both might create conflict, so it depends on the specific use case and desired customer journey. Consider your user experience before installing both.
Which app is better for increasing sales?
Wishlist - Wishify directly aims to increase sales through wishlist reminders and easy sharing. Easy Wholesale Lock for B2B indirectly supports sales by enabling tailored offers to specific customer segments, but Wishlist - Wishify has features dedicated to sales optimization.
Which app is better for customer loyalty?
Both apps contribute to customer loyalty, but in different ways. Easy Wholesale Lock for B2B can enhance loyalty by offering exclusive content and pricing to valuable customers. Wishlist ‑ Wishify fosters loyalty by making the shopping experience more convenient and engaging. The best app depends on your specific loyalty strategy.
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