Feedyio: Product XML Feeds vs Selling Pointfor Shopify (2026)
Feedyio: Product XML Feeds and Selling Point are both highly-rated Shopify apps, but they cater to fundamentally different needs within the e-commerce ecosystem. Feedyio focuses on expanding a merchant's reach by enabling product listings across various shopping platforms and marketplaces. It automates the creation and management of product feeds in multiple formats, supporting multi-language and multi-currency setups via Shopify Markets. In contrast, Selling Point addresses the challenge of migrating or importing gift cards and store credits from other platforms to Shopify, streamlining the transition process for merchants switching systems or consolidating their operations.
At a Glance
Feedyio: Product XML Feeds
87 reviews
Selling Point
45 reviews
Detailed Overview
Feedyio: Product XML Feeds
Create product feeds for shopping catalogs or create custom CSV / TXT / JSON / XML feed
Key Features
- Generate product feeds for Google, Facebook, Pinterest and other major platforms
- Multi-language and multi-currency support through Shopify Markets
- Integrations (Heureka - Overeno Zakazniky, Zbozi.cz, Arukereso - Trusted Shop
- Create custom XML, CSV, or TXT feeds with your own template in our editor
- Predefined feed templates for quick setup with major shopping platforms
Selling Point
Easily migrate or import Gift Cards or Store Credits from any POS system or website into your store
Key Features
- Migrate your existing Gift Cards from any platform into Shopify Gift Cards.
- Import store credit from another system into a native Store Credit in bulk.
- Ability to import physical gift cards as virtual gift cards in bulk.
- Transform offline Gift Cards into virtual native Gift Cards/Store Credits.
- Bulk generate & auto send out Gift Cards for your marketing promotions.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Feedyio: Product XML Feeds5/5 Selling Point5/5 | ||
| Reviews | 87 | 45 |
Reviews Feedyio: Product XML Feeds87 Selling Point45 | ||
| Core Function | Product Feed Management | Gift Card/Store Credit Migration |
Core Function Feedyio: Product XML FeedsProduct Feed Management Selling PointGift Card/Store Credit Migration | ||
| Target Merchant | Merchants selling on multiple platforms | Merchants migrating to or consolidating onto Shopify |
Target Merchant Feedyio: Product XML FeedsMerchants selling on multiple platforms Selling PointMerchants migrating to or consolidating onto Shopify | ||
| Key Feature - Marketplaces | Supports Google, Facebook, Pinterest | Migrates from any POS system or website |
Key Feature - Marketplaces Feedyio: Product XML FeedsSupports Google, Facebook, Pinterest Selling PointMigrates from any POS system or website | ||
| Feed Formats | XML, CSV, TXT, JSON | N/A (Gift Card Import) |
Feed Formats Feedyio: Product XML FeedsXML, CSV, TXT, JSON Selling PointN/A (Gift Card Import) | ||
| Shopify Markets Support | Yes (Multi-language/currency) | No |
Shopify Markets Support Feedyio: Product XML FeedsYes (Multi-language/currency) Selling PointNo | ||
| Focus | Expanding product visibility | Streamlining platform transition |
Focus Feedyio: Product XML FeedsExpanding product visibility Selling PointStreamlining platform transition | ||
| Value Proposition | Increased sales channels and efficiency | Time and cost savings during migration |
Value Proposition Feedyio: Product XML FeedsIncreased sales channels and efficiency Selling PointTime and cost savings during migration | ||
Our Verdict
The choice between Feedyio and Selling Point hinges entirely on the merchant's primary need. If the goal is to amplify product visibility across numerous marketplaces and shopping engines, Feedyio is the clear choice. Its feed management capabilities, format support, and Shopify Markets integration make it a robust solution for multi-channel selling. However, merchants migrating to Shopify, integrating various POS systems or needing to import a large number of gift cards/store credits will find Selling Point invaluable. It offers a fast, efficient alternative to manual migration or custom development.
Common Questions
Which app is easier to use?
Both are rated 5/5, suggesting high usability. Feedyio's predefined templates likely simplify feed creation. Selling Point boasts a user-friendly migration process, saving time compared to manual methods.
Can Feedyio help me create feeds for niche marketplaces?
Yes, Feedyio allows you to create custom XML, CSV, or TXT feeds, giving you the flexibility to adapt to specific marketplace requirements.
Does Selling Point integrate with other Shopify apps?
The description focuses on migration and import, not integrations. The app description doesn't mention integrations outside of Shopify gift cards.
Is Feedyio suitable for small businesses?
Yes, Feedyio can benefit small businesses seeking to expand their online presence without significant manual effort. The predefined templates are useful for simplifying setup.
If I sell internationally, which app is better?
Feedyio is better for international selling due to its multi-language and multi-currency support through Shopify Markets.
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