EasyFlow Product Options vs MP Size Chart & Size Guidefor Shopify (2026)
EasyFlow Product Options and MP Size Chart & Size Guide are both Shopify apps that fall under the "Custom products" and "Product variants" categories, but they address fundamentally different aspects of the e-commerce experience. EasyFlow Product Options focuses on enabling merchants to offer extensive product customization and personalization options to their customers. It allows for creation of unlimited product options, variants, and options through text inputs, image swatches, file uploads, and more, aiming to increase average order value through upsells and dynamic pricing. MP Size Chart & Size Guide, on the other hand, aims to reduce returns and increase conversions by providing clear and customizable size charts and fit recommendations, especially important for apparel businesses. It focuses on addressing the common issue of sizing uncertainty by offering ready-made templates, auto unit conversion, and a dedicated sizing page. While both apps improve the shopping experience, EasyFlow is geared towards merchants selling customizable products, while MP Size Chart & Size Guide caters to apparel and related businesses concerned with accurate sizing.
At a Glance
EasyFlow Product Options
313 reviews
MP Size Chart & Size Guide
750 reviews
Detailed Overview
EasyFlow Product Options
Create unlimited product options, product variants, and variant options with easy product customizer
Key Features
- Unlimited number of variants options, product options & product personalizer
- Text input, Image swatches, Dropdown, Checkboxes, File Upload & more options
- Conditional logic: Show/hide options by selection. Works with Shopify Variants.
- Smart price addons with multi-currency to upsell and increase order value
- Bulk edit/apply: Copy & add existing options to customize products & save time
MP Size Chart & Size Guide
Reduce returns & boost conversions with customizable size charts & smart size recommendations
Key Features
- 23+ ready templates – Create size charts in minutes, no coding needed
- Fully customizable design – Adjust colors, fonts, layouts, and media easily
- Size recommendation – Reduce returns with personalized fit suggestions
- Bulk import & auto unit conversion – Fast setup for global sizing
- Sizing page – Display all size charts in one auto-synced, dedicated page
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating EasyFlow Product Options5/5 MP Size Chart & Size Guide4.9/5 | ||
| Reviews | 313 | 750 |
Reviews EasyFlow Product Options313 MP Size Chart & Size Guide750 | ||
| Primary Function | Product Customization & Personalization | Size Chart & Fit Recommendations |
Primary Function EasyFlow Product OptionsProduct Customization & Personalization MP Size Chart & Size GuideSize Chart & Fit Recommendations | ||
| Key Feature Highlight | Unlimited Variants Options | Smart Size Recommendations |
Key Feature Highlight EasyFlow Product OptionsUnlimited Variants Options MP Size Chart & Size GuideSmart Size Recommendations | ||
| Target Merchant Type | Businesses selling Customizable Products | Apparel & Fashion Businesses |
Target Merchant Type EasyFlow Product OptionsBusinesses selling Customizable Products MP Size Chart & Size GuideApparel & Fashion Businesses | ||
| Value Proposition | Increase AOV through personalization & upsells | Reduce Returns & Boost Conversions by resolving size uncertainties |
Value Proposition EasyFlow Product OptionsIncrease AOV through personalization & upsells MP Size Chart & Size GuideReduce Returns & Boost Conversions by resolving size uncertainties | ||
| Storefront Impact | Heavily impacts product pages, customizability and options | Adds size charts and recommendations improving trust and fit accuracy |
Storefront Impact EasyFlow Product OptionsHeavily impacts product pages, customizability and options MP Size Chart & Size GuideAdds size charts and recommendations improving trust and fit accuracy | ||
| Pricing Options | Smart Price add-ons | Not specified, presumed to exist in some form for usage tier features |
Pricing Options EasyFlow Product OptionsSmart Price add-ons MP Size Chart & Size GuideNot specified, presumed to exist in some form for usage tier features | ||
Our Verdict
If you're a merchant looking to offer highly customizable products with multiple options and variants, EasyFlow Product Options is the clear choice. Its strength lies in enabling complex product personalization, leading to increased AOV. However, if you primarily sell apparel or other items where sizing is a crucial factor, MP Size Chart & Size Guide is the better option. Its focus on reducing returns and boosting conversions through accurate size recommendations makes it an invaluable tool for apparel businesses.
While EasyFlow boasts a perfect rating, MP Size Chart & Size Guide has significantly more reviews, suggesting wider adoption and real-world testing. The slightly lower rating is likely a result of the larger sample size, not necessarily an indication of inferior quality. For apparel merchants, MP Size Chart & Size Guide is the better investment to address sizing issues. For merchants needing to offer extensive product customization, EasyFlow is superior.
Common Questions
Which app is better for selling personalized gifts?
EasyFlow Product Options is the better choice for personalized gifts, as it allows customers to input custom text, upload images, and select various customization options.
Which app is more suited for a clothing store?
MP Size Chart & Size Guide is specifically designed for clothing stores, addressing the critical issue of size uncertainty with its size charts and fit recommendations.
Does either app help with multi-currency pricing?
EasyFlow Product Options offers smart price add-ons with multi-currency support, while MP Size Chart & Size Guide does not explicitly mention this feature.
Which app is easier to set up and use?
Both claim ease of use. EasyFlow highlights Bulk Edit/Apply, while MP Size Chart & Size Guide mentions pre-built templates, making both seem relatively straightforward depending on the use case. MP Size Chart & Size Guide has the added promise of migration of existing size chart data, which may be useful.
If I sell both custom products and apparel, can I use both apps?
Yes, both apps can be used together. EasyFlow Product Options can handle the product customization aspect, while MP Size Chart & Size Guide handles sizing for apparel items. Using both would provide a comprehensive solution for both product categories.
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