Froonze VIP Loyalty & Wishlist vs Roster: Ambassador Marketingfor Shopify (2026)
Froonze VIP Loyalty & Wishlist and Roster: Ambassador Marketing, while both categorized under 'Customer loyalty' on Shopify, cater to distinctly different marketing strategies and target different segments of merchants. Froonze focuses on building loyalty through in-house programs like points, VIP tiers, referrals, and a wishlist, integrated within the customer's account on the store. It aims to reward existing customers directly and incentivize repeat purchases, offering a customizable, feature-rich loyalty system alongside a wishlist feature. Froonze is oriented to more traditional loyalty programs managed within the store's direct control.
At a Glance
Froonze VIP Loyalty & Wishlist
213 reviews
Roster: Ambassador Marketing
13 reviews
Detailed Overview
Froonze VIP Loyalty & Wishlist
Boost sales with Loyalty, Product Wishlist & Enhanced Customer Dashboard. Setup in minutes.
Key Features
- Loyalty points, VIP tiers, refferals, store credit as cashback
- Loyalty rewards with loyalty POS integration
- Loyality integration with Native Shopify Store Credit & New Customer Accounts
- Wishlist on all pages. Email alerts for low-stock, restock and price drops
- More functionality: Custom Forms, Enhanced Customer Dashboard (paid separately)
Roster: Ambassador Marketing
Create a brand ambassador community. Engage your most passionate fans to drive awareness and sales.
Key Features
- Recruit. Discover & grow your ideal community with a suite of recruiting tools.
- Engage. Professional campaigns to generate UGC & drive brand awareness.
- Reward. Motivate & incentivize ambassadors with rewards & payments.
- Measure. Optimize influencer marketing with engagement data & ROI reporting.
Feature Comparison
| Rating | 5/5 | 5/5 |
Rating Froonze VIP Loyalty & Wishlist5/5 Roster: Ambassador Marketing5/5 | ||
| Reviews | 213 | 13 |
Reviews Froonze VIP Loyalty & Wishlist213 Roster: Ambassador Marketing13 | ||
| Focus | In-house Loyalty & Wishlist | Ambassador Marketing |
Focus Froonze VIP Loyalty & WishlistIn-house Loyalty & Wishlist Roster: Ambassador MarketingAmbassador Marketing | ||
| Target Audience | Merchants wanting to build direct customer loyalty | Merchants aiming for brand awareness through external advocates |
Target Audience Froonze VIP Loyalty & WishlistMerchants wanting to build direct customer loyalty Roster: Ambassador MarketingMerchants aiming for brand awareness through external advocates | ||
| Core Functionality | Loyalty points, VIP tiers, Wishlist, Referrals, Store Credit | Ambassador recruitment, social campaigns, reward fulfillment |
Core Functionality Froonze VIP Loyalty & WishlistLoyalty points, VIP tiers, Wishlist, Referrals, Store Credit Roster: Ambassador MarketingAmbassador recruitment, social campaigns, reward fulfillment | ||
| Integration | Native Shopify Store Credit, POS integration | Social Media platforms (implied) |
Integration Froonze VIP Loyalty & WishlistNative Shopify Store Credit, POS integration Roster: Ambassador MarketingSocial Media platforms (implied) | ||
| Pricing Model | Based on monthly orders and big features | Likely subscription-based (not specified) |
Pricing Model Froonze VIP Loyalty & WishlistBased on monthly orders and big features Roster: Ambassador MarketingLikely subscription-based (not specified) | ||
| Ease of Use (Implied) | Setup in minutes; easy migration from competitors | Emphasis on professional campaigns suggests potentially higher learning curve |
Ease of Use (Implied) Froonze VIP Loyalty & WishlistSetup in minutes; easy migration from competitors Roster: Ambassador MarketingEmphasis on professional campaigns suggests potentially higher learning curve | ||
| Value Proposition | Increased sales through direct loyalty rewards & personalized customer experience | Increased brand awareness and sales through word-of-mouth marketing and UGC |
Value Proposition Froonze VIP Loyalty & WishlistIncreased sales through direct loyalty rewards & personalized customer experience Roster: Ambassador MarketingIncreased brand awareness and sales through word-of-mouth marketing and UGC | ||
Our Verdict
For merchants primarily focused on directly rewarding customers for repeat purchases and building a strong in-house loyalty program with features like VIP tiers and points, Froonze VIP Loyalty & Wishlist is the better choice. Its ease of setup and integration with Shopify's native store credit makes it appealing. On the other hand, Roster: Ambassador Marketing is better suited for merchants looking to leverage the power of word-of-mouth marketing and build a community of brand advocates. It's about external reach and leveraging influencers to grow brand awareness and generate user-generated content, potentially resulting in lower costs and less time commitment.
Common Questions
Which app is easier to set up and use?
Froonze claims 'Setup in minutes' and advertises easy migration from other loyalty apps, suggesting a more straightforward setup compared to Roster, which involves ambassador recruitment and campaign management.
Which app is better for a small, new store?
Froonze might be a better starting point for small stores due to its simpler loyalty program features. Roster might be more beneficial once a store has a dedicated customer base to convert to ambassadors.
Does Froonze offer ambassador-style marketing?
Froonze includes a 'referrals' feature, which can resemble a basic ambassador program, but it lacks the comprehensive ambassador management and UGC features of Roster.
Does Roster offer traditional loyalty points or VIP tiers?
Based on the provided information, Roster does not appear to offer traditional loyalty points or VIP tiers. Its focus is entirely on ambassador marketing.
Which app offers better ROI tracking?
Roster explicitly mentions 'ROI reporting' as a key feature, making it the better option for tracking the return on investment of marketing efforts. While Froonze contributes to sales growth, it does not explicitly mention dedicated ROI reporting.
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