FreeDrop and Lury: Make an Offer are both Shopify apps focused on enhancing sales through gamified marketing and customer negotiation, respectively. FreeDrop aims to increase sign-ups and conversions by allowing merchants to create interactive games that offer discount codes in exchange for user information. Lury, on the other hand, focuses on empowering customers to make offers on products, with merchants setting rules for automatic acceptance, decline, or counteroffers. While both apps share the "Giveaways and contests" category, their approach to achieving sales growth differs significantly. FreeDrop is about lead generation and broader appeal, whereas Lury is about targeted negotiation and increasing the chances of making a sale. Both apps have received perfect ratings, but Lury has double the number of reviews, giving it more weight and suggesting it is a more well-known app. This means that Lury: Make an Offer is more likely to work as claimed.
3 reviews
6 reviews
Gamify your marketing and discount codes. Improve your conversions, both purchases and signups.
Boost sales by letting customers make you an offer. Set up rules to auto accept, decline and counter
| Rating | 5/5 | 5/5 |
Rating FreeDrop5/5 Lury: Make an Offer5/5 | ||
| Reviews | 3 | 6 |
Reviews FreeDrop3 Lury: Make an Offer6 | ||
| Core Functionality | Gamified Discounts | Customer Offer Negotiation |
Core Functionality FreeDropGamified Discounts Lury: Make an OfferCustomer Offer Negotiation | ||
| Primary Goal | Increase Sign-ups & Conversions | Boost Sales Through Offers |
Primary Goal FreeDropIncrease Sign-ups & Conversions Lury: Make an OfferBoost Sales Through Offers | ||
| Automation | Automated Game Embedding | Automated Offer Acceptance/Decline |
Automation FreeDropAutomated Game Embedding Lury: Make an OfferAutomated Offer Acceptance/Decline | ||
| Lead Capture | Email & Phone Numbers via Game Entry | Email & Phone Leads for Offers |
Lead Capture FreeDropEmail & Phone Numbers via Game Entry Lury: Make an OfferEmail & Phone Leads for Offers | ||
| Personalization | Game Customization | Product-Specific Negotiation Rules |
Personalization FreeDropGame Customization Lury: Make an OfferProduct-Specific Negotiation Rules | ||
| Target Merchant | Merchants Seeking Lead Generation | Merchants Open to Price Negotiation |
Target Merchant FreeDropMerchants Seeking Lead Generation Lury: Make an OfferMerchants Open to Price Negotiation | ||
| Discount Strategy | Game-Based Discounts | Offer-Based Discounts |
Discount Strategy FreeDropGame-Based Discounts Lury: Make an OfferOffer-Based Discounts | ||
For merchants primarily focused on lead generation and expanding their email/SMS marketing lists, FreeDrop is the preferable choice. Its gamified approach incentivizes users to provide their information in exchange for a chance to win discounts. This is ideal for businesses looking to build a larger customer base. Conversely, Lury: Make an Offer is better suited for merchants willing to negotiate on price and increase sales by allowing customers to submit offers, particularly for select products or collections. It’s a powerful tool for turning hesitant browsers into paying customers. A higher review count also suggests Lury is more commonly used.
FreeDrop is specifically designed for capturing email and phone numbers through its game-based signup process. Lury captures contact information through the offer submission process but the primary focus is not on signups.
Yes, both apps can be used concurrently, but their distinct functionalities target different aspects of the customer journey. FreeDrop can attract new customers, while Lury focuses on converting existing website visitors through negotiation.
FreeDrop is mostly automated after setup. Lury could require more management depending on how complex the offer rules are, but automation is a key component of Lury's value proposition.
Both apps generate unique, one-time use discount codes. FreeDrop's codes are awarded through games, while Lury's are often used to finalize a negotiated offer. Both apps provide analytics on code usage.
FreeDrop appeals to a broader audience by offering engaging games with discounts. Lury targets customers who are already considering a purchase but are hesitant about the price, allowing them to negotiate a better deal.
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