Fab Marquee Scrolling Text vs Trustoo Pop ups, Email Popupsfor Shopify (2026)
Fab Marquee Scrolling Text and Trustoo Pop ups, Email Popups cater to vastly different marketing needs for Shopify merchants. Fab Marquee focuses on on-site visual engagement through customizable, attention-grabbing scrolling announcement bars. It is designed for merchants who want to highlight promotions, announcements, or brand elements directly on their storefront. In contrast, Trustoo (formerly SendWILL) is a comprehensive email marketing and lead capture platform. It is built for merchants prioritizing email list growth, automated marketing campaigns, and customer engagement through pop-ups and email flows. The 'Notifications' category shared by both apps demonstrates different approaches: Fab Marquee delivers immediate, visual notifications on-site, while Trustoo focuses on delayed, email-based notifications and engagement.
At a Glance
Fab Marquee Scrolling Text
7 reviews
Trustoo Pop ups, Email Popups
7,110 reviews
Detailed Overview
Fab Marquee Scrolling Text
Add marquee announcement bar with scrolling text, logo, image & icons. Engage with scrolling banner.
Key Features
- Scrolling announcement bar with marquee effect: easy installation & quick setup
- Scrolling logo banner: create as seen on, logo showcase & featured in section
- Match your brand: change font, style, colors, size, animation speed & direction
- Scrolling text banner with icons, images, logo, icons: animated marquee banner
- Add as many announcement bars as you like. Place anywhere. Translation settings.
Trustoo Pop ups, Email Popups
SendWILL (Ecomsend): grow your list with popups, send email campaigns & automate sales on autopilot.
Key Features
- Grow email list: popups, sign up forms, exit intent, spin the wheel, contact us
- Create email campaigns with drag-and-drop editor and professional templates.
- Automate welcome emails, cart recovery, discount alerts, and customer win-back.
- Customize email templates and popup designs to perfectly match your brand style.
- Drive sales with popup discount. Works with Klaviyo, Mailchimp, SMSBump, Privy.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Fab Marquee Scrolling Text5/5 Trustoo Pop ups, Email Popups5/5 | ||
| Reviews | 7 | 7110 |
Reviews Fab Marquee Scrolling Text7 Trustoo Pop ups, Email Popups7110 | ||
| Primary Function | Scrolling Announcement Bar | Email Marketing & Lead Capture |
Primary Function Fab Marquee Scrolling TextScrolling Announcement Bar Trustoo Pop ups, Email PopupsEmail Marketing & Lead Capture | ||
| Target Merchant | Merchants prioritizing on-site visual promotion. | Merchants focused on email list growth and automation. |
Target Merchant Fab Marquee Scrolling TextMerchants prioritizing on-site visual promotion. Trustoo Pop ups, Email PopupsMerchants focused on email list growth and automation. | ||
| Key Feature Differentiation | Scrolling logos & multiple bars | Email campaigns and automation |
Key Feature Differentiation Fab Marquee Scrolling TextScrolling logos & multiple bars Trustoo Pop ups, Email PopupsEmail campaigns and automation | ||
| Ease of Use (Implied) | Likely simple setup (based on description) | Drag-and-drop editor suggests moderate complexity |
Ease of Use (Implied) Fab Marquee Scrolling TextLikely simple setup (based on description) Trustoo Pop ups, Email PopupsDrag-and-drop editor suggests moderate complexity | ||
| Value Proposition | Immediate visibility for announcements & promotions | Long-term customer relationship management & sales |
Value Proposition Fab Marquee Scrolling TextImmediate visibility for announcements & promotions Trustoo Pop ups, Email PopupsLong-term customer relationship management & sales | ||
| Marketing Approach | On-site Visual Communication | Email & Pop-up Marketing |
Marketing Approach Fab Marquee Scrolling TextOn-site Visual Communication Trustoo Pop ups, Email PopupsEmail & Pop-up Marketing | ||
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Conversion Audit
Our Verdict
For Shopify merchants looking for a simple, immediate way to highlight promotions or announcements directly on their website, Fab Marquee Scrolling Text is the more suitable choice. Its focus on customizable scrolling bars allows for quick and easy visual communication. However, for merchants prioritizing building an email list, automating marketing campaigns, and engaging customers through email and pop-ups, Trustoo Pop ups, Email Popups (SendWILL) is the significantly stronger option. The large number of reviews supporting Trustoo also suggests a more robust and widely used platform.
Common Questions
What are the primary differences between Fab Marquee and Trustoo?
Fab Marquee focuses on creating scrolling announcement bars on your website for immediate visual communication. Trustoo is a comprehensive email marketing platform offering pop-ups, email campaigns, and automation features.
Which app is easier to use?
Based on the descriptions, Fab Marquee appears to offer a simpler setup focused on creating a single type of element. Trustoo, with its drag-and-drop editor and automation features, likely requires more time to learn and configure.
Which app is better for a small business?
It depends on the business's priorities. If the small business wants immediate on-site promotions and announcements, Fab Marquee is the better choice. If the business wants to grow its email list and automate marketing, Trustoo offers more functionality.
Do either of these apps integrate with other marketing tools?
Trustoo explicitly states it works with Klaviyo, Mailchimp, SMSBump, and Privy. Fab Marquee makes no mention of integrations in the description.
What type of marketing campaign does each app focus on?
Fab Marquee focuses on on-site marketing through visual announcements. Trustoo focuses on email marketing and lead capture through pop-ups.
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