Enhance: VAT Dual Prices B2B and Omnibus Insight: Price History both aim to improve pricing transparency on Shopify stores, but cater to very different needs. Enhance: VAT Dual Prices B2B focuses on displaying VAT inclusive and exclusive prices simultaneously, primarily targeting businesses selling to both B2B and B2C customers in regions where VAT is a concern. This allows merchants to clearly present prices to different customer segments without confusion. Omnibus Insight: Price History, on the other hand, is designed to ensure compliance with the EU's Omnibus Directive, focusing on displaying the lowest price offered over the past 30 days. Enhance provides detailed control over tax rates based on different criteria, enhancing the user experience of tax calculations. Omnibus Insight primarily caters to merchants operating within the EU, with a focus on compliance and the building of customer trust through price transparency. While both apps have perfect ratings, Enhance has significantly more reviews (39) compared to Omnibus Insight (6), suggesting wider adoption and potentially more validated reliability within its niche. Choosing between these apps depends entirely on whether the merchant needs VAT dual pricing or Omnibus Directive compliance.
39 reviews
6 reviews
Show VAT Included and VAT Excluded prices together with products for B2B customer clarity
Ensure transparent pricing by following EU Omnibus Directive guidelines with ease
| Rating | 5/5 | 5/5 |
Rating Enhance: VAT Dual Prices B2B5/5 Omnibus Insight: Price History5/5 | ||
| Reviews | 39 | 6 |
Reviews Enhance: VAT Dual Prices B2B39 Omnibus Insight: Price History6 | ||
| Primary Function | Displays VAT inclusive and exclusive prices | Displays 30-day lowest price for Omnibus compliance |
Primary Function Enhance: VAT Dual Prices B2BDisplays VAT inclusive and exclusive prices Omnibus Insight: Price HistoryDisplays 30-day lowest price for Omnibus compliance | ||
| Target Merchant Type | Businesses with B2B and B2C customers needing VAT clarity | Merchants selling in the EU needing Omnibus Directive compliance |
Target Merchant Type Enhance: VAT Dual Prices B2BBusinesses with B2B and B2C customers needing VAT clarity Omnibus Insight: Price HistoryMerchants selling in the EU needing Omnibus Directive compliance | ||
| Customization Options | Font size, price color, background color, text before/after prices, tax rules based on country/product/customer tag | Multi-currency support, multi-language translation, display on various pages, region-specific pricing |
Customization Options Enhance: VAT Dual Prices B2BFont size, price color, background color, text before/after prices, tax rules based on country/product/customer tag Omnibus Insight: Price HistoryMulti-currency support, multi-language translation, display on various pages, region-specific pricing | ||
| Key Compliance Feature | VAT Inclusive/Exclusive price display | 30-day lowest price display |
Key Compliance Feature Enhance: VAT Dual Prices B2BVAT Inclusive/Exclusive price display Omnibus Insight: Price History30-day lowest price display | ||
| Ease of Use (Inferred) | Easy to setup pricing rules | Automated price tracking for minimal price |
Ease of Use (Inferred) Enhance: VAT Dual Prices B2BEasy to setup pricing rules Omnibus Insight: Price HistoryAutomated price tracking for minimal price | ||
| Value Proposition | Eliminate confusion with VAT dual price. | Ensure transparent pricing. |
Value Proposition Enhance: VAT Dual Prices B2BEliminate confusion with VAT dual price. Omnibus Insight: Price HistoryEnsure transparent pricing. | ||
The choice between Enhance: VAT Dual Prices B2B and Omnibus Insight: Price History depends entirely on the merchant's specific needs. If the primary goal is to clearly present VAT inclusive and exclusive prices to cater to both B2B and B2C customers, particularly in regions with complex VAT regulations, then Enhance is the clear choice. Its features for customizing tax rates based on various criteria make it a robust solution for this specific use case.
However, if the merchant operates within the European Union and needs to comply with the Omnibus Directive, Omnibus Insight: Price History is the more appropriate solution. Its automated price tracking and display of the 30-day lowest price simplify compliance with the directive and can build customer trust by demonstrating transparent pricing practices. For merchants outside the EU or not concerned with B2B/B2C VAT display, Omnibus Insight: Price History may still be valuable, but is not strictly necessary.
While Enhance: VAT Dual Prices B2B aids in displaying prices in various formats, its primary function is not direct compliance with the EU Omnibus Directive. It does not track or display the 30-day lowest price as required by the directive.
Yes, Omnibus Insight: Price History supports region-specific pricing from Shopify Markets, which would inherently account for differing VAT rates based on customer location. However, its main focus is displaying the historical lowest price, not VAT calculation and display.
Based on the app descriptions, both apps appear relatively straightforward to set up. Enhance: VAT Dual Prices B2B focuses on setting up tax rules; Omnibus Insight: Price History highlights its automatic price tracking and widget integration.
The suitability depends on the merchant's primary need. If VAT display for different customer types (B2B vs. B2C) is crucial for both physical and digital goods, then Enhance is more suitable. If Omnibus compliance is the main driver, then Omnibus Insight would be the better choice, regardless of product type (physical or digital).
Potentially, yes. Enhance: VAT Dual Prices B2B addresses VAT display needs, while Omnibus Insight: Price History handles the 30-day lowest price display for EU compliance. They address different pricing transparency aspects, but merchants should evaluate if using both would overwhelm customers with information or negatively impact the user experience. Merchants should also evaluate the apps impact on performance and ensure there are no conflicts.
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