EG Auto Add to Cart Free Gift vs TA Product Labels & Badgesfor Shopify (2026)
EG Auto Add to Cart Free Gift and TA Product Labels & Badges, while both residing in the Promotions category on Shopify, cater to fundamentally different promotional strategies. EG Auto Add to Cart focuses on incentivizing purchases through automatically adding free gifts or products to the cart based on predefined rules like cart value or product selection. Its strength lies in its direct approach to increasing order value by leveraging BOGO and Buy X Get Y offers. This makes it ideal for merchants aiming to boost average order value and clear specific inventory. TA Product Labels & Badges, on the other hand, centers around visually enhancing product listings with labels and badges to highlight discounts, newness, or trust signals. TA Product Labels & Badges aims to improve conversion rates by making products more appealing and informative. Its strength lies in its customization options and the visual impact it creates. This app suits merchants prioritizing visual marketing and looking to draw attention to specific product features or promotions. The AI label generation provides a more modern edge. While both apps aim to increase sales, EG Auto Add to Cart does so through direct product additions, while TA Product Labels & Badges does so through enhanced visual presentation.
At a Glance
EG Auto Add to Cart Free Gift
762 reviews
TA Product Labels & Badges
1,185 reviews
Detailed Overview
EG Auto Add to Cart Free Gift
EasyGift: Free gift with purchase app for auto add to cart automatic gift, BOGO & Buy X Get Y offer
Key Features
- Auto add to cart products when cart has certain products or is over a cart total
- Schedule rules for BOGO, Buy X Get Y offers to run them over a certain period
- Run targeted rules to give free gifts add on or free products to customers
- Add free gift with purchase trigged based on specific products or collections
- Add to cart upsells for easy gift
TA Product Labels & Badges
Offer multiple types of labels & badges: discount badge, inventory badge, trust badge, sale label,..
Key Features
- AI Gen Labels: built-in prompt enhancer, instant edit, background remover
- Display label/ badge by product/variant, customer, discount, stock status...
- Custom text product labels and badge: color, background, animation, tooltips
- Label Group: 2-3 product labels to show all discount and features in one image
- Badges & Labels library: discount label, sale badge, product sticker, new label
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating EG Auto Add to Cart Free Gift5/5 TA Product Labels & Badges4.9/5 | ||
| Reviews | 762 | 1185 |
Reviews EG Auto Add to Cart Free Gift762 TA Product Labels & Badges1185 | ||
| Primary Function | Automatic free gift and product add-ons | Product labels and badges for visual promotion |
Primary Function EG Auto Add to Cart Free GiftAutomatic free gift and product add-ons TA Product Labels & BadgesProduct labels and badges for visual promotion | ||
| Promotion Type | BOGO, Buy X Get Y, cart-based upsells | Discount highlighting, trust building, inventory status |
Promotion Type EG Auto Add to Cart Free GiftBOGO, Buy X Get Y, cart-based upsells TA Product Labels & BadgesDiscount highlighting, trust building, inventory status | ||
| Customization | Rule-based trigger conditions, scheduling | Label design, position, display conditions (customer, product, discount) |
Customization EG Auto Add to Cart Free GiftRule-based trigger conditions, scheduling TA Product Labels & BadgesLabel design, position, display conditions (customer, product, discount) | ||
| Target Merchant | Merchants focused on increasing average order value via direct product incentives | Merchants prioritizing visual marketing and conversion rate optimization |
Target Merchant EG Auto Add to Cart Free GiftMerchants focused on increasing average order value via direct product incentives TA Product Labels & BadgesMerchants prioritizing visual marketing and conversion rate optimization | ||
| Ease of Use | Simple UI, 'as easy as meditation for a monk' | Customizable display settings, label groups |
Ease of Use EG Auto Add to Cart Free GiftSimple UI, 'as easy as meditation for a monk' TA Product Labels & BadgesCustomizable display settings, label groups | ||
| Value Proposition | Increase average order value and clear inventory through automated free gifts and BOGO offers | Boost conversion rates and highlight product features through visually appealing labels and badges |
Value Proposition EG Auto Add to Cart Free GiftIncrease average order value and clear inventory through automated free gifts and BOGO offers TA Product Labels & BadgesBoost conversion rates and highlight product features through visually appealing labels and badges | ||
Our Verdict
For merchants primarily focused on directly incentivizing higher order values and managing inventory through targeted promotions like Buy X Get Y, EG Auto Add to Cart Free Gift is the stronger choice. Its automation of free gift additions based on cart rules offers a direct path to increasing average order value. It might lack sophisticated visual customization, but it excels at straightforward deal implementation.
However, if the focus is on enhancing the visual appeal of product listings and highlighting key features or discounts through strategically placed labels and badges, TA Product Labels & Badges is the better option. Its broader customization options and AI label generation cater to merchants prioritizing visual marketing and conversion rate optimization. The higher review count suggests wider adoption, although a slightly lower rating should be taken into consideration.
Common Questions
Which app is better for running BOGO offers?
EG Auto Add to Cart Free Gift is specifically designed for running BOGO (Buy One Get One) offers through its rule-based free gift addition functionality.
Which app is better for highlighting discounted products?
TA Product Labels & Badges excels at visually highlighting discounted products using customizable labels and badges.
Which app is easier to set up for a basic promotion?
EG Auto Add to Cart Free Gift advertises a very simple UI, suggesting an easier setup process for basic free gift promotions. However, both are expected to have quick setup workflows for basic promotions.
Which app offers more design flexibility?
TA Product Labels & Badges offers significantly more design flexibility with its customizable labels, badges, and AI label generation features.
Which app has more users?
TA Product Labels & Badges has more users based on the number of reviews (1185) compared to EG Auto Add to Cart Free Gift (762).
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store