EB | Easy Bundle Builder vs Moon Bundle & Upsellfor Shopify (2026)

Both EB | Easy Bundle Builder and Moon Bundle & Upsell aim to boost Average Order Value (AOV) through product bundling on Shopify stores. EB | Easy Bundle Builder positions itself as an 'All-In-One' solution focused heavily on customizable bundle building, including gift boxes, and emphasizes gamified layouts and design flexibility through an open SDK. It targets merchants who need sophisticated customization and integrations, including with 3PLs and those who want highly personalized gifting options. Moon Bundle & Upsell, on the other hand, focuses on building a complete conversion funnel, integrating bundles with cart drawers, post-purchase upsells, and thank you page offers. A key difference lies in their feature sets beyond bundling. EB | Easy Bundle Builder concentrates on the breadth of bundle customization and integrations, while Moon Bundle & Upsell expands into overall sales optimization by providing tools to enhance the entire customer journey, from cart to post-purchase. EB's larger review count suggests it may have a more established user base, but Moon Bundle & Upsell boasts a perfect 5-star rating. This discrepancy indicates that while EB might have wider adoption, Moon Bundle & Upsell may have higher user satisfaction among its current customers. Moonbundle's promise of theme-wide compatibility is also a strong point. Ultimately, the choice depends on the merchant's specific needs. If the primary focus is on highly customizable and visually appealing bundles, especially for gifting, and seamless inventory management, EB | Easy Bundle Builder is a strong contender. If the merchant is looking for a comprehensive solution to improve AOV across the entire sales funnel with features like cart drawers and post-purchase upsells, Moon Bundle & Upsell could be the better option.

Both EB | Easy Bundle Builder and Moon Bundle & Upsell aim to boost Average Order Value (AOV) through product bundling on Shopify stores. EB | Easy Bundle Builder positions itself as an 'All-In-One' solution focused heavily on customizable bundle building, including gift boxes, and emphasizes gamified layouts and design flexibility through an open SDK. It targets merchants who need sophisticated customization and integrations, including with 3PLs and those who want highly personalized gifting options. Moon Bundle & Upsell, on the other hand, focuses on building a complete conversion funnel, integrating bundles with cart drawers, post-purchase upsells, and thank you page offers. A key difference lies in their feature sets beyond bundling. EB | Easy Bundle Builder concentrates on the breadth of bundle customization and integrations, while Moon Bundle & Upsell expands into overall sales optimization by providing tools to enhance the entire customer journey, from cart to post-purchase. EB's larger review count suggests it may have a more established user base, but Moon Bundle & Upsell boasts a perfect 5-star rating. This discrepancy indicates that while EB might have wider adoption, Moon Bundle & Upsell may have higher user satisfaction among its current customers. Moonbundle's promise of theme-wide compatibility is also a strong point. Ultimately, the choice depends on the merchant's specific needs. If the primary focus is on highly customizable and visually appealing bundles, especially for gifting, and seamless inventory management, EB | Easy Bundle Builder is a strong contender. If the merchant is looking for a comprehensive solution to improve AOV across the entire sales funnel with features like cart drawers and post-purchase upsells, Moon Bundle & Upsell could be the better option.