Essential Upsell & Cross Sell vs Releasit COD Form & Upsellsfor Shopify (2026)
Essential Upsell & Cross Sell and Releasit COD Form & Upsells are both Shopify apps designed to boost AOV through upsells and cross-sells, but they cater to different needs and approaches. Essential Upsell & Cross Sell focuses on comprehensive upsell and cross-sell strategies throughout the customer journey, offering features like frequently bought together recommendations, product bundles, and post-purchase upsells. It aims to provide a wide range of upsell and cross-sell options to maximize revenue. Releasit COD Form & Upsells, while also offering upsell capabilities, seems to emphasize Cash on Delivery (COD) forms, which implies a focus on a specific payment method and geographic market often associated with higher COD usage.
At a Glance
Essential Upsell & Cross Sell
1,004 reviews
Releasit COD Form & Upsells
1,788 reviews
Detailed Overview
Essential Upsell & Cross Sell
One click upsell and cross sell. Show frequently bought together product upsell & related products.
Key Features
- Show frequently bought products (FBT), related products, product recommendations
- Post purchase upsell & cross sell: Product addons, bought together bundles
- Automatic discount promotions: Add discounts to upsell & "also bought" products
- Product page upsell: Add one click upsell & cross-sell products & BOGO bundles
- Cart upsell: Add upsell cart app, cross-sell & product add-ons to cart drawer
Feature Comparison
| Rating | 5/5 | 4.9/5 |
Rating Essential Upsell & Cross Sell5/5 Releasit COD Form & Upsells4.9/5 | ||
| Reviews | 1004 | 1788 |
Reviews Essential Upsell & Cross Sell1004 Releasit COD Form & Upsells1788 | ||
| Core Focus | Comprehensive Upselling & Cross-selling | COD Form Optimization with Upsells |
Core Focus Essential Upsell & Cross SellComprehensive Upselling & Cross-selling Releasit COD Form & UpsellsCOD Form Optimization with Upsells | ||
| Upsell Types | FBT, Related Products, Bundles, Post-Purchase | Not explicitly detailed, implied through form optimization |
Upsell Types Essential Upsell & Cross SellFBT, Related Products, Bundles, Post-Purchase Releasit COD Form & UpsellsNot explicitly detailed, implied through form optimization | ||
| Payment Focus | General Ecommerce | Cash on Delivery (COD) |
Payment Focus Essential Upsell & Cross SellGeneral Ecommerce Releasit COD Form & UpsellsCash on Delivery (COD) | ||
| Target Merchant | Merchants Seeking Diverse Upsell Strategies | Merchants Prioritizing COD Orders with Upsell Integration |
Target Merchant Essential Upsell & Cross SellMerchants Seeking Diverse Upsell Strategies Releasit COD Form & UpsellsMerchants Prioritizing COD Orders with Upsell Integration | ||
| Key Features Highlighted | Product Recommendations, Bundles, Discounts | COD Form Optimization, Upsells (unspecified) |
Key Features Highlighted Essential Upsell & Cross SellProduct Recommendations, Bundles, Discounts Releasit COD Form & UpsellsCOD Form Optimization, Upsells (unspecified) | ||
| Ease of Use (Implied) | Potentially more complex due to feature richness | Potentially simpler focusing on COD forms |
Ease of Use (Implied) Essential Upsell & Cross SellPotentially more complex due to feature richness Releasit COD Form & UpsellsPotentially simpler focusing on COD forms | ||
| Value Proposition | Maximize AOV through broad upsell strategies | Optimize COD orders and increase conversion rate |
Value Proposition Essential Upsell & Cross SellMaximize AOV through broad upsell strategies Releasit COD Form & UpsellsOptimize COD orders and increase conversion rate | ||
Our Verdict
Essential Upsell & Cross Sell is best suited for merchants looking for a comprehensive suite of upsell and cross-sell tools across their entire store. Its focus on frequently bought together items, product bundles, and post-purchase upsells makes it ideal for merchants with a diverse product catalog and the desire to significantly boost AOV. On the other hand, Releasit COD Form & Upsells is a better choice for merchants who heavily rely on Cash on Delivery (COD) payments and want to optimize that specific payment flow. While it includes upsell features, its primary value proposition lies in streamlining COD orders and potentially reducing COD order cancellations, making it the more targeted choice for that specific niche.
Common Questions
Which app offers more diverse upsell options?
Essential Upsell & Cross Sell provides a wider range of upsell options, including frequently bought together (FBT) suggestions, product bundles, and post-purchase upsells, compared to the less specified upsell features of Releasit.
Which app is better for stores primarily using Cash on Delivery?
Releasit COD Form & Upsells is designed specifically for stores that rely heavily on Cash on Delivery (COD) payments. Its features are geared towards optimizing the COD order process and increasing conversion rates for COD orders.
Which app is rated higher by users?
While both apps have excellent ratings, Essential Upsell & Cross Sell has a perfect 5/5 rating, whereas Releasit COD Form & Upsells has a slightly lower rating of 4.9/5.
Which app has more reviews?
Releasit COD Form & Upsells has significantly more reviews (1788) compared to Essential Upsell & Cross Sell (1004), suggesting a larger user base or longer time on the Shopify App Store.
If I want to increase my Average Order Value (AOV), which app should I choose?
Both apps aim to increase AOV, but Essential Upsell & Cross Sell offers a broader set of features specifically designed to boost AOV through various upsell and cross-sell strategies, making it the potentially better choice for that specific goal.
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