Filey ‑ Files Backup & Export vs impact.com Affiliate Marketingfor Shopify (2026)

Filey ‑ Files Backup & Export and impact.com Affiliate Marketing are both Shopify apps listed under the "Content" category, but they serve drastically different purposes. Filey is designed for merchants needing to backup, export, and transfer their store's files (images, videos, 3D models) stored in the "Content -> Files" section of Shopify. Its focus is on data management and migration, offering a simple way to download store files in a zip archive for use in new or existing stores. It particularly benefits merchants restructuring their online store, migrating to a new theme or needing a readily accessible backup of all media files. In contrast, impact.com Affiliate Marketing helps merchants establish and manage affiliate marketing programs to drive sales and acquire new customers. It provides tools to recruit affiliates, create promotional materials (promo codes and links), manage communication and workflows with partners, automate commission payouts, and track affiliate performance. The ideal customer for impact.com is a merchant looking to leverage the reach of influencers, review sites, and content creators to expand their marketing efforts and increase sales through commission-based partnerships. The core difference lies in their functionality: Filey focuses on file management and store migration, while impact.com focuses on marketing and affiliate program management. While both influence content in the Shopify store in some capacity, Filey's functionality is mostly internal (file management, backups) and impact.com's is external, driving external traffic and sales through affiliates.

Filey ‑ Files Backup & Export and impact.com Affiliate Marketing are both Shopify apps listed under the "Content" category, but they serve drastically different purposes. Filey is designed for merchants needing to backup, export, and transfer their store's files (images, videos, 3D models) stored in the "Content -> Files" section of Shopify. Its focus is on data management and migration, offering a simple way to download store files in a zip archive for use in new or existing stores. It particularly benefits merchants restructuring their online store, migrating to a new theme or needing a readily accessible backup of all media files. In contrast, impact.com Affiliate Marketing helps merchants establish and manage affiliate marketing programs to drive sales and acquire new customers. It provides tools to recruit affiliates, create promotional materials (promo codes and links), manage communication and workflows with partners, automate commission payouts, and track affiliate performance. The ideal customer for impact.com is a merchant looking to leverage the reach of influencers, review sites, and content creators to expand their marketing efforts and increase sales through commission-based partnerships. The core difference lies in their functionality: Filey focuses on file management and store migration, while impact.com focuses on marketing and affiliate program management. While both influence content in the Shopify store in some capacity, Filey's functionality is mostly internal (file management, backups) and impact.com's is external, driving external traffic and sales through affiliates.