EG Auto Add to Cart Free Gift vs Qikify Checkout Customizerfor Shopify (2026)
EG Auto Add to Cart Free Gift and Qikify Checkout Customizer, while both touching on the checkout experience, cater to different Shopify merchant needs. EG Auto Add to Cart Free Gift focuses squarely on increasing Average Order Value (AOV) through automated free gifts, BOGO offers, and Buy X Get Y promotions. It positions itself as an easy-to-use solution for boosting sales with minimal effort, emphasizing its simple UI and rule scheduling capabilities. Its strength lies in its targeted upsell capabilities based on cart value, specific products, or collections. Qikify Checkout Customizer, on the other hand, offers a comprehensive checkout customization platform. It aims to solve diverse checkout challenges, including branding, fraud prevention, and B2B support. It enables merchants to create branded experiences with custom checkout blocks, implement checkout validation rules, and even offer strategic checkout discounts. Qikify is designed for merchants seeking greater control and flexibility over their checkout process, particularly those utilizing Shopify Plus and requiring custom app integrations. While it includes upsell features, these are integrated within a broader checkout customization framework, rather than being the primary focus like EG Auto Add to Cart Free Gift.
At a Glance
EG Auto Add to Cart Free Gift
762 reviews
Qikify Checkout Customizer
48 reviews
Detailed Overview
EG Auto Add to Cart Free Gift
EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer
Key Features
- Auto add to cart products when cart has certain products or is over a cart total
- Schedule rules for BOGO, Buy X Get Y offers to run them over a certain period
- Run targeted rules to give free gifts add on or free products to customers
- Add free gift with purchase trigged based on specific products or collections
- Add to cart upsells for easy gift
Qikify Checkout Customizer
Customize fields, upsell directly in checkout with checkout blocks & validate checkout rules.
Key Features
- Create extra conditioned checkout fields with checkout validation for all forms
- Direct boost AOV w/ cross-sell offers, add-ons and Shopify discount listing
- Validate and block checkout with checkout rules for fraud prevention
- Fully customize checkout with additional widgets and customization functions
- High-level of checkout personalization for Shopify Plus with Custom App support
Feature Comparison
| Rating | 5/5 | 4.8/5 |
Rating EG Auto Add to Cart Free Gift5/5 Qikify Checkout Customizer4.8/5 | ||
| Reviews | 762 | 48 |
Reviews EG Auto Add to Cart Free Gift762 Qikify Checkout Customizer48 | ||
| Primary Focus | Automated Free Gifts & Upsells | Checkout Customization & Optimization |
Primary Focus EG Auto Add to Cart Free GiftAutomated Free Gifts & Upsells Qikify Checkout CustomizerCheckout Customization & Optimization | ||
| Upsell Strategy | Auto add to cart based on rules (e.g., cart value, product) | Cross-sell offers and add-ons within checkout |
Upsell Strategy EG Auto Add to Cart Free GiftAuto add to cart based on rules (e.g., cart value, product) Qikify Checkout CustomizerCross-sell offers and add-ons within checkout | ||
| Target Merchant | Merchants seeking easy AOV boosts with minimal setup | Merchants needing advanced checkout customization and control |
Target Merchant EG Auto Add to Cart Free GiftMerchants seeking easy AOV boosts with minimal setup Qikify Checkout CustomizerMerchants needing advanced checkout customization and control | ||
| Ease of Use | Emphasizes simple UI for rule creation | Requires more configuration for checkout customization |
Ease of Use EG Auto Add to Cart Free GiftEmphasizes simple UI for rule creation Qikify Checkout CustomizerRequires more configuration for checkout customization | ||
| Fraud Prevention | Not explicitly mentioned | Includes checkout rules for fraud prevention |
Fraud Prevention EG Auto Add to Cart Free GiftNot explicitly mentioned Qikify Checkout CustomizerIncludes checkout rules for fraud prevention | ||
| B2B Support | BOGO offers supported | Built with Checkout Extensibility for Shopify B2B |
B2B Support EG Auto Add to Cart Free GiftBOGO offers supported Qikify Checkout CustomizerBuilt with Checkout Extensibility for Shopify B2B | ||
| Customization Level | Limited to free gift and BOGO rule configuration | Extensive customization with checkout blocks and custom app support |
Customization Level EG Auto Add to Cart Free GiftLimited to free gift and BOGO rule configuration Qikify Checkout CustomizerExtensive customization with checkout blocks and custom app support | ||
- Conversion Audit
- Speed Audit
- SEO Audit
Conversion Audit
Our Verdict
For merchants primarily focused on quickly increasing AOV through free gift promotions and automated upsells with a simple setup process, EG Auto Add to Cart Free Gift is the better choice. Its straightforward approach and emphasis on ease of use make it ideal for businesses wanting to implement these strategies without significant technical overhead.
However, if the merchant requires more control and flexibility over the entire checkout experience, including custom branding, fraud prevention, B2B support, and personalized checkout flows, Qikify Checkout Customizer is the superior option. Its comprehensive feature set and integration with Shopify Plus offer a powerful platform for optimizing the checkout process for diverse business needs, even if it comes with a steeper learning curve and more configuration requirements.
Common Questions
Which app is easier to set up and use?
EG Auto Add to Cart Free Gift is generally easier to set up due to its focus on a single purpose: automating free gift offers. Qikify Checkout Customizer requires more configuration due to its wider range of features and customization options.
Can both apps handle Buy One Get One (BOGO) offers?
Yes, both apps support BOGO offers. However, EG Auto Add to Cart Free Gift specifically mentions "BOGO / Buy 1 Get 1 offers" as a key feature, while Qikify handles this capability as a function of the overall checkout customization and promotion features.
Which app is better for a Shopify Plus merchant?
Qikify Checkout Customizer is specifically designed with Shopify Plus in mind, offering custom app support and advanced checkout personalization features that cater to the needs of larger enterprises.
Which app is better for preventing fraudulent orders?
Qikify Checkout Customizer explicitly mentions checkout rules for fraud prevention, while EG Auto Add to Cart Free Gift does not. Therefore, Qikify is the better choice for merchants concerned about fraud.
If I only want to add a small free gift based on total cart value, which app is recommended?
EG Auto Add to Cart Free Gift is recommended for a simple free gift based on total cart value. Its simple UI and focused features make that setup efficient and straightforward.
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