Gift Box • Gift with Purchase vs Giveaway Ninja • Giveawaysfor Shopify (2026)
Gift Box • Gift with Purchase and Giveaway Ninja • Giveaways are both Shopify apps within the 'Giveaways and contests' category, but they cater to distinct marketing strategies. Gift Box focuses on incentivizing purchases through gift with purchase (GWP) and Buy-One-Get-One (BOGO) offers, directly influencing average order value and conversion rates. Its core strength lies in its ease of use and quick setup, allowing merchants to implement these strategies without coding knowledge. The app is positioned towards merchants aiming to increase sales and customer loyalty through immediate, purchase-driven rewards. Giveaway Ninja, on the other hand, centers around running broader giveaways and contests to boost user engagement, grow email lists, and acquire new customers. It uses a points-based system, awarding entries for actions like spending, referrals, and social media engagement. Giveaway Ninja distinguishes itself by offering features that encourage user-generated content and referral marketing, allowing merchants to tap into a wider audience. Its focus on lead generation and social engagement makes it a fit for merchants wanting to build a customer base and brand awareness. Gift Box appears geared towards immediate sales lifts with clear purchase triggers, while Giveaway Ninja promotes long-term growth through community building and customer acquisition. The choice hinges on whether a merchant prioritizes immediate sales boosts or building a broader marketing funnel.
At a Glance
Gift Box • Gift with Purchase
178 reviews
Giveaway Ninja • Giveaways
71 reviews
Detailed Overview
Gift Box • Gift with Purchase
Motivate your customers to spend more with free gift with purchase (GWP) & BOGO offers.
Key Features
- Gift Rules – Set rules like Spend X, Buy X Get Y, or Collection-based
- Auto Add to Cart – Add free gifts automatically (optional)
- Fast & Easy – Launch gift offers in minutes, no coding needed
- Mobile Friendly – Smooth, responsive gift offers on all devices
- Multi-language – Popup now translatable via Shopify Translate app
Giveaway Ninja • Giveaways
Run giveaways and contests to boost engagement, grow your email list and generate sales.
Key Features
- Create your giveaway in minutes, host it on your branded landing page
- Entries per $ spent; target products/order total; boost within set date ranges.
- Reward users with entries for completing actions like follow, refer & many more
- Refer-a-friend: reward users when their friends enter the giveaway
- Show user-created content in a cool photo gallery that allows for voting
Feature Comparison
| Rating | 4.8/5 | 5/5 |
Rating Gift Box • Gift with Purchase4.8/5 Giveaway Ninja • Giveaways5/5 | ||
| Reviews | 178 | 71 |
Reviews Gift Box • Gift with Purchase178 Giveaway Ninja • Giveaways71 | ||
| Primary Goal | Increase Sales & Loyalty (GWP/BOGO) | Boost Engagement & Acquire Customers (Giveaways) |
Primary Goal Gift Box • Gift with PurchaseIncrease Sales & Loyalty (GWP/BOGO) Giveaway Ninja • GiveawaysBoost Engagement & Acquire Customers (Giveaways) | ||
| Core Mechanism | Purchase-based Gifts (Buy X Get Y) | Entries per $ Spent & Social Actions |
Core Mechanism Gift Box • Gift with PurchasePurchase-based Gifts (Buy X Get Y) Giveaway Ninja • GiveawaysEntries per $ Spent & Social Actions | ||
| Ease of Use | Fast Setup, No Coding Needed | Create Giveaway in Minutes on Branded Landing Page |
Ease of Use Gift Box • Gift with PurchaseFast Setup, No Coding Needed Giveaway Ninja • GiveawaysCreate Giveaway in Minutes on Branded Landing Page | ||
| Target Merchant | Merchants focused on immediate sales lift & increased AOV | Merchants focused on lead generation, social growth, & brand awareness |
Target Merchant Gift Box • Gift with PurchaseMerchants focused on immediate sales lift & increased AOV Giveaway Ninja • GiveawaysMerchants focused on lead generation, social growth, & brand awareness | ||
| Key Features | Gift Rules, Auto Add to Cart, Multi-language Support | Refer-a-Friend, User-Generated Content Gallery, Target Specific Products |
Key Features Gift Box • Gift with PurchaseGift Rules, Auto Add to Cart, Multi-language Support Giveaway Ninja • GiveawaysRefer-a-Friend, User-Generated Content Gallery, Target Specific Products | ||
| Value Proposition | Drive immediate sales with attractive gift offers. | Grow your audience and engagement through engaging contests. |
Value Proposition Gift Box • Gift with PurchaseDrive immediate sales with attractive gift offers. Giveaway Ninja • GiveawaysGrow your audience and engagement through engaging contests. | ||
Our Verdict
For merchants looking for a straightforward way to increase average order value and incentivize purchases with immediate rewards, Gift Box • Gift with Purchase is the clear winner. Its focus on easy-to-implement GWP and BOGO offers makes it suitable for businesses aiming for quick sales boosts without extensive marketing efforts. However, if the primary goal is building a customer base, generating leads, and fostering community engagement through giveaways and contests, Giveaway Ninja • Giveaways is the superior choice. Its features promoting social interactions and user-generated content cater well to brands prioritizing long-term growth and customer acquisition.
Ultimately, the best app depends on the merchant's marketing objectives. Gift Box excels at direct sales incentives, while Giveaway Ninja focuses on broader brand building and engagement. For a store running frequent promotions and wanting to increase order size, Gift Box is likely the better option. For a newer store or a store launching a new product and focusing on acquiring new leads and boosting social media following, Giveaway Ninja is the more strategic choice.
Common Questions
Which app is easier to set up and use?
Gift Box • Gift with Purchase is specifically designed for fast and easy setup, requiring no coding skills. While Giveaway Ninja • Giveaways offers a 'create in minutes' experience, its giveaway customization options might involve a slightly steeper learning curve, especially for merchants unfamiliar with contest management.
Which app is better for growing an email list?
Giveaway Ninja • Giveaways is the better choice for growing an email list. A key feature of Giveaway Ninja is awarding entries for users completing actions like following social media accounts or signing up for a newsletter, allowing for direct lead generation during a giveaway event.
Which app is more effective for increasing average order value (AOV)?
Gift Box • Gift with Purchase is more effective for increasing AOV. Its core functionality revolves around offering free gifts when customers meet specific spending thresholds, directly incentivizing them to add more items to their cart to qualify for the gift.
Does either app support multiple languages?
Gift Box • Gift with Purchase explicitly mentions multi-language support via the Shopify Translate app. Giveaway Ninja • Giveaways doesn't specify language support in its description.
Which app offers better tools for referral marketing?
Giveaway Ninja • Giveaways has a dedicated 'Refer-a-friend' feature, which rewards users when their friends enter the giveaway. Gift Box • Gift with Purchase doesn't offer a similar referral program functionality.
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