Feedyio: Product XML Feeds vs Zoko: WhatsApp CRMfor Shopify (2026)
Feedyio: Product XML Feeds and Zoko: WhatsApp CRM address vastly different needs within the Shopify ecosystem. Feedyio focuses on streamlining product feed management for merchants selling across multiple marketplaces and shopping platforms. It simplifies the process of creating and synchronizing product catalogs with predefined templates and custom feed creation tools. Its strength lies in its multi-language and multi-currency support via Shopify Markets and its integration with popular platforms such as Google, Facebook, and Pinterest. Zoko, on the other hand, positions itself as a WhatsApp CRM, enabling merchants to manage customer interactions and sales directly through WhatsApp. The target audiences for these apps are distinct. Feedyio primarily targets merchants who require efficient and automated product feed management for advertising and sales on various online channels. This includes stores selling internationally and needing multi-language support. Zoko caters to merchants who prioritize customer engagement and relationship building through WhatsApp, focusing on direct communication and sales via messaging. While both apps contribute to 'Selling Online' within Shopify, they do so in fundamentally different ways: Feedyio through product distribution and Zoko through customer relationship management.
At a Glance
Feedyio: Product XML Feeds
87 reviews
Zoko: WhatsApp CRM
248 reviews
Detailed Overview
Feedyio: Product XML Feeds
Create product feeds for shopping catalogs or create custom CSV / TXT / JSON / XML feed
Key Features
- Generate product feeds for Google, Facebook, Pinterest and other major platforms
- Multi-language and multi-currency support through Shopify Markets
- Integrations (Heureka - Overeno Zakazniky, Zbozi.cz, Arukereso - Trusted Shop
- Create custom XML, CSV, or TXT feeds with your own template in our editor
- Predefined feed templates for quick setup with major shopping platforms
Feature Comparison
| Rating | 5/5 | 4.7/5 |
Rating Feedyio: Product XML Feeds5/5 Zoko: WhatsApp CRM4.7/5 | ||
| Reviews | 87 | 248 |
Reviews Feedyio: Product XML Feeds87 Zoko: WhatsApp CRM248 | ||
| Primary Function | Product Feed Management | WhatsApp CRM |
Primary Function Feedyio: Product XML FeedsProduct Feed Management Zoko: WhatsApp CRMWhatsApp CRM | ||
| Target Merchant | Multi-channel sellers, international stores | Merchants prioritizing WhatsApp customer engagement |
Target Merchant Feedyio: Product XML FeedsMulti-channel sellers, international stores Zoko: WhatsApp CRMMerchants prioritizing WhatsApp customer engagement | ||
| Ease of Use | Predefined templates, custom feed editor | Not specified, assumed CRM interface complexity |
Ease of Use Feedyio: Product XML FeedsPredefined templates, custom feed editor Zoko: WhatsApp CRMNot specified, assumed CRM interface complexity | ||
| Value Proposition | Automated product feed sync, increased reach on multiple platforms | Improved customer relationships and sales through WhatsApp |
Value Proposition Feedyio: Product XML FeedsAutomated product feed sync, increased reach on multiple platforms Zoko: WhatsApp CRMImproved customer relationships and sales through WhatsApp | ||
| Shopify Markets Support | Yes | Not specified |
Shopify Markets Support Feedyio: Product XML FeedsYes Zoko: WhatsApp CRMNot specified | ||
| Integration | Google, Facebook, Pinterest, Heureka, Zbozi.cz, Arukereso | Not specified |
Integration Feedyio: Product XML FeedsGoogle, Facebook, Pinterest, Heureka, Zbozi.cz, Arukereso Zoko: WhatsApp CRMNot specified | ||
Our Verdict
The choice between Feedyio and Zoko depends entirely on the merchant's priorities. If the primary goal is to expand product reach and manage listings across multiple online marketplaces efficiently, Feedyio is the clear choice. Its predefined templates, automated sync, and multi-language support provide significant value for multi-channel sellers.
However, if the merchant's focus is on building strong customer relationships and driving sales through direct communication, Zoko's WhatsApp CRM functionality becomes more relevant. It's better suited for businesses that value personalized customer interaction and are comfortable managing sales through messaging. For many businesses, the apps may complement each other, but given their distinct functions, choosing one over the other hinges on a merchant's immediate strategic needs.
Common Questions
Which app is better for international sales?
Feedyio, with its Shopify Markets integration and multi-language/currency support, is the better choice for managing product feeds for international sales channels.
Which app is easier to set up?
Feedyio likely offers a faster initial setup due to its predefined feed templates, streamlining the process for common platforms.
Do either of these apps help with customer service?
Only Zoko directly addresses customer service through its WhatsApp CRM functionality. Feedyio is focused on product feed management, not direct customer interaction.
Can I use these apps together?
Yes, they can be used together. Feedyio helps with getting your products listed widely and Zoko helps you manage customer interactions around those products.
Which app is more focused on marketing?
Feedyio indirectly assists marketing by ensuring product visibility across multiple platforms. Zoko allows for direct marketing and sales via WhatsApp.
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