EZ PreOrder: Presale Manager vs Preorder, Back In Stock ‑ STOQfor Shopify (2026)
EZ PreOrder: Presale Manager and Preorder, Back In Stock ‑ STOQ are both Shopify apps designed to enable pre-orders and back-in-stock notifications, but they cater to slightly different segments of the market. STOQ boasts a significantly higher rating (5/5) and a much larger number of reviews (2132) compared to EZ PreOrder (4.1/5 and 81 reviews), suggesting a higher level of user satisfaction and a more established presence. While both offer core functionality like pre-orders, back-in-stock alerts, and partial payments, STOQ appears to focus on a more robust and scalable solution with features like B2B preorders, Klaviyo integration, and multi-location support, potentially appealing to larger or more complex businesses. EZ PreOrder seems to be a more straightforward solution, highlighting simplicity and ease of use for basic pre-order and restock alert needs. STOQ positions itself as a comprehensive solution for preorder and back-in-stock management, emphasizing automation, customization, and scalability with features like SMS alerts and market connections. Their 24/7 support suggests a higher commitment to customer assistance. EZ PreOrder appears to focus on core features like discounts and gifts to incentivize pre-orders. Merchants choosing between the two should consider the complexity of their operations, their desired level of integration with other marketing tools, and the importance of comprehensive customer support. The vast difference in reviews provides significant social proof in favor of STOQ.
At a Glance
EZ PreOrder: Presale Manager
81 reviews
Preorder, Back In Stock ‑ STOQ
2,132 reviews
Detailed Overview
EZ PreOrder: Presale Manager
Start accepting preorders now on any product! Or enable notify me when back in stock restock alerts.
Key Features
- Keep selling when out of stock or accept presales for future unreleased products
- Preorder email notifications sent to all customers that buy a preorder product
- Give a discount or a free gift with preorder products to attract more buyers
- Accept partial payments or a deposit for preorder products to get more presales
- Enable notify me when back in stock restock alerts for out of stock products
Preorder, Back In Stock ‑ STOQ
Sell preorder & backorders with partial payments. Send Back in stock alerts on restock to waitlists!
Key Features
- Add Preorder or Notify me widget to your out of stock products in minutes
- Customize preorder button, restock alerts to match your brand, with 24*7 help
- Send back in stock email/SMS alerts to waitlist when you restock automatically
- Set up preorder, presales, back orders, deposit or partial payment orders
- B2B preorders, sync mailing list w/ Klaviyo, connect markets, locations & more
Feature Comparison
| Rating | 4.1/5 | 5/5 |
Rating EZ PreOrder: Presale Manager4.1/5 Preorder, Back In Stock ‑ STOQ5/5 | ||
| Reviews | 81 | 2132 |
Reviews EZ PreOrder: Presale Manager81 Preorder, Back In Stock ‑ STOQ2132 | ||
| Email/SMS Alerts | Email only | Email & SMS |
Email/SMS Alerts EZ PreOrder: Presale ManagerEmail only Preorder, Back In Stock ‑ STOQEmail & SMS | ||
| Integrations | Not Specified | Klaviyo, Multiple Markets |
Integrations EZ PreOrder: Presale ManagerNot Specified Preorder, Back In Stock ‑ STOQKlaviyo, Multiple Markets | ||
| Customer Support | Not Specified | 24/7 Support |
Customer Support EZ PreOrder: Presale ManagerNot Specified Preorder, Back In Stock ‑ STOQ24/7 Support | ||
| Business Model Focus | General Pre-Orders | B2B Pre-Orders Supported |
Business Model Focus EZ PreOrder: Presale ManagerGeneral Pre-Orders Preorder, Back In Stock ‑ STOQB2B Pre-Orders Supported | ||
| Payment Options | Partial Payments, Deposits | Partial Payments, Deposits |
Payment Options EZ PreOrder: Presale ManagerPartial Payments, Deposits Preorder, Back In Stock ‑ STOQPartial Payments, Deposits | ||
| Location Support | Not Specified | Multi-location Support |
Location Support EZ PreOrder: Presale ManagerNot Specified Preorder, Back In Stock ‑ STOQMulti-location Support | ||
| Customization | Button Customization | Comprehensive Customization |
Customization EZ PreOrder: Presale ManagerButton Customization Preorder, Back In Stock ‑ STOQComprehensive Customization | ||
| Automation | Basic Preorder Notifications | Automated Back in Stock Alerts |
Automation EZ PreOrder: Presale ManagerBasic Preorder Notifications Preorder, Back In Stock ‑ STOQAutomated Back in Stock Alerts | ||
Our Verdict
For smaller businesses or those just starting with pre-orders and back-in-stock notifications, EZ PreOrder: Presale Manager might be a suitable starting point due to its potentially simpler interface and focus on core functionality. However, the lower rating and significantly fewer reviews suggest caution. For established businesses with a larger customer base, more complex inventory management needs (e.g., multiple locations), and a desire for deeper integration with marketing tools like Klaviyo, Preorder, Back In Stock ‑ STOQ appears to be the stronger choice. The significantly higher rating and overwhelmingly positive reviews provide compelling evidence of its effectiveness and reliability. The added SMS notification features are critical for modern marketing as email inboxes become overcrowded.
Common Questions
Which app is easier to set up?
Without user interface details, it's hard to say definitively, but EZ PreOrder's description suggests a simpler, potentially easier setup. STOQ, with its extensive features, may require more configuration.
Which app is better for B2B preorders?
Preorder, Back In Stock - STOQ explicitly states support for B2B preorders, giving it a clear advantage in this area. EZ Preorder does not mention this.
Which app offers better integration with marketing tools?
Preorder, Back In Stock ‑ STOQ explicitly mentions Klaviyo integration, making it the better choice for merchants heavily reliant on Klaviyo for email marketing. EZ Preorder does not specify any integrations.
Which app offers more customization options?
Preorder, Back In Stock - STOQ emphasizes comprehensive customization of buttons and alerts, suggesting it offers a wider range of customization options compared to EZ Preorder, which mentions button customization.
Which app has better customer support?
Preorder, Back In Stock ‑ STOQ advertises 24/7 customer support, offering a significant advantage over EZ PreOrder, which doesn't explicitly mention its support availability.
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