EG Auto Add to Cart Free Gift vs SMART Checkout Rulesfor Shopify (2026)

EG Auto Add to Cart Free Gift and SMART Checkout Rules, while both categorized under 'Checkout' in the Shopify app store, address very different merchant needs. EG Auto Add to Cart Free Gift focuses on boosting sales through automated promotions, specifically free gifts, BOGO (Buy One Get One), and Buy X Get Y offers. Its strength lies in its user-friendly interface and ability to create targeted, rule-based promotions based on cart value, products, or collections. The target audience is merchants looking to increase average order value and incentivize purchases through attractive free gift incentives. Conversely, SMART Checkout Rules prioritizes optimizing the checkout experience by controlling payment, shipping, and discount options based on conditional logic. SMART Checkout Rules aims to create a cleaner and more dynamic checkout flow by allowing merchants to customize various checkout elements without code. Its key strengths lie in its ability to block or hide payment/shipping methods based on customer attributes or cart contents, streamlining the checkout for B2B customers, high-risk orders, or international sales. The target audience includes merchants needing granular control over their checkout process to address specific customer segments, compliance needs, or risk management requirements. The core difference is that EG Auto Add to Cart Free Gift is sales-oriented, driving up revenue through incentives, while SMART Checkout Rules is operations-oriented, optimizing the checkout process for specific scenarios and segments.

EG Auto Add to Cart Free Gift and SMART Checkout Rules, while both categorized under 'Checkout' in the Shopify app store, address very different merchant needs. EG Auto Add to Cart Free Gift focuses on boosting sales through automated promotions, specifically free gifts, BOGO (Buy One Get One), and Buy X Get Y offers. Its strength lies in its user-friendly interface and ability to create targeted, rule-based promotions based on cart value, products, or collections. The target audience is merchants looking to increase average order value and incentivize purchases through attractive free gift incentives. Conversely, SMART Checkout Rules prioritizes optimizing the checkout experience by controlling payment, shipping, and discount options based on conditional logic. SMART Checkout Rules aims to create a cleaner and more dynamic checkout flow by allowing merchants to customize various checkout elements without code. Its key strengths lie in its ability to block or hide payment/shipping methods based on customer attributes or cart contents, streamlining the checkout for B2B customers, high-risk orders, or international sales. The target audience includes merchants needing granular control over their checkout process to address specific customer segments, compliance needs, or risk management requirements. The core difference is that EG Auto Add to Cart Free Gift is sales-oriented, driving up revenue through incentives, while SMART Checkout Rules is operations-oriented, optimizing the checkout process for specific scenarios and segments.