Enlistly Affiliate, Influencer vs Rave: Referral, Affiliate, UGCfor Shopify (2026)

Enlistly Affiliate, Influencer and Rave: Referral, Affiliate, UGC both aim to help Shopify merchants leverage referral and affiliate marketing, but they cater to different needs and priorities. Enlistly focuses heavily on comprehensive affiliate and influencer program management, offering features like custom branded onboarding, flexible commissions, and payment method choice. It positions itself as a tool for scaling growth with robust affiliate programs and influencer collaboration, potentially appealing to merchants already familiar with affiliate marketing or those looking for deep customization. It appears that it is targeting established brands that already have an awareness and affiliate/influencer program to make it easier to manage. Rave, on the other hand, emphasizes simplicity and unique incentives. Its main selling point is gamified rewards including cash and free items, which it claims can be set up in under 15 minutes. It integrates User Generated Content (UGC) management into its platform and highlight touchpoints throughout the entire user journey and is ideal for merchants looking for a quick, engaging, and potentially more accessible way to build a referral program. The smaller number of reviews suggests it is newer to the market. Rave is designed for ease of use, targeting merchants who may be new to referral programs or want a plug and play experience, and want to manage UGC. This makes it appealing to newer ecommerce stores or established stores who want to start UGC campaigns.

Enlistly Affiliate, Influencer and Rave: Referral, Affiliate, UGC both aim to help Shopify merchants leverage referral and affiliate marketing, but they cater to different needs and priorities. Enlistly focuses heavily on comprehensive affiliate and influencer program management, offering features like custom branded onboarding, flexible commissions, and payment method choice. It positions itself as a tool for scaling growth with robust affiliate programs and influencer collaboration, potentially appealing to merchants already familiar with affiliate marketing or those looking for deep customization. It appears that it is targeting established brands that already have an awareness and affiliate/influencer program to make it easier to manage. Rave, on the other hand, emphasizes simplicity and unique incentives. Its main selling point is gamified rewards including cash and free items, which it claims can be set up in under 15 minutes. It integrates User Generated Content (UGC) management into its platform and highlight touchpoints throughout the entire user journey and is ideal for merchants looking for a quick, engaging, and potentially more accessible way to build a referral program. The smaller number of reviews suggests it is newer to the market. Rave is designed for ease of use, targeting merchants who may be new to referral programs or want a plug and play experience, and want to manage UGC. This makes it appealing to newer ecommerce stores or established stores who want to start UGC campaigns.