Enlistly Affiliate, Influencer and Modash Influencer Marketing both aim to empower Shopify merchants with influencer marketing solutions, as of 2026. However, their approaches and target audiences differ. Enlistly positions itself as a more comprehensive solution, incorporating affiliate and referral marketing alongside influencer management, offering features like custom affiliate onboarding, flexible commission structures, and diverse payment options. It seems to target merchants looking for a holistic platform to manage various partnership types. Modash, with significantly fewer reviews, focuses more narrowly on influencer marketing. The key difference lies in breadth versus specialization. Enlistly aims to be an all-in-one solution, managing affiliates, influencers, and referrals within a single platform. Modash's limited description suggests a narrower focus, potentially providing more in-depth tools specifically for influencer marketing, although details are lacking. The higher number of reviews for Enlistly suggests a larger user base and potentially a more mature product. However, the sparse information on Modash makes direct comparison challenging beyond the review count and the stated focus on influencer marketing.
63 reviews
10 reviews
Boost Sales with an Automated Affiliate Platform to Manage Influencer & Referral Marketing Programs
| Rating | 5/5 | 5/5 |
Rating Enlistly Affiliate, Influencer5/5 Modash Influencer Marketing5/5 | ||
| Reviews | 63 | 10 |
Reviews Enlistly Affiliate, Influencer63 Modash Influencer Marketing10 | ||
| Marketing Focus | Affiliate, Influencer, Referral | Influencer |
Marketing Focus Enlistly Affiliate, InfluencerAffiliate, Influencer, Referral Modash Influencer MarketingInfluencer | ||
| Payment Flexibility | Flexible payment options for affiliates | Not explicitly mentioned |
Payment Flexibility Enlistly Affiliate, InfluencerFlexible payment options for affiliates Modash Influencer MarketingNot explicitly mentioned | ||
| Affiliate Onboarding | Custom branded affiliate onboarding | Not explicitly mentioned |
Affiliate Onboarding Enlistly Affiliate, InfluencerCustom branded affiliate onboarding Modash Influencer MarketingNot explicitly mentioned | ||
| Affiliate Link Customization | Custom affiliate links & referral URLs | Not explicitly mentioned |
Affiliate Link Customization Enlistly Affiliate, InfluencerCustom affiliate links & referral URLs Modash Influencer MarketingNot explicitly mentioned | ||
| Target Merchant | Businesses seeking a comprehensive partnership management platform | Businesses specifically focused on influencer marketing |
Target Merchant Enlistly Affiliate, InfluencerBusinesses seeking a comprehensive partnership management platform Modash Influencer MarketingBusinesses specifically focused on influencer marketing | ||
| Value Proposition | Scale growth with integrated affiliate programs | Achieve results with Influencer Marketing |
Value Proposition Enlistly Affiliate, InfluencerScale growth with integrated affiliate programs Modash Influencer MarketingAchieve results with Influencer Marketing | ||
For Shopify merchants seeking an integrated platform to manage affiliate, influencer, and referral programs, Enlistly Affiliate, Influencer appears to be the stronger choice due to its broader feature set and larger user base (based on the number of reviews). The platform seems to provide more tools for customising the onboarding experience, and more control over how they pay their affiliates.
However, if a merchant's primary focus is solely on influencer marketing, and they prefer a potentially more specialized tool, Modash Influencer Marketing might be worth exploring further. It could potentially offer a deeper feature set focused solely on influencer campaigns. That said, the limited data makes a definitive recommendation difficult, and Enlistly might also be a viable choice for this merchant.
Enlistly Affiliate, Influencer seems better suited for managing multiple partnership types (affiliates, influencers, and referrals) due to its described features. Modash appears to be focused primarily on influencer marketing.
Enlistly explicitly mentions flexible payment options for affiliates, while Modash doesn't specify any payment options, so Enlistly is the better choice.
Enlistly Affiliate, Influencer has significantly more user reviews (63) compared to Modash Influencer Marketing (10), suggesting a larger user base or a more mature product.
Only Enlistly Affiliate, Influencer explicitly mentions custom branded affiliate onboarding as a feature.
Without direct experience or additional information, it's difficult to assess ease of use. However, the higher number of reviews for Enlistly might indicate a more user-friendly experience, or at least, that more users have been able to successfully implement and use the app.
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