Folio: Wishlist vs Multi Wishlist‑MyAppGurusfor Shopify (2026)
Folio: Wishlist and Multi Wishlist‑MyAppGurus both aim to provide wishlist functionality for Shopify stores, but they differ significantly in their current standing. Folio: Wishlist focuses on analytics and email marketing integrations based on wishlist data, emphasizing its dashboard for real-time growth tracking. It promises unlimited wishlist items, customizable buttons, and wishlist sharing. In contrast, Multi Wishlist‑MyAppGurus, while having fewer explicitly stated features, boasts a perfect 5/5 rating based on 6 reviews, suggesting a positive user experience. The primary difference lies in user validation. Folio: Wishlist currently lacks any reviews, raising concerns about its reliability and actual performance. Multi Wishlist‑MyAppGurus, having received positive feedback, offers a more confident starting point for merchants. While Folio: Wishlist highlights features like a dashboard for analytics, the absence of user reviews makes it challenging to assess its effectiveness compared to Multi Wishlist‑MyAppGurus. Merchants prioritizing existing validation might lean towards Multi Wishlist‑MyAppGurus, while those comfortable with a potentially untested app and particularly interested in dashboard analytics might consider Folio: Wishlist.
At a Glance
Folio: Wishlist
0 reviews
Multi Wishlist‑MyAppGurus
6 reviews
Detailed Overview
Folio: Wishlist
Folio Wishlist save all the choices your customers made nevertheless they purchased them or not.
Key Features
- Add unlimited items in your wishlist
- Customizable buttons to match the look & feel
- Ability to share wishlist
- Dashboard analytics of customers wishlist
Feature Comparison
| Rating | 0/5 | 5/5 |
Rating Folio: Wishlist0/5 Multi Wishlist‑MyAppGurus5/5 | ||
| Reviews | 0 | 6 |
Reviews Folio: Wishlist0 Multi Wishlist‑MyAppGurus6 | ||
| Key Differentiator | Dashboard Analytics | Positive User Feedback |
Key Differentiator Folio: WishlistDashboard Analytics Multi Wishlist‑MyAppGurusPositive User Feedback | ||
| Target Merchant Type | Merchants focused on analytics and email marketing | Merchants seeking a reliable, well-received app |
Target Merchant Type Folio: WishlistMerchants focused on analytics and email marketing Multi Wishlist‑MyAppGurusMerchants seeking a reliable, well-received app | ||
| Ease of Use (predicted) | Unknown, based on zero reviews | Likely good, based on 5/5 rating |
Ease of Use (predicted) Folio: WishlistUnknown, based on zero reviews Multi Wishlist‑MyAppGurusLikely good, based on 5/5 rating | ||
| Value Proposition | Detailed analytics & email marketing potential | Proven satisfaction and core wishlist functionality |
Value Proposition Folio: WishlistDetailed analytics & email marketing potential Multi Wishlist‑MyAppGurusProven satisfaction and core wishlist functionality | ||
| Wishlist Limit | Unlimited items | Not specified |
Wishlist Limit Folio: WishlistUnlimited items Multi Wishlist‑MyAppGurusNot specified | ||
| Button Customization | Customizable | Not specified |
Button Customization Folio: WishlistCustomizable Multi Wishlist‑MyAppGurusNot specified | ||
| Wishlist Sharing | Yes | Not specified |
Wishlist Sharing Folio: WishlistYes Multi Wishlist‑MyAppGurusNot specified | ||
Our Verdict
For most Shopify merchants in 2026, Multi Wishlist‑MyAppGurus is the safer choice due to its established positive reputation, as indicated by its 5/5 rating and 6 reviews. It provides a basic, validated wishlist functionality that's likely to perform as expected. The app's unlisted features (price, detailed functionality) however, must be further reviewed.
Folio: Wishlist may be suitable for merchants specifically targeting deeper analytics and email marketing integrations driven by wishlist data, but the lack of reviews presents a considerable risk. This app should be considered only after carefully evaluating the risks of an untested product and perhaps contacting the developer for more information or a trial period. Without external validation, it's impossible to ascertain its usability or effectiveness.
Common Questions
Which app is easier to set up and use?
Based on the available data, it's difficult to determine which app is easier to use. Multi Wishlist‑MyAppGurus's positive reviews suggest a potentially smoother experience, but without reviews for Folio: Wishlist, its ease of use is unknown.
Which app is better for understanding customer behavior?
Folio: Wishlist explicitly mentions a dashboard with analytics, suggesting a stronger focus on understanding customer behavior through wishlist data. Multi Wishlist‑MyAppGurus does not provide explicit analytics data, so it cannot be assumed it includes similar functionality.
Which app is more reliable?
Multi Wishlist‑MyAppGurus is likely more reliable given its positive reviews. The lack of reviews for Folio: Wishlist makes it impossible to assess its reliability.
Is Folio Wishlist a risky app?
Yes, Folio Wishlist is a risky app due to the lack of user feedback/reviews. The developer, by having zero reviews, means their product has not been proven/tested within the Shopify community. The Multi Wishlist is a better first choice.
Which is the overall better app for beginner Shopify stores?
The Multi Wishlist is the overall better app for beginner Shopify stores. The main reason is the verified success within the Shopify community, whereas the Folio Wishlist has not.
Which app will benefit my email marketing efforts more?
Folio: Wishlist explicitly mentions the role of a wishlist in email marketing, suggesting deeper integrations. If executed well, you may have more robust email integration.
Get More From Your Shopify Store
Run audits for SEO, CRO, PageSpeed, and AI visibility. Get a clear report and actionable fixes.
Try Fix My Store