easyPoints vs Recurpay: Subscriptions appfor Shopify (2026)
easyPoints and Recurpay: Subscriptions app are both categorized as Customer Loyalty apps within the Shopify ecosystem, but they address distinct aspects of customer retention. easyPoints focuses on traditional loyalty and rewards programs, offering features like points-based systems for purchases, sign-ups, and other engagement activities. The emphasis is on building a branded loyalty experience integrated directly into the shop's design, improving user experience and boosting conversions. In contrast, Recurpay: Subscriptions app centers around subscription management and recurring revenue, providing tools to automate subscription plans, offer upfront payments, and allow customers to manage their subscriptions independently. Recurpay boasts 24/7 live support and developer-friendly options. While easyPoints targets merchants seeking to increase customer lifetime value through loyalty rewards, Recurpay: Subscriptions app caters to businesses that rely on subscription models for their revenue. The core difference lies in the business model each app supports. easyPoints is designed for businesses offering one-time purchases as well as regular purchasers, while Recurpay: Subscriptions app is for businesses that predominantly offer subscriptions or are looking to add a subscription element to their existing product line. Each app also differs dramatically in the amount of user reviews: Recurpay has far more reviews suggesting more users have chosen that app.
At a Glance
easyPoints
34 reviews
Recurpay: Subscriptions app
400 reviews
Detailed Overview
easyPoints
A rewards program that simply works – start leveraging loyalty and fuel your e-commerce growth!
Key Features
- Grow customer loyalty by awarding points for purchases, sign-ups, and more
- Ditch the pop-ups and put your loyalty program directly into your shop's design
- Boost engagement with bonus point events, email campaigns, and point expiry
- Reward loyal customers both online and offline with our Shopify POS extension
- Recognize your most loyal customers with VIP tiers that help boost ROI
Recurpay: Subscriptions app
Subscriptions app to unlock recurring revenue with intuitive customer portal & 24/7 human support.
Key Features
- Support upfront and pay-as-you-go plans with flexible renewal, 24/7 live support
- Design custom subscription widget for your brand in few clicks with full access.
- Let customers manage subscriptions: skip, edit, reschedule, or cancel anytime
- Renew subscriptions on a specific day or date, offer tiered discount, free gifts
- Developer-friendly setup with full access to APIs, code & technical support
Feature Comparison
| Rating | 4.8/5 | 5/5 |
Rating easyPoints4.8/5 Recurpay: Subscriptions app5/5 | ||
| Reviews | 34 | 400 |
Reviews easyPoints34 Recurpay: Subscriptions app400 | ||
| Core Functionality | Loyalty & Rewards Program | Subscription Management |
Core Functionality easyPointsLoyalty & Rewards Program Recurpay: Subscriptions appSubscription Management | ||
| Target Merchant | Businesses seeking to boost customer loyalty through rewards | Businesses relying on recurring revenue via subscriptions |
Target Merchant easyPointsBusinesses seeking to boost customer loyalty through rewards Recurpay: Subscriptions appBusinesses relying on recurring revenue via subscriptions | ||
| Key Feature Differentiation | Branded loyalty program integrated in-shop design | 24/7 Live Human Support & customer self-service |
Key Feature Differentiation easyPointsBranded loyalty program integrated in-shop design Recurpay: Subscriptions app24/7 Live Human Support & customer self-service | ||
| Payment Structure | Pay for the features you need | Subscription based, likely, unknown from the description. |
Payment Structure easyPointsPay for the features you need Recurpay: Subscriptions appSubscription based, likely, unknown from the description. | ||
| Customer Service | Not explicitly mentioned, likely email/help center | 24/7 live human support |
Customer Service easyPointsNot explicitly mentioned, likely email/help center Recurpay: Subscriptions app24/7 live human support | ||
| POS Integration | Yes, with Shopify POS extension | Not explicitly mentioned |
POS Integration easyPointsYes, with Shopify POS extension Recurpay: Subscriptions appNot explicitly mentioned | ||
Our Verdict
Choosing between easyPoints and Recurpay: Subscriptions app depends entirely on your business model. If your focus is on rewarding customers for purchases, sign-ups, and engagement to increase overall customer loyalty, easyPoints is the clear choice. Its emphasis on a branded loyalty experience and flexible feature selection makes it attractive for businesses wanting to customize their loyalty programs. However, the relatively small number of reviews, in comparison to Recurpay, suggests less support from the Shopify community.
For businesses that rely heavily on subscription-based revenue streams, Recurpay: Subscriptions app is the more appropriate solution. The app's focus on automated subscription management, customer self-service, and 24/7 live support makes it ideal for businesses seeking to streamline their subscription operations and provide exceptional customer service. The higher number of reviews and a perfect rating suggests a positive user experience and reliability.
Common Questions
Does easyPoints support subscription models?
The description of easyPoints does not explicitly mention support for subscription models. It primarily focuses on rewarding actions like purchases and sign-ups, suggesting it's best suited for businesses with traditional purchase models.
Can customers manage their subscriptions independently with easyPoints?
No, customer self-service subscription management is a core feature of Recurpay: Subscriptions app but is not a feature offered by easyPoints.
Which app offers better customer support?
Recurpay: Subscriptions app explicitly highlights 24/7 live human support, making it the clear winner in terms of customer service availability. easyPoints does not specify the type or availability of their customer support.
Which app is easier to integrate into my existing shop design?
easyPoints emphasizes direct integration of the loyalty program into your shop's design for branding purposes. Recurpay also claims ability to design a subscription widget, but the description suggests a lower level of integration into the actual shop design.
Which app has more user reviews?
Recurpay: Subscriptions app has significantly more user reviews (400) compared to easyPoints (34), suggesting more users have chosen and used Recurpay.
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